Future Career

We stand at an inflection point where technology can be leveraged to unleash human potential, or it can pit humans against machines. Heather McGowan and Chris Shipley have dedicated the last five years to understanding how technical, business, and cultural shifts have brought us to this place in order to construct this comprehensive and approachable guide to the future of work.

What is it that made Starbucks an overnight sensation and separated it from other coffee house companies? Why do many products with great product innovation, perfect locations, terrific customer experiences, even breakthrough advertising, fail to get the same visceral traction in the marketplace as brands like Apple and Nike?

In an era defined by rapid change and unrelenting uncertainty, mastering self-reliance is not just an option—it's a necessity. Maha Abouelenein is a strategic communication and personal branding expert who has been instrumental in orchestrating transformations for clients that include global corporate giants, high-growth startups, sports organizations, governments, and high-net-worth individuals. In 7 Rules of Self-Reliance, she draws upon her vast experience to deliver a profound guide on self-reliance.

Create the Future is an exciting guidebook for disruptive thinking, innovation, and change, paired with The Innovation Handbook, an updated version of the award-winning book, Exploiting Chaos. The bestseller is loaded with the same tactics, tools, and frameworks that Gutsche's team uses to accelerate 700 of the world's most powerful brands, billionaires, CEOs, and NASA.

From one of our leading technology thinkers and writers, a guide through the 12 technological imperatives that will shape the next 30 years and transform our lives. Much of what will happen in the next 30 years is inevitable, driven by technological trends that are already in motion. In this fascinating, provocative new book, Kevin Kelly provides an optimistic road map for the future, showing how the coming changes in our lives - from virtual reality in the home to an on-demand economy to artificial intelligence embedded in everything we manufacture.

After two decades of personal experience, study, and client work, she is finally releasing her knowledge, wisdom, and practices into a short, powerful book to help people get out of their own way once and for all. Self Sabotage No More are the mindsets and methods that Jennie’s been sharing and using with clients to great success and transformational results.

Few people know more about developing leaders than John C. Maxwell, the bestselling leadership author in history. In the last twenty-five years, he has grown from equipping a handful of leaders in one organization to developing millions of business, government, and non-profit leaders in every country around the world. In The Ultimate Guide to Developing Leaders, Maxwell teaches everything leaders need to know about how to develop leaders in their team or organization.

In Marketing 6.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world. In a new age of metamarketing, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that have happened in the last decade.

The New York Times best-selling author heralds the future of business in Free. In his revolutionary best seller, The Long Tail, Chris Anderson demonstrated how the online marketplace creates niche markets, allowing products and consumers to connect in a way that has never been possible before. Now, in Free, he makes the compelling case that, in many instances, businesses can profit more from giving things away than they can by charging for them.

There has been a lot written about leadership for the present day, but the world is changing quickly. What worked in the past won't work in the future. We need to know how to prepare leaders who can successfully navigate and guide us through the next decade and beyond. How is leadership changing, and why? How ready are leaders today for these changes? What should leaders do now?

Whether you're a seasoned investor or just getting started, Metaverse Mastery is your essential guide to understanding, navigating, and profiting from the metaverse. With clear explanations and expert insights, this book will help you unlock the full potential of these transformative technologies.

We told women that to break glass ceilings and succeed in their careers, all they needed to do is dream big, raise their hands, and lean in. But data tells a different story. Historic numbers of women left their jobs in 2021, resulting in their lowest workforce participation since 1988. Women’s unemployment rose to nearly fifteen percent, and globally women lost over $800 billion in wages. Fifty-one percent of women say that their mental health has declined, while anxiety and depression rates have skyrocketed.

No one disputes that LinkedIn is the world’s biggest job market. So it’s about time that someone with the inside scoop explained how to make the most of it. Here, from two LinkedIn experts and former employees, is the definitive guide that demystifies the massive site and gives every listener—from the newly minted college graduate to the midlife career-changer—the most important strategies to win the modern job search game. Clear, lively, and decidedly practical, Linked shows how to burnish your personal brand so recruiters come to you.

Our future is written by hopes, fears, dreams, expectations, and decisions made about life. In the same way, organizations have futures written by history, circumstances, culture, aspirations, successes, and failures. These already-written futures determine and shape the level of performance that's possible for individuals and organizations. Authors Steve Zaffron and Dave Logan crack the code on rewriting the future for people and organizations, elevating performance to unprecedented levels.

Best-selling author Ryan Holiday, the acclaimed marketing guru for American Apparel and many bestselling authors and multiplatinum musicians, explains the new rules and provides valuable examples and case studies for aspiring growth hackers. Whether you work for a tiny start-up or a Fortune 500 giant, if you're responsible for building awareness and buzz for a product or service, this is your road map.

The renowned global thought leader and Google’s first Chief Innovation Evangelist introduces a forward-thinking mindstate that will help you navigate ambiguity and uncertainty with intention, transform problems and challenges into profound opportunities, and create exactly the future you want to see.

A step-by-step guide to reinventing youAre you where you want to be professionally? Whether you want to advance faster at your present company, change jobs, or make the jump to a new field entirely, the goal is clear: to build a career that thrives on your unique passions and talents. But to achieve this in today’s competitive job market, it’s almost certain that at some point you’ll need to reinvent yourself professionally.

In The End of Power, award-winning columnist and former Foreign Policy editor Moisés Naím illuminates the struggle between once-dominant megaplayers and the new micropowers challenging them in every field of human endeavor. Drawing on provocative, original research and a lifetime of experience in global affairs, Naím explains how the end of power is reconfiguring our world.

You can unlock your limitless potential with one or two small shifts. Discover what successful "underdogs" throughout time have already discovered, and advance to the next level to increased wealth, prosperity, happiness, and joy.

In today’s world, the acceleration of megatrends – increasing longevity and the explosion of technology among many others – are transforming life as we now know it. In The Perennials, bestselling author of 2030 Mauro Guillén unpacks a sweeping societal shift triggered by demographic and technological transformation. Guillén argues that outmoded terms like Boomers, Gen X, Millennials, and Gen Z have long been used to pigeonhole us into rigid categories and life stages, artificially preventing people from reaching their full potential.