Entertainment Business

Never be confused about online music marketing again. Updated for 2018, this audiobook features the second volume in the highly acclaimed Guerrilla Music Marketing Handbook.

Allan Abbott ran the leading hearse, mortuary, and funeral services company in Hollywood and saw up close how celebrities really live and die. The Forrest Gump of the funeral industry, Abbott was everywhere celebrities died, from helping to prepare Marilyn Monroe's body for burial to standing next to Christopher Walken at Natalie Wood's funeral. This book tells the rags-to-shroud story of how a young man with a hearse became the funeral driver to the stars.

Today you need to view yourself through the new rules of the music industry. Those who play by them will succeed. Gone are the old days where you would hope to get signed and then become a star (i.e., everything would be done for you). Do you wonder why other artists are getting breaks and you are not? Making it in the music industry isn't about catching that big break anymore. Getting your career off the ground can be a long and scary task. In this cutting-edge book Tommy Swindali maps out everything you need to know.

In Solo Acoustic Musician (SAM), Michael Nichols shares his personal experiences and technical know-how gathered from over 30 years as a live performer. In a straightforward conversational voice, he lays out a dynamic vision for how to make a living and have fun being a SAM. The value of Nichols’ story is found in the small things and minor details. He reveals how to navigate challenges, play to various kinds of audiences, book gigs, and more.

Are you tired of giving average speeches and feeling nervous every time you have to speak in front of people? Imagine having the confidence and tools to deliver a powerful and engaging presentation every time. You’d get up in front of the audience and engage with them, hold their attention, and speak with clarity, composure and conviction. You EVEN start to enjoy yourself as you do! What you imagine is not a far-fetched dream but can become your everyday reality. With "The Young Leader's Guide to Public Speaking," you can learn to speak with success and become an extraordinary speaker.

If you're a student or mid-career pro looking for advice to launch and manage an entertainment career, this book is designed for you. The 37 people who tell their stories created successful careers. You can, too.

The Dealmaker's Ten Commandments contains a practical, no-nonsense methodology for negotiating deals, managing your time, and handling crisis all at the highest level. Peppered with entertainment industry war stories, The Dealmaker's Ten Commandments has been forged in the white-hot crucible of brutal transactional combat.

Whether it is a director insisting on a final cut, a star demanding a bigger motor home, a producer holding the line on a budget, or a grip with a gripe, it seems that the world of moviemaking is nothing but Sturm und Drang. Shoot Out presents a raucous look at how movies get made and the players involved, from writers, producers, directors, and stars to agents and marketers. For film buffs, aspiring filmmakers, students, and anyone else intrigued by the inner workings of Hollywood, this is the quintessential take on the how, who, what, and why of the film business.

Most of us have watched and loved a Disney movie or a Disney cartoon, and it doesn't matter whether we are children or adults. Born in the year 1901, Walt Disney introduced us to the world of cartoons, animation, and fairy tales. Besides winning 22 Academy Awards during his lifetime and giving us lovable characters such as Mickey Mouse and Donald Duck, he was also the founder of Disneyland and Walt Disney World theme parks.

Sync Licensing for Record Labels is a quick and dirty guide to navigating the intricate world of sync and music licensing, covering topics like preparing your audio files, the different types of sync royalties, finding unique licensing opportunities, learning what songs are hard to get licensed, understanding performance rights organizations, and building a music network. It also includes frequently asked questions, additional resources, bonus content, and a glossary!

This guide won’t take you from zero to 10,000 dollars overnight. Instead, it will show you the first steps to building a business that has the potential to scale toward a six-figure income. I will pull back the curtains behind my business. I’m sharing the mind-set, the tools, the proven strategies, and the knowledge that I’ve obtained over the years that I’ve been selling beats online.

More than 85 years after his untimely death at just age 37, Irving Thalberg remains a legendary Hollywood figure. Called the “Boy Wonder of Hollywood,” Thalberg quickly climbed the ranks at MGM studios to become one of the most powerful and high-profile producers of the time, elevating filmmaking to an art form. In this definitive biography, Bob Thomas brings Thalberg's legend to life, recounting how the producer's remarkable talent for developing stars and scripts led to the creation of beloved movies such as Ben-Hur, Romeo and Juliet, and Camille.

With the boom of the esports industry, everyone wants to know how they can be part of it. In this book, I have answered those questions, and dozens more, based on my years of experience working in the professional esports scene as a team manager. In this book, you will find no topic was off limits. I talk about the past, present, and future of esports and different aspects of the professional gaming industry at large.

In recent years, narratives about the music industry tend to hew to a common theme: it was humming along for decades until the Internet and Napster came along and disrupted it. Key Changes shows that this view is incorrect: the industry was actually shaken up not once in the 1990s, but ten times over more than 100 years.

전시회에 가는 것을 좋아하는 사람들은 많지만, 미술 작품을 구매해 재테크를 하는 사람은 드물다. 보통 미술 투자는 부자들의 전유물이라는 고정관념이 있기 때문이다. 『나는 샤넬백 대신 그림을 산다』를 출간한 저자 윤보형은 미술 투자인 '아트테크'야말로 주식과 부동산보다 보통의 사람들에게 적합한 재테크라고 말한다.

Allen Klein was like no one the music industry had seen before. Though he became infamous for allegedly causing the Beatles’ breakup and robbing the Rolling Stones, the truth is both more complex and more fascinating. As the manager of the Stones and then the Beatles—not to mention Sam Cooke, Pete Townshend, Donovan, the Kinks, and numerous others—he taught young soon-to-be legends how to be businessmen as well as rock stars. While Klein made millions for his clients, he was as merciless with them as he was with anyone.

With clients ranging from rappers, singers, music producers, authors, and athletes, Lynn Hobson has written a comical yet heart-wrenching account of her career as “the go-to publicist” in the hip-hop community. She keeps it real as she fights to keep her spiritual principlse intact while making it happen in the streets. It is a battle, but she makes it through to see another day, another show, another hit, and another client who has that sparkle in their eyes. This is Diary of a Hip-Hop Publicist.

국민일보 미술 담당 손영옥 기자가 미술품 구매 대중화를 목적으로, 평범한 월급쟁이가 감상과 투자를 겸해 미술품을 사려면 얼마가 있어야 하고, 어디서 구입해야 하며, 어떤 기준으로 선택해야 하는가에 대해 답을 담은 『아무래도 그림을 사야겠습니다』. 저자는 빠듯한 월급 탓에 외투를 더 장만해야 하나 말아야 하나를 고민하는, 자신과 같은 처지의 직장인을 위한 미술품 구매 안내서가 필요하다는 생각으로 이 책을 출간했다.

Are you ready to start sharing your artwork with the world? This book, Start Selling Your Art: A Guide to Starting a Professional Art Business, will help you create a plan to sell your artwork. Topics covered include envisioning your dream art career, marketing, pricing your work, tips for selling in-person and online, art fairs, galleries, commissions, finding your perfect clients, and more!

Chapter four of The Artist's Guide to Success in the Music Business. This chapter is regarding managing, performing, and booking gigs.