Design Strategy

This book comprises four books to help you on your path to success.

Despite the familiar limitations many User Experience teams face—budget and time constraints, lack of formal authority—UX practitioners are uniquely poised to provide strategic value to product organizations. This case study describes how we developed “Creative Bursts” to prove that our organization could look to its UX team for innovation leadership.

If you've ever tried to use search engine optimization but failed to get the web traffic your content deserves, then you know that learning SEO is confusing if not outright daunting. Where to start? Now take Facebook: A colossal entity with over one billion daily users interacting with each other and checking their newsfeed constantly - any smart digital entrepreneur will recognize the utmost importance of effectively using Facebook - the most powerful form of social media - to their advantage.

Every time a pile of clutter catches your attention or gets in your way (or trips you or embarrasses you or angers you), you think to yourself, "I have to go through this...but not now, because I'm too fill-in-the-blank (tired, busy, etc.)." That intention is as far as the organizing actually gets, and the cycle just begins again. Frustrating, isn't it? What if I told you that busting through the never-ending sequence of procrastination and perpetual heaps of clutter was not only possible, but with the strategies in this audiobook, almost painless?