Entrepreneurship Small Business

This book is like having coffee with an award-winning marketing expert. Most business guidebooks treat you like a dummy or an idiot. Not this one. This is a short and easy-to-listen-to guidebook filled with useful, no bullshit, only-what-you-need-to-know, immediately actionable advice for marketing your business or startup.

Patagonia, named by Fortune in 2007 as the coolest company on the planet, has earned a reputation as much for its ground-breaking environmental and social practices as for the quality of its clothes. In this exceptionally frank account, Chouinard and Stanley recount how the company and its culture gained the confidence, by step and misstep, to make its work progressively more responsible, and to ultimately share its discoveries with companies as large as Wal-Mart or as small as the corner bakery.

Based on six years of research, Harvard Business School Professor Thales Teixeira shows how and why industries are disrupted and what established companies can do to respond - as well as what potential start-ups must master if they hope to gain a competitive edge.

Under the aegis of machine learning in our data-driven machine age, computers are programming themselves and learning about - and solving - an extraordinary range of problems, from the mundane to the most daunting. Today it is machine learning programs that enable Amazon and Netflix to predict what users will like, Apple to power Siri's ability to understand voices, and Google to pilot cars.

I’ve written this book because selling your business is quite possibly the biggest financial transaction of your entire life, and you’ve never done it before and will likely never do it again, and you really need to be smart about this. I recently did a quick study on the likelihood that a firm in a particular, narrow vertical would have a successful exit—defined as someone else purchasing, for real money, a majority of your firm’s equity.

In The One Minute Entrepreneur, Ken Blanchard (coauthor of the number-one best selling business classic The One Minute Manager); Don Hutson, CEO of U.S. Learning; and Ethan Willis, CEO of Prosper Learning, tell the inspiring story of one man's challenges in creating his own business.

Welcome to affiliate marketing, a pathway to unlocking online business success and financial independence. Affiliate Marketing for Beginners is your comprehensive and captivating guide to mastering the art of affiliate marketing. Unravel the secrets of building a lucrative affiliate business from scratch as you absorb invaluable insights and strategies.

In The Kingdom Driven Entrepreneur's Guide: Doing Business God's Way, Shae Bynes takes you on a transformational journey by revealing the mind-set, heart posture, and countercultural behaviors of entrepreneurs who desire to thrive in their kingdom business by putting Jesus Christ - the king of kings - and his agenda at the center of their plans.

When pioneering business journalist and Inc. magazine editor at large Bo Burlingham wrote Small Giants, it became an instant classic for its original take on a common business problem - how to handle the pressure to grow. Now Burlingham is back to tackle an even more common problem - how to exit your company well. Sooner or later, all entrepreneurs leave their businesses and all businesses get sold, given away, or liquidated.

How can you take your skills and expertise and package it to become a successful consultant? There are proven time-tested principles, strategies, tactics, and best practices the most successful consultants use to start, run, and grow their consulting business. Consulting Success teaches you what they are.

The Amazon FBA wholesale business is a lucrative eCommerce investment opportunity. However, if you follow the instructions in the correct order, you'll have a better chance of making money. Find out how to become an amazing wholesale seller within the Amazon FBA domain and efficiently fulfill orders to become a wealthy reseller within the AMZ marketplace.

Join the technological revolution that's taking the world of finance by storm. Mastering Bitcoin is your guide through the seemingly complex world of bitcoin, providing the knowledge you need to participate in the internet of money. Whether you're building the next killer app, investing in a start-up, or simply curious about the technology, this revised and expanded second edition provides essential detail to get you started.

Are you tired of living in the draining loop of work-eat-repeat? Do you want to leverage a new opportunity that can open the doors to more financial control and stability? Are you interested in making a legacy that can serve several generations to come? If you dream of living on your own terms, then you’ve come to the right place--you are about to discover how you can turn your expertise into a successful money-making model in just seven easy steps!

Renowned consultant and author Peter Block delivers the latest and fourth edition of his bestselling Flawless Consulting, an intuitive and insightful step-by-step guide to the five phases of effective consulting. The book offers a deep exploration of the skills, tools, and behaviors required to successfully influence others. You'll see exactly what you need to say and do to help others achieve their goals, whether you are an internal or external consultant or anyone in a leadership position who wants to build effective partnerships in business, healthcare, education, or community work.

Most of what we know about how ideas spread comes from best-selling authors who give us a compelling picture of a world, in which "influencers" are king, "sticky" ideas "go viral", and good behavior is "nudged" forward. The problem is that the world they describe is a world where information spreads, but beliefs and behaviors stay the same. When it comes to lasting change in what we think or the way we live, the dynamics are different: beliefs and behaviors are not transmitted from person to person in the simple way that a virus is.

We were created by an infinitely creative God to reflect his love and character to the world. One way we do that is by continuing his creative work. In this energizing book, serial entrepreneur and best-selling author Jordan Raynor helps artists, entrepreneurs, writers, and other creatives re-imagine our work as service to God and others, addressing such penetrating questions as: Is my work as a creative really as God-honoring as that of a pastor or missionary? Will what I make today matter in eternity?

We experience change in four phases. The first is panic. Then we adapt. Then we find a new normal. And then, finally, we reach the phase we could not have imagined in the beginning, the moment when we realize that we wouldn’t go back. Build for Tomorrow is designed to accelerate that process—to help you lessen your panic, adapt faster, define the new normal, and thrive going forward. And it arrives as we all, in some way, have felt a shift in our lives.

A groundbreaking book that boldly claims the key to success in business is not talent, connections, or ideas, but the ability to persuade people to take a chance on potential.

By drawing on his decades of experience working with small-business owners, Michael Gerber is adding to his mega-selling E-Myth series with The E-Myth Accountant. This installment provides a one-of-a-kind system for transforming an accountant’s practice into a business positioned for long-term growth.

The Customer Success Manager has become a critical asset to organizations across the business landscape. As the subscription model has spread from the cloud and SaaS to more sectors of the economy, that pivotal role will only grow in importance. That's because if you want to compete and thrive in this new environment, you need to put the customer at the center of your strategy. You need to recognize you're no longer selling just a product. You're selling an outcome.