Entrepreneurship Small Business

We're building more products today than ever before, but most of them fail—not because we can't complete what we want to build, but because we waste time, money, and effort building the wrong product. What we need is a systematic process for quickly vetting product ideas and raising our odds of success. In this book, Ash Maurya takes you through an exacting strategy for achieving product/market fit for your fledgling venture. This new edition introduces the continuous innovation framework and follows one entrepreneur's journey from initial vision to a business model that works.

After a string of dead-end jobs and a death in the family, Ash Ambirge was down to her last $26 and sleeping in a Kmart parking lot when she faced the truth: No one was coming to her rescue. It was up to her to appoint herself. That night led to what eventually became a six-figure freelance career as a sought-after marketing and copywriting consultant, all while sipping coffee from her front porch in Costa Rica.

The meteoric rise of Johnny Wimbrey is one of the great rags-to-riches/tragedy-to-triumph tales of our time. By seizing control of his life and developing a brand-new mindset, Wimbrey gave up the hardcore streets and a world of drugs, created a business that's now worth more than nine figures, and is presently living the life of a multimillionaire with his family. Now, in Building a Millionaire Mindset, he provides the knowledge, tools, and insights you need to achieve your dreams - life-changing advice you can take to the bank.

Going from small business to successful start-up to scalable growth takes more than just good luck, it takes a system. Over the last 34 years franchising consultant and growth expert Mark Siebert has been sought out by more than 70,000 executives looking to expanding their company. Out of those 70,000, only 5,000 had the right systems in place to go from successful to scalable.

Ali Tamaseb has spent thousands of hours manually amassing what may be the largest dataset ever collected on start-ups, comparing billion-dollar start-ups with those that failed to become one - 30,000 data points on nearly every factor: number of competitors, market size, the founder’s age, his or her university’s ranking, quality of investors, fundraising time, and many, many more. And what he found looked far different than expected.

"Never started a company before? Struggling with little or no cash? Have no experience, no baseline to judge your progress against? Thank God! You've got a shot at making this work." So says Mike Michalowicz, author of The Toilet Paper Entrepreneur, a business book that is so uniquely useful, so raw and entertaining, it reads like the brainchild of Steve Jobs and Chris Rock.

In Beer School, authors and entrepreneurs Steve Hindy and Tom Potter share the improbable saga of Brooklyn Brewery, the company they grew from a home-brew hobby into a multimillion-dollar business - all in the most competitive beer market in the United States. If you have a thirst for entrepreneurial success, drink up. If you are a business manager or owner and want fresh ideas and insight, tap in. You'll learn entrepreneurial basics, plus some things textbooks don't teach you, as you follow the company's successes (and a few failures).

Trampled by Unicorns: Big Tech's Empathy Problem and How to Fix It explores how technology has progressed humanity's most noble pursuits, while also grappling with the origins of the industry's destructive empathy deficit and the practical measures Big Tech can take to self-regulate and make it right again. Author Maëlle Gavet examines the tendency for many of Big Tech's stars to stray from their user-first ideals and make products that actually profoundly damage their customers and ultimately society.

Whether you're in the trenches struggling to make consistent sales or dreaming of turning your art into a full-time living, this groundbreaking guide provides the inspiration and the practical steps you need to become your own art boss. There's never been a better time to turn your creative ideas into a successful business. The internet is pushing aside art world “gatekeepers” who used to decide what was "worthy”—now anyone with a laptop and a dream can make a thriving living from their creativity.

Marc Guss’s advice is impeccable; he says the things no one else in show business will, things that those who want into the business need to know. He has a heck of a story to tell. It is powerful, outspoken talk from a widely recognized agent on how to master the industry using an entrepreneur’s specific skill set. Guss shares deeply personal experiences from the trenches, experiences he has shared with such eminent names as Lauren Bacall, Floyd Mayweather Jr., Christopher Reeve, Quentin Tarantino, Whoopi Goldberg, Dr. Phil, and others.

If there were a single great “secret” to being an elite sales professional, surely one of the millions of attendees of BrianTracy’s sales seminars would have spilled the beans by now. There isn’t a secret. But there is a set of consistently successful selling techniques that most companies don’t teach their salespeople, and which most entrepreneurs and independent sales pros think they don’t have time to learn.

Your business might be humming along fine, or it might be struggling to stay afloat. Either way, you know that your company has a lot more potential than the results show. What if you had a quick, effective way to ramp up productivity, morale, and your bottom line - a process you could begin right now, a strategy that would immediately start to improve broken functions without disrupting the parts of your business that don't need fixing?

Frustrated by the high costs and difficulty of accepting credit card payments, McKelvey joined his friend Jack Dorsey (the cofounder of Twitter) to launch Square, a startup that would enable small merchants to accept credit card payments on their mobile phones. The Innovation Stack is a thrilling business narrative that's much bigger than the story of Square. It is an irreverent first-person look inside the world of entrepreneurship, and a call to action for all of us to find the entrepreneur within ourselves and identify and fix unsolved problems - one crazy idea at a time.

The book is divided into three sections, which cover planning for fast growth, building a company for fast growth, and leading for fast growth. Each topic the author covers - from creating a vision for the company's future to learning how to generate free PR for a developing company - is squarely focused on the end goal: doubling the size of the entrepreneur's company in three years or less.

Have you ever wondered why some people are super-achievers and seem to go from success to success while others never seem to get out of the starting blocks? In my 40 years of coaching high-achieving entrepreneurs, I’ve noticed that they all go through a process to help them break through to the next level of success. I call this process "The 4 C’s Formula". The 4 C’s Formula is a universal process that can be used by anyone who wants to achieve greater success in any part of their life.

Do you have trouble keeping your team focused, motivated, and committed to the pursuit of their assigned goals? The truth is, the majority of bosses fail to inspire their employees to be engaged and productive at work. And they're often frustrated by their inability to incite their team to action.

Whether your business is a new start-up, an established company attempting to grow, or somewhere in between, Get Your Business Funded gives you the full range of options for raising capital in today's challenging economy. Covering everything from bank loans to angel investors to equity financing to more unorthodox methods, this complete guide uses clear, easy-to-understand language to explain each approach.

Influencers have always deployed the power of hype to get what they want. But never in history have people been so susceptible to propaganda and persuasion as they are now. Hype truly runs our world. Imagine if you could generate and leverage hype for positive purposes - like legitimate business success, helping people, or effecting positive change in your community. Michael F. Schein teaches you how.

In Nine-Figure Mindset, Brandon Dawson unveils how to tap into the remarkable potential hidden inside each and every one of us. Drawing from his own awe-inspiring journey, Brandon shows that success and leadership are attainable to anyone willing to cultivate the right shift in thinking. Combining personal experiences with actionable strategies, Nine-Figure Mindset serves as a guidebook to next level achievements you’ve never imagined were possible.

Have you ever wanted to start a small business? Have you ever thought it was tough to do so? Unsure of how to get started? There's so much information out there on the Internet, and so many self-help gurus, that it either takes time to put all the information together or you have to pay top dollar to have a guru explain it to you. My name is Susan Kilmer. Over the course of my business and entrepreneurship background, I have taught hundreds and hundreds of aspiring entrepreneurs how to start a business and business owners how to keep their business going.