Engineering Business

Hypothesis-Driven Development (HDD) is an emerging approach to digital product management for both business people and engineers. It emphasizes rigorous, continuous experimentation as a way to both minimize waste and focus teams’ creative capabilities in directions that drive growth and innovation.

This book will shift your mindset from entrepreneur to EXITpreneur. After all, the majority of all the money you’ll ever make from your business comes on the day you sell—so it’s important to get the exit right. In The EXITpreneur’s Playbook, Joe Valley shares his experience in all facets of exiting an online business through direct experiences and real-life examples, with clear math and logic.

A lot of Engineering Managers and leaders studied for years and years to become the best Engineer they possibly could be... and then they were promoted. It can be very tough for those of us who didn't go into Engineering with the distinct concept that we would become managers, but still want to do our best to support our teams. I wrote this book because there's so much no one told me about management that I wished I would have known. There's a lot to be purposeful about that many of us learn on the job, and worse: learn on people.

Growing on just one and a half acres, owners Jean-Martin and Maude-Helène feed more than 200 families through their thriving CSA and seasonal market stands and supply their signature mesclun salad mix to dozens of local establishments. The secret of their success is the low-tech, high-yield production methods they've developed by focusing on growing better rather than growing bigger, making their operation more lucrative and viable in the process.

Keeping skin healthy is a booming industry, and yet it seems like almost no one agrees on what actually works. What one person says is vital another says is toxic. We have not cured acne or eczema, allergies keep getting worse, and autoimmune conditions are becoming increasingly common. In Clean, doctor and journalist James Hamblin explores how we got here, examining the science and culture of how we care for our skin today.

What sparks the flash of brilliance? How does groundbreaking innovation happen? Answering in his infectious, culturally omnivorous style, using his fluency in fields from neurobiology to popular culture, Johnson provides the complete, exciting, and encouraging story of how we generate the ideas that push our careers, our lives, our society, and our culture forward.

This second revised and updated edition of the 1944 classic, narrated by the author James G. Skakoon, serves as a crucial compilation of “house rules”, or a professional code. It addresses three areas: what the beginner needs to learn at once; “laws” relating chiefly to engineering executives; and purely personal considerations for engineers. This new volume is a must for those entering the engineering field or those interested in improving their professional effectiveness.

Getting to the good solutions of complex management challenges can make the difference between fulfillment and frustration for teams, and, ultimately, the success or failure of companies. Will Larson's An Elegant Puzzle orients around the particular challenges of engineering management - from sizing teams to technical debt to succession planning - and provides a path to the good solutions.

This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces.

Under the aegis of machine learning in our data-driven machine age, computers are programming themselves and learning about - and solving - an extraordinary range of problems, from the mundane to the most daunting. Today it is machine learning programs that enable Amazon and Netflix to predict what users will like, Apple to power Siri's ability to understand voices, and Google to pilot cars.

Technical knowledge alone isn't enough - increase your software development income by leveling up your soft skills Early in his software developer career, John Sonmez discovered that technical knowledge alone isn't enough to break through to the next income level - developers need "soft skills" like the ability to learn new technologies just in time, communicate clearly with management and consulting clients, negotiate a fair hourly rate, and unite teammates and coworkers in working toward a common goal.

In this irreverent and illuminating audiobook, acclaimed writer and scientist Leonard Mlodinow shows us how randomness, chance, and probability reveal a tremendous amount about our daily lives, and how we misunderstand the significance of everything from a casual conversation to a major financial setback. As a result, successes and failures in life are often attributed to clear and obvious causes, when in actuality they are more profoundly influenced by chance.

Work with data like a pro using this guide that breaks down how to organize, apply, and most importantly, understand what you are analyzing in order to become a true data ninja.

Sacred Economics traces the history of money from ancient gift economies to modern capitalism, revealing how the money system has contributed to alienation, competition, and scarcity; destroyed community; and necessitated endless growth. Today, these trends have reached their extreme - but in the wake of their collapse, we may find great opportunity to transition to a more connected, ecological, and sustainable way of being.

“Kill it with fire”, the typical first reaction to a legacy system falling into obsolescence, is a knee-jerk approach that often burns through tons of money and time only to result in a less efficient solution. This book offers a far more forgiving modernization framework, laying out smart value-add strategies and proven incremental techniques that work equally well for ancient systems and brand-new ones.

For generations, we’ve been taught there are two ways to succeed - either from talent or practice. In Decoding Greatness, award-winning social psychologist Ron Friedman illuminates a powerful third path - one that has quietly launched icons in a wide range of fields, from artists, writers, and chefs, to athletes, inventors, and entrepreneurs: reverse engineering.

In Coaching Agile Teams, Lyssa Adkins gives agile coaches the insights they need to adopt this new mind-set and to guide teams to extraordinary performance in a re-energized work environment. You’ll gain a deep view into the role of the agile coach, discover what works and what doesn’t, and learn how to adapt powerful skills from many allied disciplines, including the fields of professional coaching and mentoring.

In her first book, How to Do Nothing, Jenny Odell wrote about the importance of disconnecting from the “attention economy” to spend time in quiet contemplation. But how can we reclaim our time? In order to answer this seemingly simple question, Odell took a deep dive into the fundamental structure of our society and found that the clock we live by was built for profit, not people. This is why our lives, even in leisure, have come to seem like a series of moments to be bought, sold, and processed ever more efficiently.

What does it mean to be a human in a world that is increasingly built by and for machines? In Futureproof: 9 Rules for Humans in the Age of Automation, New York Times technology columnist Kevin Roose lays out a hopeful, pragmatic vision of how people can succeed in the machine age by making themselves irreplaceably human. He shares the secrets of people and organizations that have survived technological change, and explains how we can protect our own futures.

We are at a tipping point in retail history. While consumers are profiting from the convenience of instant gratification, rapidly advancing technologies are transforming the way goods are transported and displacing workers in ways never before seen. In Arriving Today, Christopher Mims goes deep, far, and wide to uncover how a single product, from creation to delivery, weaves its way from a factory on the other side of the world to our doorstep.