Customer Marketing
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At Your Service
- How to Attract New Customers, Increase Sales, and Grow Your Business Using Simple Customer Service Techniques
- Auteur(s): Frank Eliason
- Narrateur(s): Nicholas Tichovsky
- Durée: 7 h et 7 min
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Technology and social media tools have made it easier than ever for companies to communicate with consumers. They can listen and join in on conversations, solve problems, get instant feedback about their products and services, and more. So why, then, are most companies not doing this? Instead, it seems as if customer service is at an all-time low, and that the few companies who are choosing to focus on their customers are experiencing a great competitive advantage. At Your Service explains the importance of refocusing your business on your customers and your employees.
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At Your Service
- How to Attract New Customers, Increase Sales, and Grow Your Business Using Simple Customer Service Techniques
- Narrateur(s): Nicholas Tichovsky
- Durée: 7 h et 7 min
- Date de publication: 2020-07-09
- Langue: Anglais
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A guide to refocusing your business on those who matter most: customers and employees....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Pre-Commerce
- How Companies and Customers are Transforming Business Together
- Auteur(s): Bob Pearson
- Narrateur(s): John Allen Nelson
- Durée: 9 h et 54 min
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Since its debut E-commerce has been centered on the transaction, which represents less than one percent of the time we spend online. Now, we are entering the era of Pre-Commerce where customers make their own decision to buy or support a brand before the transaction. Pre-Commerce explains how the exploding use of social media channels has fundamentally changed the way customers go about making their purchasing decisions, how they educate themselves and why they choose to support certain brands above others.
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Pre-Commerce
- How Companies and Customers are Transforming Business Together
- Narrateur(s): John Allen Nelson
- Durée: 9 h et 54 min
- Date de publication: 2020-07-10
- Langue: Anglais
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Ideas for leaders to engage directly with customers to shape their brand and marketplace success....
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Prix courant: 22,99$ ou 1 crédit
Prix réduit: 22,99$ ou 1 crédit
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Raise the Bar
- An Action-Based Method for Maximum Customer Reactions
- Auteur(s): Jon Taffer, Karen Kelly
- Narrateur(s): Luke Daniels
- Durée: 7 h et 14 min
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If there’s anyone who can prevent a bar or restaurant from going belly-up, it’s Jon Taffer. Widely considered the greatest authority in the food and beverage, hotel, and hospitality industries, he runs the biggest trade show in the business and has turned around nearly 1,000 bars and at least that many restaurants.
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Very insightful and easy to listen to
- Écrit par Andrew Pololos le 2021-03-12
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Raise the Bar
- An Action-Based Method for Maximum Customer Reactions
- Narrateur(s): Luke Daniels
- Durée: 7 h et 14 min
- Date de publication: 2013-10-21
- Langue: Anglais
- If there’s anyone who can prevent a bar or restaurant from going belly-up, it’s Jon Taffer....
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Prix courant: 26,00$ ou 1 crédit
Prix réduit: 26,00$ ou 1 crédit
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How to Sell Like a Con Artist
- 26 Tricks to Persuade Customers and Win People Over
- Auteur(s): Shaun Graff
- Narrateur(s): Jeff Heisler
- Durée: 2 h et 12 min
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In "How to Sell Like a Con Artist," Shaun Graff takes you on an intriguing journey into the world of persuasion, as seen through the eyes of the most unlikely teachers: con artists. This book is not a guide to deceit, but rather a unique exploration of the art of influence, distilled from the cunning tactics of con artists. Graff masterfully uncovers the psychological strategies used in cons and transforms them into ethical tools for effective selling, leadership, and everyday interactions.
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How to Sell Like a Con Artist
- 26 Tricks to Persuade Customers and Win People Over
- Narrateur(s): Jeff Heisler
- Durée: 2 h et 12 min
- Date de publication: 2024-01-24
- Langue: Anglais
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In "How to Sell Like a Con Artist," Shaun Graff takes you on an intriguing journey into the world of persuasion, as seen through the eyes of the most unlikely teachers....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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The Experience Maker
- How to Create Remarkable Experiences That Your Customers Can’t Wait to Share
- Auteur(s): Dan Gingiss
- Narrateur(s): Dan Gingiss
- Durée: 5 h et 33 min
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Competition is tougher than ever these days and competing on price or product just doesn’t work as well anymore. So how can companies stand out in a crowded marketplace that is constantly evolving? The answer is customer experience, and the best part about customer experience is that it's delivered by human beings who are unique to a company. The Experience Maker helps managers and executives focus on customers who are already spending money with their company rather than spending more money on marketing new customers.
