Customer Marketing
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Contractor Marketing Simplified
- How to Build Your Online Presence and Get Found by the Right Customers
- Auteur(s): Martin Holsinger
- Narrateur(s): Martin Holsinger
- Durée: 3 h et 34 min
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If you are a remodeler or home building contractor wanting to get found online and make more sales, you must begin with a solid online presence. Author Martin Holsinger shows exactly how to apply the principles of online marketing to your business with today's online technology.
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Contractor Marketing Simplified
- How to Build Your Online Presence and Get Found by the Right Customers
- Narrateur(s): Martin Holsinger
- Durée: 3 h et 34 min
- Date de publication: 2016-12-12
- Langue: Anglais
- If you are a remodeler or home building contractor wanting to get found online and make more sales, you must begin with a solid online presence....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Follow Up and Close the Sale
- Make Easy (and Effective) Follow-Up Your Winning Habit
- Auteur(s): Jeff Shore
- Narrateur(s): Jeff Shore
- Durée: 4 h et 58 min
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Companies have invested thousands and even millions of dollars in CRM technology over the past decade, but frontline salespeople and sales executives alike are still groping for solutions. The problem of drift - a common phenomenon in which a prospect simply forgets about the product offering and goes dark - is persistent and rampant. Technology doesn't change behavior on its own. Behavior is changed by adopting better habits. The fact is, 44 percent of salespeople give up after one follow-up attempt. That sad reality presents a genuine opportunity.
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Great content, highly recommend 👌
- Écrit par ACalgary le 2022-11-07
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Follow Up and Close the Sale
- Make Easy (and Effective) Follow-Up Your Winning Habit
- Narrateur(s): Jeff Shore
- Durée: 4 h et 58 min
- Date de publication: 2022-01-04
- Langue: Anglais
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Companies have invested thousands and even millions of dollars in CRM technology over the past decade, but frontline salespeople and sales executives alike are still groping for solutions....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Zingerman's Guide to Giving Great Service
- Treating Your Customers Life Royalty
- Auteur(s): Ari Weinzweig
- Narrateur(s): Ari Weinzweig
- Durée: 2 h et 51 min
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Do you really need another audiobook on customer service? There are hundreds you could choose from, and you've probably listened to at least a dozen. Why should you take advice from a deli with a funny name in Ann Arbor, Michigan?
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Zingerman's Guide to Giving Great Service
- Treating Your Customers Life Royalty
- Narrateur(s): Ari Weinzweig
- Durée: 2 h et 51 min
- Date de publication: 2005-02-03
- Langue: Anglais
- Do you really need another audiobook on customer service?....
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Prix courant: 20,15$ ou 1 crédit
Prix réduit: 20,15$ ou 1 crédit
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Beyond Referrals
- How to Use the Perpetual Revenue System to Convert Referrals into High-Value Clients
- Auteur(s): Bill Cates
- Narrateur(s): Tracy Kinkead
- Durée: 5 h et 56 min
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While referrals are important, they're not the endgame. Beyond Referrals helps you turn referrals into introductions, appointments, and sales - showing you how to turn referrals into introductions to the prospects who are eager to hear from you. Then, you'll learn proven ways to convert a high percentage of prospects into high-value clients.
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Excellent read
- Écrit par Hemant G le 2020-05-06
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Beyond Referrals
- How to Use the Perpetual Revenue System to Convert Referrals into High-Value Clients
- Narrateur(s): Tracy Kinkead
- Durée: 5 h et 56 min
- Date de publication: 2015-12-18
- Langue: Anglais
- Beyond Referrals helps you turn referrals into introductions, appointments, and sales - showing you how to turn referrals into introductions to the prospects who are eager to hear from you....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Chief Customer Officer 2.0
- How to Build Your Customer-Driven Growth Engine
- Auteur(s): Jeanne Bliss
- Narrateur(s): Christine Marshall
- Durée: 7 h et 12 min
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Chief Customer Officer 2.0 will give you a proven framework that has launched and advanced the customer experience transformation in businesses around the world. And it will take years off your learning curve. Written by Jeanne Bliss, worldwide authority on customer experience, and preeminent thought leader on the role of the customer leadership executive, this book follows the five-competency model she uses to coach the C-Suite and chief customer officers.
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Chief Customer Officer 2.0
- How to Build Your Customer-Driven Growth Engine
- Narrateur(s): Christine Marshall
- Durée: 7 h et 12 min
- Date de publication: 2023-10-17
- Langue: Anglais
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A customer experience roadmap to transform your business and culture....
