Great Marketing

In Lead, Sell, or Get Out of the Way, Ron Karr outlines a repeatable process based on the powerful idea that great sellers lead relationships in the same way that great leaders sell ideas. This customer-focused mindset is the key to Ron Karr's proven leadership selling process. Using 20 years of research with companies of all sizes, Karr reveals what great sellers do, and shows how anyone can implement the same powerful principles.

A must-have to add to your customer service training program. Great for large or small companies. Victoria Wells talks from a wealth of customer service experiences in a non-threatening, chatty, common sense style that most people will find an easy listen. Every manager should not only give a copy of this audiobook to each of their customer service reps, they should have a copy for themselves, too.

All of us know that users of the web do not read advertisements on the websites we visit, yet the online communities are emerging as the next great media rely solely on this method to produce revenue. In The Social Network Business Plan, social network expert, David Silver presents and explains 18 cutting-edge methods to create revenue for social network websites - none of which are advertising.

Belief takes you on a journey of the "why" of sales, motivation, and purpose linked to what you do, how to construct your sales day, interpreting your customers, dealing with their objections, and how to provide the ultimate customer experience. There is something in there for everyone, including 10 great practical sales stories with personal application. This is a book that you can take your belief and put it into action.

This is a summary of Gary Vaynerchuk's book, Crushing It!, drawn from the experiences of dozens of influencers, and entrepreneurs who rejected the predictable corporate path, in favor of pursuing their dreams. In Crushing It!, Gary dissects every major social media platform, so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each. A state-of-the-art guide to building your own path to professional and financial success, this listening summary acts as an introduction, or companion to the original book.