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The Experience Maker
- How to Create Remarkable Experiences That Your Customers Can’t Wait to Share
- Narrateur(s): Dan Gingiss
- Durée: 5 h et 33 min
- Date de publication: 2021-10-06
- Langue: Anglais
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Competition is tougher than ever these days and competing on price or product just doesn’t work as well anymore. So how can companies stand out in a crowded marketplace that is constantly evolving? The answer is customer experience....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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把话说到客户心里去 - 把話說到客戶心裡去 [Say What's on Your Customer's Mind]
- Auteur(s): 吴凡 - 吳凡 - Wu Fan
- Narrateur(s): 落雨追忆 -落雨追憶 - Luoyuzhuiyi
- Durée: 8 h et 48 min
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拥有好口才是每个销售员都梦寐以求的,这同样也是成为优秀销售员所必备的前提条件。在竞争激烈的现今社会中,良好的销售口才,是销售工作成功的关键因素……擁有好口才是每個銷售員都夢寐以求的,這同樣也是成為優秀銷售員所必備的前提條件。在競爭激烈的現今社會中,良好的銷售口才,是銷售工作成功的關鍵因素……
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把话说到客户心里去 - 把話說到客戶心裡去 [Say What's on Your Customer's Mind]
- Narrateur(s): 落雨追忆 -落雨追憶 - Luoyuzhuiyi
- Durée: 8 h et 48 min
- Date de publication: 2018-05-11
- Langue: Chinois mandarin
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拥有好口才是每个销售员都梦寐以求的,这同样也是成为优秀销售员所必备的前提条件。在竞争激烈的现今社会中,良好的销售口才,是销售工作成功的关键因素……擁有好口才是每個銷售員都夢寐以求的,這同樣也是成為優秀銷售員所必備的前提條件。在競爭激烈的現今社會中,良好的銷售口才,是銷售工作成功的關鍵因素……
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Prix courant: 19,33$ ou 1 crédit
Prix réduit: 19,33$ ou 1 crédit
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Friction: The Untapped Force That Can Be Your Most Powerful Advantage
- The Untapped Force That Can Be Your Most Powerful Advantage
- Auteur(s): Roger Dooley
- Narrateur(s): Michael Anthony
- Durée: 9 h et 51 min
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In today's high-speed, customer-empowered world, the levels of swiftness and efficiency of business transactions will determine ultimate success or failure. In this groundbreaking guide, Dooley helps you spot the inevitable points of friction in your organization, and he provides the tools and insight you need to eliminate them. By truly understanding the impact friction can have, you'll be able to establish positive habits and eliminate negative ones - all with the end result of building a company that's the envy of your industry.
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Friction: The Untapped Force That Can Be Your Most Powerful Advantage
- The Untapped Force That Can Be Your Most Powerful Advantage
- Narrateur(s): Michael Anthony
- Durée: 9 h et 51 min
- Date de publication: 2021-08-03
- Langue: Anglais
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In today's high-speed, customer-empowered world, the levels of swiftness and efficiency of business transactions will determine ultimate success or failure....
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Prix courant: 22,97$ ou 1 crédit
Prix réduit: 22,97$ ou 1 crédit
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Why Customers Leave (and How to Win Them Back)
- (24 Reasons People Are Leaving You for Competitors, and How to Win Them Back*)
- Auteur(s): David Avrin, Larry Winget - foreword
- Narrateur(s): David Avrin
- Durée: 5 h et 24 min
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Discover the 24 reasons people are leaving you for competitors and how to win them back. In Why Customers Leave, popular customer experience and marketing speaker David Avrin makes a compelling case for customer experience as a bankable differentiator in an era of vast marketplace choices. The book lays out the reasons for the recent shift in customer mindset and expectation, illustrates the myriad ways that companies inadvertently drive customers and prospects to competitors, and offers a multitude of creative strategies and tactics to attract and retain new prospects.