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Prix courant: 23,76$ ou 1 crédit
Prix réduit: 23,76$ ou 1 crédit
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Slow Down, Sell Faster
- Understand Your Customer's Buying Process and Maximize Your Sales
- Auteur(s): Kevin Davis
- Narrateur(s): Stephen Bowlby
- Durée: 6 h et 27 min
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Slow Down, Sell Faster! does this by introducing a simple yet powerful method for buyer-focused selling that is practical, repeatable, and easily customizable. This buyer-focused approach extends to proposals and presentations, loyalty and retention, and, of course, cultivating more business. Each step in the book corresponds to a role you should adopt to meet customers’ needs at each stage of the buying process. Increasing sales is not just about learning more sales techniques; it’s about understanding the buying process - from your customer’s point of view.
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Slow Down, Sell Faster
- Understand Your Customer's Buying Process and Maximize Your Sales
- Narrateur(s): Stephen Bowlby
- Durée: 6 h et 27 min
- Date de publication: 2020-10-02
- Langue: Anglais
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Slow Down, Sell Faster! does this by introducing a simple yet powerful method for buyer-focused selling that is practical, repeatable, and easily customizable. This buyer-focused approach extends to proposals and presentations, loyalty and retention, and cultivating more business....
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Prix courant: 21,67$ ou 1 crédit
Prix réduit: 21,67$ ou 1 crédit
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Cracking the CRM Code
- How to Prevent Failures in Buying, Implementing and Using CRM
- Auteur(s): Limesh Parekh
- Narrateur(s): Swati Shah
- Durée: 4 h et 59 min
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COVID has changed the game for all of us. It has forcefully fast-forwarded everyone into a digital era. Now, we have no other way but to adopt technology to run our businesses. Although small businesses are agile in adopting changes, technology can sometimes be challenging.
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Cracking the CRM Code
- How to Prevent Failures in Buying, Implementing and Using CRM
- Narrateur(s): Swati Shah
- Durée: 4 h et 59 min
- Date de publication: 2023-03-22
- Langue: Anglais
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COVID has changed the game for all of us. It has forcefully fast-forwarded everyone into a digital era. Now, we have no other way but to adopt technology to run our businesses. Although small businesses are agile in adopting changes, technology can sometimes be challenging....
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Prix courant: 10,56$ ou 1 crédit
Prix réduit: 10,56$ ou 1 crédit
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Neuromarketing
- Understanding the Buy Buttons in Your Customer's Brain
- Auteur(s): Patrick Renvoise, Christophe Morin
- Narrateur(s): Alan Taylor
- Durée: 5 h et 12 min
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With people being inundated with thousands of daily sales messages, selling is now tougher than ever. That's why you need to learn what neuroscience has uncovered that will immediately increase your selling and influencing effectiveness.
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Neuromarketing
- Understanding the Buy Buttons in Your Customer's Brain
- Narrateur(s): Alan Taylor
- Durée: 5 h et 12 min
- Date de publication: 2021-11-09
- Langue: Anglais
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With people being inundated with thousands of daily sales messages, selling is now tougher than ever. That's why you need to learn what neuroscience has uncovered that will immediately increase your selling and influencing effectiveness....
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Prix courant: 25,63$ ou 1 crédit
Prix réduit: 25,63$ ou 1 crédit
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The Client Retention Handbook for Digital Marketing Agencies
- How to Keep Clients on Board Long-Term and Reduce Churn
- Auteur(s): Josh Nelson
- Narrateur(s): Frank Di Piazza
- Durée: 3 h et 15 min
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The Client Retention Handbook For Digital Marketing Agencies is the ultimate must-have guide for anyone running (or starting) a digital agency. While there are hundreds of books focused on "getting" clients, nobody tells you the harsh reality: If you can’t keep clients, you don’t have a business. So how do you get them to stay? Believe it or not, it’s not about results. Getting clients to stay with you longer boils down to three key elements referred to in the book as “the sticky triad”, and you have to get all your ducks in a row….
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The Client Retention Handbook for Digital Marketing Agencies
- How to Keep Clients on Board Long-Term and Reduce Churn
- Narrateur(s): Frank Di Piazza
- Durée: 3 h et 15 min
- Date de publication: 2022-09-02
- Langue: Anglais
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While there are hundreds of books focused on "getting" clients, nobody tells you the harsh reality: If you can’t keep clients, you don’t have a business. So how do you get them to stay? Believe it or not, it’s not about results....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Build Your Community
- Auteur(s): Richard Millington
- Narrateur(s): Alex Wyndham
- Durée: 9 h et 11 min
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Build Your Community fuses proven principles from the world of psychology with user experience and design thinking into a foolproof approach helping you to: start from scratch and attract your first members; find and design the perfect platform for your community; keep members engaged, sharing expertise, and helping each other; create a magnetic community culture—unique from any other online destination; position you and your organization at the center of your field; and budget for your community with a detailed breakdown of costs and resources required.
