Image Marketing

What is it that made Starbucks an overnight sensation and separated it from other coffee house companies? Why do many products with great product innovation, perfect locations, terrific customer experiences, even breakthrough advertising, fail to get the same visceral traction in the marketplace as brands like Apple and Nike?

Not sure what to post on social media? Struggling to come up with fresh content ideas? This audiobook can help! Turning social likes into real cash takes time, consistency, and laser-focused strategy. But finely tuned tactics are only half the battle. The other half? Creating content that your audience will absolutely love.

Learn how you can apply motorsports branding lessons to your business or your race team. Filled with practical, real-world tips to help you build your brand and achieve your goals. In this book, you’ll learn how you can use branding to give your team or your business “the look” all while keeping within a grassroots-sized budget. Fritz Wilke, Fortune 500 marketer and longtime front-runner in the Sports Car Club of America’s top amateur road racing series, shares his insights on building brands into powerful marketing tools to attract customers and sponsorship.

You really can make a positive effective impact on your patients from start to finish by looking at your practice through the eyes of your consumer. The advice offered in Dental Image Branding is for the dentist, hygienist, office manager, and dental assistants. It takes a village to create an image and a consistent practice brand. Janice Hurley will show you how to avoid the biggest mistakes that drive away patients and how to optimize patient impact using the five senses: what patients see, hear, smell, taste, and feel.

La vida es una venta constante llena de compradores insatisfechos... ¡este libro le dirá cómo satisfacerlos!

Si eres un gran vendedor, si tienes experiencia en ventas, si nunca has vendido, si te encanta vender o incluso si no te gusta, este libro es para ti, porque lo práctico y lo fácil es para todos. En este libro encontrarás las 50 preguntas o problemas más comunes de las ventas, esas que a todos los vendedores les pasa en algún momento de su carrera por el mundo de los negocios. Las respuestas que ofrecen a los problemas son soluciones que quizá jamás te hubieras imaginado, sin embargo, te retan a que las pongas en práctica y compruebes sus resultados por ti mismo.

You want people to recognize you, like you, and trust you, so they buy from you. Many people think that branding is about cool logos, fancy websites and social media popularity. But this line of thought causes potential successes to fail. So what does work? In The New Brand You, Julie Broad, MBA, best-selling author, popular speaker, and award-winning entrepreneur, shares the secrets of creating a trusted brand.

If you make money off the advice you give, then you are, in fact, in the advice business. And if you are in the advice business, then you are selling yourself as much as anything else. That's right. People are buying you more than any product or service. This audiobook is not only going to show just how to unlock the secret combination to being an icon, but it will also show you step-by-step how to monetize your knowledge and experiences that make you an icon.

Have you ever wondered what it'd be like to have "rock star" status? Have you ever wondered what it'd be like to make more money doing what you absolutely love? Would you like to know the strategies for elevating your status to be seen as "the" authority in your industry? Would you like to attract more ideal clients while having more freedom? If so you're not alone.

This audiobook will give you methods and techniques for creating hits and views online, and it will also show you multiple ways to get your content to be seen on television!