Marketing Communications

Leading a Network Team is the highest paid and most rewarding role in Direct Sales/Network Marketing. The Challenge is that this leadership is different than any other form of leadership. It is much more than the basic individual skills such as Sponsoring, Motivation or Personal Development. You must master the three areas of Personal Leadership, Individual Leadership and Team Leadership.

With the right advice you can learn how to become a 100% Leader and build a high performance team independently within a larger Network System. The individuals within their team produce the highest performance and become independent as fast as possible.

The health products industry has boomed from the humble Vitamin C tablet to a $75 billion global phenomenon. Products are sold everywhere from supermarkets to medical clinics to TV shops. This industry is predicted to double in sales again to $150 billion, crating an enormous financial opportunity for the successful companies. The challenge is that the new boom in functional foods is driving rapid change, creating opportunities for some companies and nightmares for others.

Does your business feel lifeless in today's fast-paced marketplace? Tired of struggling to stand out? Can't seem to clarify your message? You may be a zombie and not even know it. Zombies are confused, haphazard, and indistinguishable. Businesses act like zombies when empty communications alienate customers, supporters, and partners. The Zombie Business Cure gets to the heart of many communication problems: identity.

Der Niedergang von Opel und KarstadtQuelle, die Stagnation der Credit-Suisse-Gruppe und der Deutschen Bank haben eine gemeinsame Erklärung: falsches Marketing. Diese Unternehmen wenden fast ausschließlich US-amerikanische Formen des Marketings an. Das Ergebnis sind Pleiten und Unternehmenszusammenschlüsse. Diese Denkschule der Kommunikation wird Europas Unternehmen ruinieren, wenn sie nicht eigene Modelle verwenden. Klaus J. Stöhlkers Konzept der Euro-Kommunikation basiert auf bewährten und modernen, zielgruppenorientierten Instrumenten der Information und Kommunikation.

What’s your story? It’s a question human beings have been asking each other since we first gathered around a campfire. Millennia later, this human need for storytelling hasn’t changed. We communicate most effectively through our personal stories - and our professional success depends on it. This groundbreaking guide shows you how to tap into the timeless power of storytelling to transform your business.

Nowadays, you need to develop your social media marketing skills in order to get over your competition. That's a fact: Your competitors know how to use social media marketing to boost their sales! 

This audiobook is vital to everyone in Direct Sales/Network marketing because being motivated and creating motivation in others if the key to success.Based on experience advising more than 100 network organisations and countless leaders, the lessons learnt are unique because motivating people in our business is different.

Utilice esta guía de narración de historias como una base para cambiar la forma en la que narra sus historias. Los ejemplos ofrecidos son de algunos de los más grandes oradores del mundo, narradores de historias, con el asesoramiento de los principales expertos. Desde los autores más vendidos hasta los oradores de motivación que transforman generaciones, este libro cubre todos los fundamentos del extraordinario arte de narrar historias. Los consejos que aparecen aquí le ayudarán a transmitir sus historias y la gente que las escuche se sentirá involucrada y motivada.

These days, leaders are likely to face adversity and career-testing situations. Crisis defines leaders and their organizations. But it does not have to take them down. Talk Is Chief provides sound advice, examples, and even a list of the 10 Commandments of Crisis Management so that leaders can either avoid crises or avert worst-case scenarios when confronted with an existential threat.

Ärger und Konflikte lösen mit der Gewaltfreien Kommunikation! In vielen Fällen gelingt es uns nicht, unserem Gesprächspartner mitzuteilen, was wir wirklich von Ihm wollen. Oft nehmen wir Dinge, die unser Gegenüber von uns möchte falsch wahr. Damit ist jetzt Schluss! Denn mit der Methode: Gewaltfreie Kommunikation lernen Sie ganz einfach Ihre eigenen Bedürfnisse und die Ihres Gegenübers besser wahrzunehmen. Der Schlüssel zu einem konfliktfreien miteinander ist achtsames Zuhören und eine achtsame Kommunikation.

Communications expert Dianna Booher provides an essential nine-point checklist for success in the art of communication and persuasion - for building solid relationships, and for increasing credibility in the workplace. With lessons from politics, pop culture, business, family life, and current events, the book identifies common reasons that communicators fail to accomplish their goals, along with examples and analyses of messages that succeed and those that fail.

Las pequeñas empresas son el corazón de nuestra economía y representan el 99 por ciento de las empresas de los Estados Unidos, según Babson College. Y aunque su trabajo más esencial como propietario de una pequeña empresa es ayudar a sus clientes, también es vital desarrollar algunos conocimientos sobre financiación empresarial. Aumentar su educación financiera es más simple de lo que piensa, particularmente cuando usa una aplicación de software de presupuesto para ayudar.

Are you looking to get investment for your start-up? Have an idea you know is going to sell? It can be a daunting prospect in an industry with a 90 percent failure rate, so how do you stand out from the crowd? Start by getting How to Hack Humans, listening to it, and realizing, "Hey, this Seth Erickson guy might be on to something." Learn how to use the ancient and organic art of storytelling to tap into the human brain and connect with others more efficiently. Discover how you can use the effect a story has on the brain to your advantage.

The art of storytelling has been a fundamental part of human society since the beginning. It is how we share knowledge, teach our children, and pass on our culture. With a world more driven by technology and social media than ever before, it is necessary to know the best techniques to convey the unique story of your brand. This book takes the art of storytelling and breaks it down into an easy-to-follow process that any content writer can use to create engaging content. It will teach you how to sell a story that will resonate with your audience and take them on an emotional journey.

Miscommunication, missed communication, and forgotten communication can impact business and personal interactions, faster than almost anything else. To defend against this, Stop Pretending You’re Being Heard provides multiple methods that can help you get your messages heard, understood, and remembered - strategies that can improve both professional and personal communication.

¿Alguna vez te has preguntado por qué es que algunos vendedores o emprendedores parecen fluir hacia sus objetivos y metas, mientras que la gran mayoría simplemente lucha por lograr algunos o escasos resultados? En definitiva, yo sí. Me he hecho esa pregunta demasiadas veces, para ser sincero. Soy Manuel de la Cruz, y creo que la felicidad vende. Y vende fortunas cada día, puesto que la gente a tu alrededor añora como no te imaginas este sentimiento indescriptible. Y cuando tú reflejes en ti mismo eso que tu cliente está buscando, deseará cerrar ventas y hacer negocios contigo.

People have been talking about selling the same way for years. They might use different phrasing, but they’ve been saying the same things. “Don’t take no for an answer”! “Always be closing"! “You’re either born to sell, or you’re not". Well, guess what, times have changed. You don’t have to sell like that anymore! And no, you don’t have to be born with “the sales gene”. Anybody can succeed in sales, and better yet, everybody will find more success by being themselves.

We live in a world where respect, gratitude, and appreciation have been replaced by efficiency, dismissiveness, and even fear of genuine connection. Sometimes, we don't stare up from our screens and devices long enough to realize there is even another person on the other side of the tweet or email. "Is anybody out there?" One thing is for sure: This speed of life has taken a toll on our basic use of good manners and etiquette. Nowhere is this more apparent than in the decline of professional business communications.

Nutzen Sie die Kraft einer guten Story bereits vor dem ersten Kundenkontakt: in Ihrer Telefonwarteschleife. Lassen Sie Ihre Kund:innen nicht einfach warten - unterhalten Sie sie! So sorgen Sie für gute Laune und eine größere Zufriedenheit. Gleichzeitig kurbeln Sie die Kaufbereitschaft an, revolutionieren Ihr Beschwerdemanagement und sorgen für einen sinkenden Krankenstand.