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Build Your Community
- Narrateur(s): Alex Wyndham
- Durée: 9 h et 11 min
- Date de publication: 2023-08-22
- Langue: Anglais
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If you wish to build a united, powerful online community, Build Your Community is your definitive guide....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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The Power of Nice
- How to Conquer the Business World with Kindness
- Auteur(s): Linda Kaplan Thaler, Robin Koval
- Narrateur(s): Linda Kaplan Thaler, Robin Koval
- Durée: 2 h et 58 min
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Linda Kaplan Thaler and Robin Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. While so many companies encourage a dog-eat-dog mentality, The Kaplan Thaler Group has succeeded through chocolate and flowers.
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The Power of Nice
- How to Conquer the Business World with Kindness
- Narrateur(s): Linda Kaplan Thaler, Robin Koval
- Durée: 2 h et 58 min
- Date de publication: 2007-07-24
- Langue: Anglais
- Linda Kaplan Thaler and Robin Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice....
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Prix courant: 20,19$ ou 1 crédit
Prix réduit: 20,19$ ou 1 crédit
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Lessons from the Mouse: A Guide for Applying Disney World's Secrets of Success to Your Organization, Your Career, and Your Life
- Auteur(s): Dennis Snow
- Narrateur(s): Dennis Snow
- Durée: 3 h et 6 min
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At its heart Lessons from the Mouse presents 10 lessons that guide listeners in applying excellence in their own organizations, careers, and lives. Whether being used as a tool for increased organizational effectiveness or a guide for the college grad or new entrepreneur, Lessons from the Mouse offers timeless, straightforward advice.
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Understand what good customer service really is!
- Écrit par Michael Dominguez le 2022-04-10
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Lessons from the Mouse: A Guide for Applying Disney World's Secrets of Success to Your Organization, Your Career, and Your Life
- Narrateur(s): Dennis Snow
- Durée: 3 h et 6 min
- Date de publication: 2018-05-02
- Langue: Anglais
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At its heart Lessons from the Mouse presents 10 lessons that guide listeners in applying excellence in their own organizations, careers, and lives....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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How to Win Customers and Keep Them for Life
- Auteur(s): Michael LeBoeuf Ph.D.
- Narrateur(s): Michael LeBoeuf Ph.D.
- Durée: 1 h et 29 min
- Version abrégée
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From Michael LeBoeuf, the best selling author of Working Smart and the audio programs Working Smarter, Imagineering, and The Perfect Business, comes How to Win Customers and Keep Them for Life. With a hardhitting, action-ready rewards-and-incentives ideology, this is the ultimate program to building a successful business through customer satisfaction.
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How to Win Customers and Keep Them for Life
- Narrateur(s): Michael LeBoeuf Ph.D.
- Durée: 1 h et 29 min
- Date de publication: 2000-04-07
- Langue: Anglais
- The success of any business depends on knowing the answers to these important questions...
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Prix courant: 9,70$ ou 1 crédit
Prix réduit: 9,70$ ou 1 crédit
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Millennial Rules
- How to Sell, Serve, Surprise & Stand Out in a Digital World
- Auteur(s): T. Scott Gross
- Narrateur(s): Kevin Scollin
- Durée: 4 h et 8 min
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Millennial Rules reveals the ins and outs of Millennials not only as customers but as employees, demonstrating what lifestyle demands to watch out for and why Millennials might be a valuable addition to your team. Rather than proposing a total revolution in business, Gross reinforces a pattern of success by making listeners aware of what they’re already doing right, and how to do more of it.
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Millennial Rules
- How to Sell, Serve, Surprise & Stand Out in a Digital World
- Narrateur(s): Kevin Scollin
- Durée: 4 h et 8 min
- Date de publication: 2014-10-07
- Langue: Anglais
- Millennial Rules reveals the ins and outs of Millennials not only as customers but as employees, demonstrating what lifestyle demands to watch out for....
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Prix courant: 19,77$ ou 1 crédit
Prix réduit: 19,77$ ou 1 crédit
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The Brand Benefits Playbook
- Why Customers Aren't Buying What You're Selling--And What to Do About It
- Auteur(s): Allen Weiss PhD, Debbie J. MacInnis PhD
- Narrateur(s): Allen Weiss
- Durée: 7 h et 30 min
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Today's customers think less about products and more about brands, no matter whether those brands are organizational, nonprofit, individuals, or service oriented. Customers also care less about the features of your product—what it has—than about its benefits—what it does for them. While this sounds like common sense, shockingly few organizations actually conduct business this way.
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The Brand Benefits Playbook
- Why Customers Aren't Buying What You're Selling--And What to Do About It
- Narrateur(s): Allen Weiss
- Durée: 7 h et 30 min
- Date de publication: 2024-06-03
- Langue: Anglais
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Today's customers think less about products and more about brands, no matter whether those brands are organizational, nonprofit, individuals, or service oriented....
