Great Business

Clear and concise steps to develop the confidence and mental edge that sets you apart as a trailblazing leader - the same approach thousands of professional athletes have used to become champions.

You might be a brand-new boss unsure where to start or a struggling supervisor thinking of throwing it in, or perhaps someone who just doesn’t want to lose their humanity on the way to the executive suite. Say Thank You for Everything will help you look after your people, get results for your business, and be the kind of boss you always wanted to have yourself.

From Plato to Plutarch, Shakespeare to Churchill, Machiavelli to Melville, Jane Austen to Carl Jung, Pericles to Peter Drucker and many more - here are the best leadership ideas of the past 25 centuries. You don't need a big title or a business degree in order to lead with impact. What you need is practical wisdom: the insight, judgment and strength of character that all great leaders have but that most business schools and corporate workshops don't teach.

Nietzsche is a major figure in Western philosophy. His work is radical, sometimes violent, often ironic; it fascinates anyone bold enough to delve into it, exerted a profound influence on modern intellectual history, and covers a wide range of subjects. Nietzsche's writings border on the poetic; his aphorisms are particularly well-known for conveying all the radicality of his thinking in a intense but light, sometimes amusing manner.

Business is about making money, but it's also about making decisions. There are relatively small decisions, like when to call a meeting or which emails to answer quickly. Then there are the big decisions that can make or break a business - which product to launch, whom to hire, how to spend. Hard work, analytics, past successes, intelligence, and a great business plan aren't enough anymore. Many of us are scrambling to discover the path to success but have found instead that we've lost our way.

Small Business, Big Success offers unconventional but proven strategies to run a better small business. It also provides a roadmap for owners looking to expand their small businesses by doing more business with Big Business. Cynthia's down-in-the-trenches stories, along with those from other small-business CEOs and Big Business experts, show you how to connect with highly sought-after customers and win them over!

For those unfamiliar with copywriting, this article will provide an overview of the subject and explain why it is in such great demand today. The field of copywriting is vast and growing at a rapid pace. Copywriting can be defined as the process of presenting a creative message to a consumer. According to the book Copywriting, copywriting is founded on three essential ideas. When writing to a consumer, there must be some level of interaction between the customer and the vendor. You must then ensure that you communicate the benefits to the buyer up to the point of purchase.

The problem with common sense is that it’s not so common, and that is never more evident than in the business world. In her latest audiobook, Margery Miller shares her insightful thoughts about everyday business practices in small segments that emphasize the human element, so you can easily put into practice what many books simply cover as theory. Being creative, trusting, empowering, and truthful in business can be a challenge, but Sound Business Bites shows you how to apply these critical foundations.

No time to read/listen to the original book? Get the main key insights from Summary of Shane Parrish’s The Great Mental Models in 23 minutes or less.

Al Dunlap is an original: an outspoken, irascible executive with an incredible track record of injecting new life into tired companies. The business media have coined a new verb"to dunlap"when describing a fast company turnaround. In April 1994 he became CEO and chairman of Scott Paper, which had lost $277 million in 1993, was on credit watch for excessive debt, and whose stock had been comatose for seven years.

Imagine you’ve just come back to work after a two-week vacation during which you actually relaxed, without calling in or checking e-mail. You discover that there are no pressing issues and that, on the contrary, your team scored a big new customer and fixed a nagging problem during your absence. No red flags or fires to put out. Sadly, for most leaders this scenario is only a dream. They constantly check on what’s happen­ing because they expect the worst (and usually get it).

Drawing on decades of expertise, visionary leader and team expert Michael G. Rogers presents an unparalleled approach to team development that sets this audiobook apart from any other in the leadership genre. With captivating stories, relatable examples, introspective activities, and actionable exercises, this audiobook challenges your team’s mindset and equips them with the tools to elevate their personal performance and that of your entire team.

Delivering a fresh perspective, Yohn's What Great Brands Do teaches an innovative brand-as-business strategy that enhances brand identity while boosting profit margins, improving company culture, and creating stronger stakeholder relationships. Drawing from 25 years of consulting work with such top brands as Frito-Lay, Sony, Nautica, and Burger King, Yohn explains key principles of her brand-as-business strategy.

The truth is, being a great leader doesn’t mean you need to have a fancy job title. You don’t have to be overly assertive, and you don’t need to rule with an “iron fist”. Following the simple framework in this book, you can quickly go from putting out fires at work to building a collaborative and cooperative team. A team that respects and follows you, not because you’re a manager, but because you are the boss. But the choice is yours. You can keep second-guessing every decision you make. Or you can bring out the strong leader within and inspire your team to success.

Of all the working relationships you have with colleagues, the one with your boss is probably the most important. How it functions can make the all difference between looking forward to going to work in the morning, or actively dreading it. Moving part of the relationship online, and having to communicate via emails or video calls, has the potential to make things even more challenging. Whether you already have a good relationship that you want to build on, or a fraught one that you feel can be improved, this audiobook can help.

Did you ever have a great boss? Everyone should have one, but not enough people do. If you're a boss, or hope to become one, or have a less-than-great boss, then this is the book that could change your career-and your life.

In The Miracle Manager, Kevin G. Armstrong argues that placing true leaders in management positions has become an epidemic that is destroying businesses. Armstrong, a successful speaker, business owner, advisor, disruptor, and best-selling author, knows first-hand the consequences of mistaking great leadership for effective management. With knowledge gained from 20-plus years of exclusively advising CEOs, business owners, and their management teams, the author presents a revolutionary approach to organizational management.

Peak is the popular, transformative guide to doing business better, written by a seasoned entrepreneur/CEO who has disrupted his favorite industry not once but twice. Author Chip Conley, founder and former CEO of one of the world's largest boutique hotel companies, turned to psychologist Abraham Maslow's Hierarchy of Needs at a time when his company was in dire need.

I have been in the ATM owning and operating business for years. It first started when I was looking to implement a way to give the customers in my convenience store another outlet for gaining access to cash easily. After I implemented an ATM in my own store, I realized that there were probably many other small business owners who needed access to the same service for their customers, too. My ATM fleet operation boomed! In this book, I will tell you everything you need to know from start to flourish (not “finish”) when starting your own ATM business.

People power your business - and success can hinge on your hiring, inspiring, and keeping the right ones. As a manager, are you cultivating this vital resource? Is there more you could be doing? Are you just winging it? Every HR executive has a laundry list of things they wish managers knew: best practices that would enable the entire organization to operate more effectively, transforming those managers into exceptional - and highly promotable - leaders.