Future Business

Even leading capitalists admit that capitalism is broken. Green Swans is a manifesto for system change designed to serve people, planet, and prosperity. In his 20th book, John Elkington - dubbed the "Godfather of Sustainability" - explores new forms of capitalism fit for the 21st century.

A scathing, sardonic exploration of Silicon Valley tech culture, laying bare the greed, hubris, and retrograde politics of an industry that aspires to radically transform society for its own benefit. This enlightening audiobook is a must-listen for anyone interested or involved in the tech industry. At the height of the start-up boom, journalist Corey Pein set out for Silicon Valley with little more than a smartphone and his wits. His goal: to learn how such an overhyped industry could possibly sustain itself as long as it has.

Whether you’re the boss, the deputy or on your way up, the way we’re working in a post-pandemic world is forever changed and it’s important to make your work work for you. This is a book about how to do work differently, by the host of the award-winning Financial Times ‘Working It’ podcast. Packed with expert analysis and ahead-of-the-curve workplace trends, this book looks at the big ideas shaping the world of work today and the old habits we need to lose, examining these pressing topics in depth and bringing in expert opinion and personal experience.

Look behind-the-scenes at the firm behind WordPress.com and the unique work culture that contributes to its phenomenal success, The Year Without Pants shares what every organization can learn from the world-changing ideas for the future of work at the heart of Automattic's success....

Imagine a world where companies can move successfully into the future, where these brittle solutions are replaced with a flexible, simple approach that also delivers enterprise-grade capabilities. This book introduces asset operations management (AOM), an operating principle founded on the belief that asset-intensive organizations have much to gain by adopting new approaches to data, collaboration, and communication—all supported by modern, consumer-grade technology experiences.

The need for skills that defy disruption has never been so urgent, as traditional workplace models give way to confronting new rules of engagement. If you’re looking for job security, growth and acceleration in a radical new workforce, then Future Fit is the place to start. Award-winning author Andrea Clarke shares her experience, expertise and tactical advice on how to become truly future fit.

The story wars are all around us. They are the struggle to be heard in a world of media noise and clamor. Today, most brand messages and mass appeals for causes are drowned out before they even reach us. But a few consistently break through the din, using the only tool that has ever moved minds and changed behavior - great stories. With insights from mythology, advertising history, evolutionary biology, and psychology, viral storyteller and advertising expert Jonah Sachs takes listeners into a fascinating world of seemingly insurmountable challenges and enormous opportunity.

Maggie Jacobs is passionate about driving positive change and growth for individuals, teams, executives, and organizations. She has spent 10+ years working with C-suite executives, turning the seemingly impossible into reality. A survivor of trials and traumas, Maggie has developed a philosophy that strength and resilience can be found with open, honest, and authentic communication, solution-finding - and decisive action. Today, Maggie speaks, writes, trains, and advises individuals on achieving more and transcending the boundaries of their own perception.

In a world with an endless hunger for innovation, why is it so hard to create audacious change? According to thought leader Seth Goldenberg, the answer to this question stems from how we, as a society, view questions themselves. In Radical Curiosity, Goldenberg argues that because we value knowing above learning and prioritize doing over thinking, curiosity has become an endangered species.

Today's firms need a social effort that is serous and impactful to be relevant. It's not enough to make a commitment to reduce energy or have an ad hoc unbranded budget for grants and volunteering the world needs their resources and agility to address existential threats in society, and their customers (and employees) demand it.

The digital revolution has transformed the world of media, upending centuries-old companies and business models. Now, it is restructuring every business, every job, and every sector of society. Yet the biggest changes are still ahead. To survive, every industry and organization will have to transform itself in multiple ways. O'Reilly explores what the next economy will mean for the world and every aspect of our lives - and what we can do to shape it.

We are in the midst of one of the greatest status revolutions ever, and it's a brave new world indeed. Who better to guide us through it than Michael Lewis, whose subversive, trenchant humor is the perfect match to his subject matter. Here is an audiobook as fresh as tomorrow's headlines, and as entertaining as its best selling predecessors.

The reason most people struggle to sell what they want, for the price they want, is because they’re bored by or unconfident in their own product, their customers seem uninterested with what they have to sell, and they’re uncomfortable with the sales processes they’ve been taught. Follow the Sell Futures, Not Features framework to overcome those roadblocks and build products, offers, and sales messaging that make you the absolute best choice in your market.

Winning with Data explores the cultural changes big data brings to business, and shows you how to adapt your organization to leverage data to maximum effect. Authors Tomasz Tunguz and Frank Bien draw on extensive background in big data, business intelligence, and business strategy to provide a blueprint for companies looking to move head-on into the data wave. Instrumentation is discussed in detail, but the core of the change is in the culture.

Essential reading for any executive, Into the Metaverse, will reshape how you think about the internet and its place for those who want to lead successful businesses, today and into the future. If the internet was first used to connect us to information, and then developed into a social media forum to connect people, then Web3, which connects people, places and things, will help enable the successor state to today’s mobile internet - the Metaverse. It will bring together and merge our physical and digital lives and Metaverse will shake things up even more.

Staying true to his trademark journalistic approach, Andrés Oppenheimer takes his listeners on yet another journey, this time across the globe, in a thought-provoking search to understand what the future holds for today's jobs in the foreseeable age of automation.

Mark Penn has boldly argued that the future is not shaped by society's broad forces but by quiet changes within narrow slices of the population. Ten years ago, he showed how the behavior of one small group can exert an outsized influence over the whole of America. His best-selling Microtrends highlighted dozens of tiny, counterintuitive trends that have since come to fruition, from the explosion of Internet dating to the recent split within the Republican Party. Today, the world is in perplexing upheaval, and microtrends are more influential than ever

O Marketing 6.0 rompeu os limites do convencional ao nos introduzir no fascinante mundo do metamarketing. Praticado por meio de várias tecnologias de ponta como inteligência artificial e realidade aumentada, esse modelo proporciona uma experiência mais interativa e imersiva para o cliente, tanto no espaço físico quanto no digital. Neste audiolivro, Kotler, Kartajaya e Setiawan mostram maneiras de integrar essa nova abordagem com as mudanças drásticas de comportamento que vêm sendo observadas no consumidor e explicam o que se deve fazer para que uma empresa continue relevante nesse contexto.

In the past decade, Hollywood has endured a cataclysm on a par with the end of silent film and the demise of the studio system. Stars and directors have seen their power dwindle, while writers and producers lift their best techniques from TV, comic books, and the toy biz. The future of Hollywood is being written by powerful corporate brands like Marvel, Amazon, Netflix, and Lego, as well as censors in China. Ben Fritz chronicles this dramatic shakeup with unmatched skill, bringing equal fluency to both the financial and entertainment aspects of Hollywood.

From a businessman who is extraordinarily humble yet is considered one of the world's most visionary, The First Billion Is the Hardest is both a riveting account of a life spent pulling off improbable triumphs and a report back from the front of the global energy and natural-resource wars - of vital interest to anyone who has a stake in America's future.