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Why Customers Leave (and How to Win Them Back)
- (24 Reasons People Are Leaving You for Competitors, and How to Win Them Back*)
- Narrateur(s): David Avrin
- Durée: 5 h et 24 min
- Date de publication: 2019-04-01
- Langue: Anglais
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Discover the 24 reasons people are leaving you for competitors and how to win them back....
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Prix courant: 26,00$ ou 1 crédit
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Deploy Empathy
- A Practical Guide to Interviewing Customers
- Auteur(s): Michele Hansen
- Narrateur(s): Michele Hansen
- Durée: 7 h et 9 min
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Deploy Empathy will help you learn the skill of interviewing your customers—learning to truly listen to them—so that you can pull out their hidden needs, desires, and processes. Empathy is a skill that anyone can learn. Armed with the tactics you’ll learn in this book and the toolbox of scripts and phrases, you'll be able to sell more of your existing product, build the right features that will delight your customers, and stop churn in its tracks. By the end of this book, you’ll be able to interview customers and potential customers with confidence.
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Deploy Empathy
- A Practical Guide to Interviewing Customers
- Narrateur(s): Michele Hansen
- Durée: 7 h et 9 min
- Date de publication: 2022-04-01
- Langue: Anglais
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Deploy Empathy will help you learn the skill of interviewing your customers—learning to truly listen to them—so that you can pull out their hidden needs, desires, and processes....
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Prix courant: 25,25$ ou 1 crédit
Prix réduit: 25,25$ ou 1 crédit
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Outlaw
- Fight for Your Customers and Sell Without Fear
- Auteur(s): Trent Leyshan
- Narrateur(s): Felix Hayes
- Durée: 5 h et 7 min
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Are you ready to break all the rules and become one of the new breed of business Outlaws? Everyone lives or dies by selling something and the best salespeople in the world are Outlaws. They defy conventional business wisdom at every turn, exceed market expectations and change the way the sales game is played - forever. Packed with fresh insights and powerful true stories, Outlaw will free you from the shackles of convention and show you how to outsell and outlast your competitors with revolutionary sales strategies and more.
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Outlaw
- Fight for Your Customers and Sell Without Fear
- Narrateur(s): Felix Hayes
- Durée: 5 h et 7 min
- Date de publication: 2020-07-27
- Langue: Anglais
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Everyone lives or dies by selling something and the best salespeople in the world are Outlaws. They defy conventional business wisdom at every turn, exceed market expectations and change the way the sales game is played - forever....
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Prix courant: 18,39$ ou 1 crédit
Prix réduit: 18,39$ ou 1 crédit
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Market Like You Mean It
- Engage Customers, Create Brand Believers, and Gain Fans for Everything You Sell
- Auteur(s): Al Lautenslager
- Narrateur(s): Kyle Tait
- Durée: 6 h
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Consumers are exposed to as many as 5,000 daily marketing messages via online, social media, and traditional marketing channels. Entrepreneurs will learn what it takes to get noticed by tapping into the playbooks of successful product producers including Nike, Red Bull, Steve Jobs, Dr. Dre, and others. Successful marketer Al Lautenslager presents an entertaining look at what it takes to gain consumer buy-in and buzz across all marketing channels and reveals simple truths that any business can use to achieve the same, relative to their market.
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Market Like You Mean It
- Engage Customers, Create Brand Believers, and Gain Fans for Everything You Sell
- Narrateur(s): Kyle Tait
- Durée: 6 h
- Date de publication: 2018-10-23
- Langue: Anglais
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Consumers are exposed to as many as 5,000 daily marketing messages via online, social media, and traditional marketing channels. Successful marketer Al Lautenslager presents an entertaining look at what it takes to gain consumer buy-in and buzz across all marketing channels....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Let's Close a Deal
- Turn Contacts into Paying Customers for Your Company, Product, Service or Cause
- Auteur(s): Christine Clifford
- Narrateur(s): Sandi Klein
- Durée: 6 h et 3 min
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When you think about it, our entire lives revolve around selling. Whether we sell as part of our business, serve on a committee of a nonprofit organization, or negotiate for a new job/car/house, we are pitching, hearing, and closing deals every day. Let's Close a Deal articulates the intuitive process that identifies how and why a deal will appeal, and then demonstrates in step-by-step detail how to present your deal in a compelling way. The sales process is not about coercion; it's about compassion.
