Health Business

With this indispensable guide, you'll cultivate a values-driven approach to building a culture of sustained authentic inclusion where everyone can thrive; learn how to improve the interview process to avoid missing game-changing talent; develop a hybrid office protocol that works for everyone and a support infrastructure that aligns with universal design principles; uncover and eliminate the destructive influence of unconscious cognitive biases; understand unique problem-solving abilities such as lateral thinking, visual-spatial thinking, multisensory thinking, and much more.

Jenni Romaniuk's latest book is about brand health tracking, one of the biggest (and most costly) sources of insights about brand performance and inputs into brand strategy that marketers engage in. But yet most trackers were designed pre-How Brands Grow, and so suffer from being not fit for purpose to provide insights to managers looking to grow their brands.

In For the Culture, Marcus Collins argues that true cultural engagement is the most powerful vehicle for influencing behavior. If you want to get people to move, you must first understand the underlying cultural forces that make them tick. Collins uses stories from his own work as an award-winning marketer—from spearheading digital strategy for Beyoncé, to working on Apple and Nike collaborations, to the successful launch of the Brooklyn Nets NBA team—to break down the ways in which culture influences behavior and how listeners can do the same

To succeed in a fast-changing world, individuals and companies know they must create a culture of growth, where experimentation and feedback are encouraged, and learning is integrated into the everyday. Yet we often get stuck in a well-worn pattern of habits that don’t move us forward. Why? Because many of us get trapped in the Performance Paradox: the counterintuitive phenomenon that if we focus only on performing, our performance suffers. How can we give ourselves the space to experiment and grow while also delivering high-level results?

La persuasión es una habilidad imprescindible en cualquier actividad profesional a todos los niveles en organizaciones y empresas. Pero, ¿cuáles son las mejores técnicas de persuasión?, ¿qué elementos de la comunicación permiten conquistar al público?, ¿cuáles son los momentos fundamentales en una argumentación? y ¿qué diferencia a un comunicador eficaz de un auténtico persuasor? Con el rigor científico y la capacidad de divulgación que le caracterizan, Robert Cialdini explica en este libro cómo capitalizar el tiempo previo a la transmisión de un mensaje importante.

We spend an average of just 47 seconds on any screen before shifting our attention. It takes 25 minutes to bring our attention back to a task after an interruption. And we interrupt ourselves more than we're interrupted by others. In Attention Span, psychologist Gloria Mark reveals these and more surprising results from her decades of research into how technology affects our attention

We cannot always control our thoughts, but we can control our words and master our subconscious mind with repetition. That is what this audiobook is about. It's about making the positive and empowering thoughts pass through your subconscious often enough to be accepted. If you can believe, you can achieve.

Do you overspend? Undersave? Keep secrets about money from a spouse or family member? Are you anxious about dealing with your finances? If so, you are not alone. Let's face itjust about all of have complicated, if not downright dysfunctional, relationships with money.

From an experienced organizational psychologist comes a unique guide to learning how to better read and understand people and make improved, more informed business decisions about them—including choosing the right employees, fostering relationships in the workplace, resolving conflicts more effectively, and optimizing your performance on the job—using the science of personality.

I know my own mind. I am able to assess others in a fair and accurate way. These self-perceptions are challenged by leading psychologists Mahzarin R. Banaji and Anthony G. Greenwald as they explore the hidden biases we all carry from a lifetime of exposure to cultural attitudes about age, gender, race, ethnicity, religion, social class, sexuality, disability status, and nationality. Blindspot is the authors’ metaphor for the portion of the mind that houses hidden biases.

Positive affirmations are like snow tires in the blizzard of life. Whether you’re feeling trapped and unproductive in your current situation or you are ready to take your life to the next level, these affirmations are for you! 365 Days of Positive Affirmations is a collection of the most powerful affirmations I have come across over 25 years. Each affirmation has a description to better help you understand that thought and really drive it home so it can take hold of your mind and work. Get ready for 365 days of wisdom that I have collected to get you what you want out of life.

In Everyday Vitality, psychiatrist Dr. Samantha Boardman shows listeners how to find strength within their stress and how to transform full days into more fulfilling days. Drawing from scientific research and her own clinical experience, she shares strategies for cultivating vitality - the positive feeling of aliveness and energy that lies at the core of well-being and at the heart of a good day.

Janice Kaplan is back to tackle another big, mysterious influence in all our lives: luck. And this time she's joined on her journey by coauthor Dr. Barnaby Marsh, a renowned academic who guides her exploration. Together they uncover the unexpected, little-understood science behind what we call "luck", proving that many seemingly random events are actually under your - and everyone's - control. They examine the factors that made stars like Harrison Ford and Jonathan Groff so successful, and learn the real secrets that made Kate Spade and Warby Parker into global brands.

Discover the ancient Japanese secret ways to see joy, meaning, and purpose in every single day of your life. Ikigai, or the Japanese concept of finding your purpose, is the key to living a meaningful life. If there’s one people group who have mastered the art of living - and living well, it’s definitely the Okinawans of Japan. Famous for being the world’s longest-living people, they attribute their joy and contentment to finding their ikigai. It’s the reason why they live longer, happier, and better lives than the rest of us. So how does knowing your ikigai change your life?

How would you like to be calmer, less distracted, more productive, and more content at your job? You might think it would take more hours in the day, a better boss, more support, less interference, a shorter commute - and the list goes on. Most of the things we think would help are either not in our control or simply not realistic. But there is one thing we can do to achieve the qualities we seek, and it can be done invisibly and often: meditation.

A study of individuals who miraculously recovered from terminal illnesses draws on medical, genetic, psychological, and spiritual profiles to argue that the key to healing lies in the functioning of the immune system.

People - friends, family members, work colleagues, salespeople - lie to us all the time. Daily, hourly, constantly. None of us is immune, and all of us are victims. According to studies by several different researchers, most of us encounter nearly 200 lies a day. Now there’s something we can do about it. Liespotting links three disciplines - facial recognition training, interrogation training, and a comprehensive survey of research in the field - into a specialized body of information developed specifically to help business leaders detect deception....

Gender equality is a moral and a business imperative. But unconscious bias holds us back, and de-biasing people’s minds has proven to be difficult and expensive. Diversity training programs have had limited success, and individual effort alone often invites backlash. Behavioral design offers a new solution. By de-biasing organizations instead of individuals, we can make smart changes that have big impacts.

“Scale” has become a favored buzzword in the startup world. But scale isn't just about accumulating more users or capturing more market share. It's about whether an idea that takes hold in a small group can do the same in a much larger one. Translating an idea into widespread impact, says University of Chicago economist John A. List, depends on one thing only: whether it can achieve “high voltage”—the ability to be replicated at scale. In The Voltage Effect, List explains that scalable ideas share a common set of attributes, while any number of attributes can doom an unscalable idea.

In Me, Myself, and Us, Brian Little, Ph.D., one of the psychologists who helped re-shape the field, provides the first in-depth exploration of the new personality science and its provocative findings for general readers. The audiobook explores questions that are rooted in the origins of human consciousness but are as commonplace as yesterday's breakfast conversation. Are our first impressions of other people's personalities usually fallacious?