Marketing New Business
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The Power of Fifty Bits
- The New Science of Turning Good Intentions into Positive Results
- Auteur(s): Bob Nease PhD
- Narrateur(s): Qarie Marshall
- Durée: 5 h et 24 min
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As the former chief scientist of Express Scripts, a Fortune 25 health-care company dedicated to making the use of prescription medications safer and more affordable, Bob Nease is an expert on applying behavioral sciences to health care. Now, he applies his knowledge to the wider world, providing important practical solutions marketers, human resources professionals, teachers, and even parents can use to improve the behavior of others around them and get the positive results they want.
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The Power of Fifty Bits
- The New Science of Turning Good Intentions into Positive Results
- Narrateur(s): Qarie Marshall
- Durée: 5 h et 24 min
- Date de publication: 2016-01-27
- Langue: Anglais
- Bob Nease is an expert on applying behavioral sciences to health care. Now, he applies his knowledge to the wider world, providing important practical solutions....
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Prix courant: 34,77$ ou 1 crédit
Prix réduit: 34,77$ ou 1 crédit
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Velocity 2.0
- From Paint to Pixels
- Auteur(s): Dale Pollak
- Narrateur(s): Traber Burns
- Durée: 5 h et 46 min
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Velocity 2.0 is the second book from retail automotive industry expert, entrepreneur and former dealer, Dale Pollak. The book picks up where Dale's Velocity: From the Front Line to the Bottom Line leaves off, revealing new ROI-based management metrics and processes dealers can use to operate more efficient and profitable used vehicle departments.
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Velocity 2.0
- From Paint to Pixels
- Narrateur(s): Traber Burns
- Durée: 5 h et 46 min
- Date de publication: 2011-03-07
- Langue: Anglais
- Velocity 2.0 offers a playbook of best practices and processes to help automotive dealers become more successful....
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Prix courant: 26,00$ ou 1 crédit
Prix réduit: 26,00$ ou 1 crédit
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The New Rules of Green Marketing
- Stragegies, Tools, and Inspiration for Sustainable Branding
- Auteur(s): Jacquelyn Ottman
- Narrateur(s): Caroline Miller
- Durée: 7 h et 25 min
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Green products have been around since the 1970s, but it's only in recent years that they've become ubiquitous. It's not because consumers suddenly prize sustainability above all. It's because savvy green marketers are no longer trying to "sell the earth" -instead they're promoting the value their products provide: better health, superior performance, good taste, cost-effectiveness, or simply convenience. This central emphasis on primary benefits - the new rules - is critical to winning over the mainstream consumer.
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The New Rules of Green Marketing
- Stragegies, Tools, and Inspiration for Sustainable Branding
- Narrateur(s): Caroline Miller
- Durée: 7 h et 25 min
- Date de publication: 2012-03-14
- Langue: Anglais
- Marketers are no longer trying to "sell the earth" -instead they're promoting the value their products provide: better health, superior performance....
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Prix courant: 26,40$ ou 1 crédit
Prix réduit: 26,40$ ou 1 crédit
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A Super of 1 Is a Super of 9
- How to Use Superconsumer Data to Anticipate New Areas of Business Growth
- Auteur(s): Category Pirates, Eddie Yoon, Christopher Lochhead, Autres
- Narrateur(s): Jason DeFillippo
- Durée: 55 min
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In 2016, Category Pirate Eddie Yoon wrote the seminal book on business growth, called Superconsumers. A Superconsumer is the kind of person who knows your category better than anyone else—and as a result, is willing to spend 30 percent to 70 percent more with you than other less enthusiastic customers. And in this “mini-book,” the pirates follow up with an equally groundbreaking discovery: A Super of one category is also a Super of nine others.
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A Super of 1 Is a Super of 9
- How to Use Superconsumer Data to Anticipate New Areas of Business Growth
- Narrateur(s): Jason DeFillippo
- Durée: 55 min
- Date de publication: 2023-01-11
- Langue: Anglais
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In 2016, Category Pirate Eddie Yoon wrote the seminal book on business growth, called Superconsumers. A Superconsumer is the kind of person who knows your category better than anyone else....