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Let's Close a Deal
- Turn Contacts into Paying Customers for Your Company, Product, Service or Cause
- Narrateur(s): Sandi Klein
- Durée: 6 h et 3 min
- Date de publication: 2020-07-17
- Langue: Anglais
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Close deals with major corporations, organizations, or individuals who can propel your business to the next level....
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Prix courant: 22,99$ ou 1 crédit
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Human Sigma
- Managing the Employee-Customer Encounter
- Auteur(s): John H. Fleming Ph.D., Jim Asplund
- Narrateur(s): Tom Parks
- Durée: 7 h et 43 min
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This book offers an innovative, research-based approach to one of the toughest challenges businesses face today: how to drive success by effectively managing the moments when employees interact with customers. Based on research spanning 10 million employees and 10 million customers around the globe, the Human Sigma approach combines a proven method for assessing the health of the employee-customer encounter with a disciplined process for improving it.
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Human Sigma
- Managing the Employee-Customer Encounter
- Narrateur(s): Tom Parks
- Durée: 7 h et 43 min
- Date de publication: 2016-11-29
- Langue: Anglais
- This book offers an innovative, research-based approach to one of the toughest challenges businesses face today: how to drive success by effectively managing....
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Prix courant: 26,00$ ou 1 crédit
Prix réduit: 26,00$ ou 1 crédit
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The Outcome Generation
- How a New Generation of Technology Vendors Thrives Through True Customer Success
- Auteur(s): Paul J Henderson
- Narrateur(s): Paul Henderson
- Durée: 4 h et 29 min
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Stand aside, we’re coming through! That’s the cry of a new generation of technology vendors. They have a new approach to enabling success for their customers. And they’re thriving as a result. These vendors all have subscription pricing at the heart of their business. Each has learned that if customers don’t feel they’ve had success, recurring revenue doesn’t grow, and may even decline. What makes them different? They have absolute clarity about what the customer considers success to be. And they’ve built their business around enabling that success.
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The Outcome Generation
- How a New Generation of Technology Vendors Thrives Through True Customer Success
- Narrateur(s): Paul Henderson
- Durée: 4 h et 29 min
- Date de publication: 2019-08-07
- Langue: Anglais
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Stand aside, we’re coming through! That’s the cry of a new generation of technology vendors. They have a new approach to enabling success for their customers. And they’re thriving as a result. These vendors all have subscription pricing at the heart of their business....
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Prix courant: 23,18$ ou 1 crédit
Prix réduit: 23,18$ ou 1 crédit
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The Big Data-Driven Business
- How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits
- Auteur(s): Russell Glass, Sean Callahan
- Narrateur(s): A.T. Chandler
- Durée: 6 h et 13 min
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The Big Data-Driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits makes the case that big data is for real, and more than just big hype. The audiobook uses real-life examples - from Nate Silver to Copernicus, and Apple to Blackberry - to demonstrate how the winners of the future will use big data to seek the truth.
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The Big Data-Driven Business
- How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits
- Narrateur(s): A.T. Chandler
- Durée: 6 h et 13 min
- Date de publication: 2020-07-27
- Langue: Anglais
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The Big Data-Driven Business makes the case that big data is for real, and more than just big hype. The audiobook uses real-life examples - from Nate Silver to Copernicus, and Apple to Blackberry - to demonstrate how the winners of the future will use big data to seek the truth....
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Prix courant: 22,26$ ou 1 crédit
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China's Super Consumers
- What 1 Billion Customers Want and How to Sell It to Them
- Auteur(s): Savio Chan, Michael Zakkour
- Narrateur(s): Kevin Stillwell
- Durée: 8 h et 16 min
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China's Super Consumers explores the extraordinary birth of consumerism in China and explains who these super consumers are. China's Super Consumers offers an in-depth explanation of what's inside the minds of Chinese consumers and explores what they buy, where they buy, how they buy, and most importantly, why they buy. The audiobook is filled with real-world stories of the foreign and domestic companies, leading brands, and top executives who have succeeded in selling to this burgeoning marketplace.