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Prix courant: 21,92$ ou 1 crédit
Prix réduit: 21,92$ ou 1 crédit
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Savage Restaurant Success
- A Modern-Day Code for Restaurateurs to Thrive in Life and Business
- Auteur(s): Donald Burns
- Narrateur(s): Sean Pratt
- Durée: 11 h et 26 min
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This isn't your average restaurant business book. Burns fearlessly dives headfirst into the brutal truth of what's been holding restaurants back from greatness. No more sugar-coating or industry double-speak–it's time for a savage wake-up call!
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Savage Restaurant Success
- A Modern-Day Code for Restaurateurs to Thrive in Life and Business
- Narrateur(s): Sean Pratt
- Durée: 11 h et 26 min
- Date de publication: 2024-02-09
- Langue: Anglais
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This isn't your average restaurant business book. Burns fearlessly dives headfirst into the brutal truth of what's been holding restaurants back from greatness.
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Prix courant: 31,26$ ou 1 crédit
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The Irresistible Offer
- How to Sell Your Product or Service in Three Seconds or Less
- Auteur(s): Mark Joyner
- Narrateur(s): Mark Joyner
- Durée: 3 h et 42 min
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The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a new way of doing business, a method that is simultaneously socially responsible and far more effective than "old marketing". This new way is The Irresistible Offer.
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The Irresistible Offer
- How to Sell Your Product or Service in Three Seconds or Less
- Narrateur(s): Mark Joyner
- Durée: 3 h et 42 min
- Date de publication: 2006-07-28
- Langue: Anglais
- When Domino's Pizza gave their customers an offer they couldn't refuse, "30 minutes or less" or the pizza was free, Domino's grew from a single store to a $4 billion chain....
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Prix courant: 18,51$ ou 1 crédit
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The Experience Maker
- How to Create Remarkable Experiences That Your Customers Can’t Wait to Share
- Auteur(s): Dan Gingiss
- Narrateur(s): Dan Gingiss
- Durée: 5 h et 33 min
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Competition is tougher than ever these days and competing on price or product just doesn’t work as well anymore. So how can companies stand out in a crowded marketplace that is constantly evolving? The answer is customer experience, and the best part about customer experience is that it's delivered by human beings who are unique to a company. The Experience Maker helps managers and executives focus on customers who are already spending money with their company rather than spending more money on marketing new customers.
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The Experience Maker
- How to Create Remarkable Experiences That Your Customers Can’t Wait to Share
- Narrateur(s): Dan Gingiss
- Durée: 5 h et 33 min
- Date de publication: 2021-10-06
- Langue: Anglais
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Competition is tougher than ever these days and competing on price or product just doesn’t work as well anymore. So how can companies stand out in a crowded marketplace that is constantly evolving? The answer is customer experience....
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Prix courant: 25,00$ ou 1 crédit
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Subscription Marketing
- Strategies for Nurturing Customers in a World of Churn
- Auteur(s): Anne Janzer
- Narrateur(s): Anne Janzer
- Durée: 4 h et 37 min
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Subscriptions are shifting revenues, reshaping markets, and changing our expectations for how we buy things. Have you changed your marketing practices to thrive in this new reality? Subscription Marketing offers creative marketing strategies for sustaining the customer relationships that build long-term success.
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Subscription Marketing
- Strategies for Nurturing Customers in a World of Churn
- Narrateur(s): Anne Janzer
- Durée: 4 h et 37 min
- Date de publication: 2017-05-16
- Langue: Anglais
- Subscriptions are shifting revenues, reshaping markets, and changing our expectations for how we buy things....
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Prix courant: 15,61$ ou 1 crédit
Prix réduit: 15,61$ ou 1 crédit
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Make Some Noise
- Auteur(s): Ken Schmidt
- Narrateur(s): Ken Schmidt
- Durée: 14 h et 7 min
- Version intégrale
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Histoire
Ken Schmidt is a wanted man. His role in transforming Harley-Davidson Motor Company - one of the most celebrated corporate success stories in history - led business leaders all over the world to seek his guidance. After all, how many companies can get their customers to tattoo their logo on their arms? In Make Some Noise, Schmidt shares his full-throttle approach for businesses and individuals alike. Anyone looking to become more competitive and grow customer loyalty can learn from the case studies and experiences he shares.
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Make Some Noise
- Narrateur(s): Ken Schmidt
- Durée: 14 h et 7 min
- Date de publication: 2018-11-13
- Langue: Anglais
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The former director of communications at Harley-Davidson and one of the most sought-after speakers in the world reveals his exhilarating, innovative approach to creating customer loyalty and marketplace dominance....
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Prix courant: 29,13$ ou 1 crédit
Prix réduit: 29,13$ ou 1 crédit
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