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China's Super Consumers
- What 1 Billion Customers Want and How to Sell It to Them
- Narrateur(s): Kevin Stillwell
- Durée: 8 h et 16 min
- Date de publication: 2020-07-27
- Langue: Anglais
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China's Super Consumers explores the extraordinary birth of consumerism in China and explains who these super consumers are....
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Prix courant: 22,26$ ou 1 crédit
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Listen Up!
- How to Tune in to Customers and Turn Down the Noise
- Auteur(s): Karen Mangia
- Narrateur(s): Rachel Perry
- Durée: 7 h et 34 min
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There's one voice that matters more than any other: the voice of the customer. Learn how to fully understand the number one source of your organization's prosperity, profits, and productivity. These actionable insights will help you to better connect with your customers and gain an undeniable lead over your competition. Listen Up!: How to Tune In to Customers and Turn Down the Noise reveals how to create a customer experience that's built on listening and designed for engagement.
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Listen Up!
- How to Tune in to Customers and Turn Down the Noise
- Narrateur(s): Rachel Perry
- Durée: 7 h et 34 min
- Date de publication: 2020-11-17
- Langue: Anglais
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Listen Up!: How to Tune In to Customers and Turn Down the Noise reveals how to create a customer experience that's built on listening and designed for engagement....
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Prix courant: 22,26$ ou 1 crédit
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Building a StoryBrand 2.0
- Clarify Your Message So Customers Will Listen
- Auteur(s): Donald Miller
- Durée: 7 h
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New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses in this new edition of his bestselling book. In Building a StoryBrand 2.0, Donald Miller teaches marketers and business owners to use his fully revised system of the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses.
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Building a StoryBrand 2.0
- Clarify Your Message So Customers Will Listen
- Durée: 7 h
- Date de publication: 2025-01-07
- Langue: Anglais
- New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses in this new edition of his bestselling book.
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Prix courant: 23,94$ ou 1 crédit
Prix réduit: 23,94$ ou 1 crédit
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Getting the Most out of Your CRM
- 25 Tips to Increase Adoption, Maximize Value and Increase Profits from Your Customer Relationship Management System
- Auteur(s): WW Chee
- Narrateur(s): Ron Welch
- Durée: 47 min
- Version intégrale
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Au global
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Performance
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Histoire
With Getting the Most out of Your CRM, we provide you with the top 25 tips that are guaranteed to maximize value and increase profits from your customer relationship management system. In this audiobook, you will discover how these tips and techniques can help your business to become even better.
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Getting the Most out of Your CRM
- 25 Tips to Increase Adoption, Maximize Value and Increase Profits from Your Customer Relationship Management System
- Narrateur(s): Ron Welch
- Durée: 47 min
- Date de publication: 2018-06-12
- Langue: Anglais
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We provide you with the top 25 tips that are guaranteed to maximize value and increase profits from your customer relationship management system. In this audiobook, you will discover how these tips and techniques can help your business to become even better....
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Prix courant: 4,95$ ou 1 crédit
Prix réduit: 4,95$ ou 1 crédit
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Woo, Wow, and Win
- Service Design, Strategy, and the Art of Customer Delight
- Auteur(s): Thomas A. Stewart, Patricia O'Connell
- Narrateur(s): Mike Chamberlain
- Durée: 8 h et 44 min
- Version intégrale
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Au global
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Performance
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Histoire
Best-selling authors and business experts Thomas A. Stewart and Patricia O'Connell contend that most companies, both digital and brick-and-mortar, B2B or B2C, are not designed for service - to provide an experience that matches a customer's expectations with every interaction and serves the company's needs. When customers have more choices than ever before, study after study reveals that it's the experience that makes the difference.
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Woo, Wow, and Win
- Service Design, Strategy, and the Art of Customer Delight
- Narrateur(s): Mike Chamberlain
- Durée: 8 h et 44 min
- Date de publication: 2016-11-29
- Langue: Anglais
- Woo, Wow, and Win reveals the importance of designing your company around service and offers clear, practical strategies based on the idea that the design of services is different from manufacturing....
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Prix courant: 32,41$ ou 1 crédit
Prix réduit: 32,41$ ou 1 crédit
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