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Prix courant: 4,95$ ou 1 crédit
Prix réduit: 4,95$ ou 1 crédit
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The New Market Leaders
- Who's Winning and How in the Battle for Customers
- Auteur(s): Fred Wiersema
- Narrateur(s): P.J. Brown
- Durée: 3 h et 27 min
- Version abrégée
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In today's fast-paced economy, no manager or investor can afford to ignore the practical strategies and highly applicable insights offered in this path breaking audiobook.
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The New Market Leaders
- Who's Winning and How in the Battle for Customers
- Narrateur(s): P.J. Brown
- Durée: 3 h et 27 min
- Date de publication: 2001-05-24
- Langue: Anglais
- In the decade since renowned business strategist Fred Wiersema first began research for his #1 best seller, The Discipline of Market Leaders, profound changes have transformed...
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Prix courant: 14,64$ ou 1 crédit
Prix réduit: 14,64$ ou 1 crédit
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Empathic Marketing™
- 5 Steps to Unlock Your New Empathic Marketing Superpower
- Auteur(s): Mike Caldwell
- Narrateur(s): Mike Caldwell
- Durée: 4 h et 21 min
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It just makes sense, when you understand your audience and they feel understood, you’ll win more clients and make more sales in ANY economy. Mike Caldwell was a paramedic for 12 years before falling off a cliff and breaking his arm, leg, and back. As important as his skills were with starting IV’s, administering medications, and intubating patients, his greatest strengths were understanding his patient’s pain and having them believe and trust that he was there to help.
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Empathic Marketing™
- 5 Steps to Unlock Your New Empathic Marketing Superpower
- Narrateur(s): Mike Caldwell
- Durée: 4 h et 21 min
- Date de publication: 2023-02-09
- Langue: Anglais
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It just makes sense, when you understand your audience and they feel understood, you’ll win more clients and make more sales in ANY economy. Mike Caldwell was a paramedic for 12 years before falling off a cliff and breaking his arm, leg, and back....
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Prix courant: 10,09$ ou 1 crédit
Prix réduit: 10,09$ ou 1 crédit
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The Cluetrain Manifesto: 10th Anniversary Edition
- Auteur(s): Rick Levine, Christopher Locke, Doc Searls, Autres
- Narrateur(s): Brian A Morris
- Durée: 9 h et 41 min
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The Cluetrain Manifesto began as a website in 1999, when Rick Levine, Chris Locke, Doc Searls, and David Weinberger posted 95 theses on the web, asserting that there was a new reality of the networked marketplace. They set out to overturn hierarchical marketing. The authors present a spirited, original, and wonderfully irreverent conversation that will challenge, provoke, and forever change your outlook on the digital economy. Now The Cluetrain Manifesto remains more relevant than ever.
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The Cluetrain Manifesto: 10th Anniversary Edition
- Narrateur(s): Brian A Morris
- Durée: 9 h et 41 min
- Date de publication: 2012-05-17
- Langue: Anglais
- The Cluetrain Manifesto began as a website in 1999, when Rick Levine, Chris Locke, Doc Searls, and David Weinberger posted 95 theses on the web....
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Prix courant: 26,40$ ou 1 crédit
Prix réduit: 26,40$ ou 1 crédit
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Velocity Overdrive
- The Road To Reinvention
- Auteur(s): Dale Pollak
- Narrateur(s): Brian Holsopple
- Durée: 5 h et 56 min
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Velocity Overdrive: The Road to Reinvention is the third book from entrepreneur and former dealer Dale Pollak's Velocity series. In his prior books, Velocity: From the Front Line to the Bottom Line and Velocity 2.0: Paint, Pixels & Profitability, Pollak introduced the Velocity Method of Inventory Management TM and the application of market-based metrics for improving the performance of used vehicle departments. Velocity Overdrive shifts the discussion of velocity principles and metrics to the next level.
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Velocity Overdrive
- The Road To Reinvention
- Narrateur(s): Brian Holsopple
- Durée: 5 h et 56 min
- Date de publication: 2013-03-19
- Langue: Anglais
- Velocity Overdrive: The Road to Reinvention is the third book from entrepreneur and former dealer Dale Pollak's Velocity series....
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Prix courant: 26,00$ ou 1 crédit
Prix réduit: 26,00$ ou 1 crédit
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The Entrepreneur's Playbook
- More Than 100 Proven Strategies, Tips, and Techniques to Build a Radically Successful Business
- Auteur(s): Leonard C. Green, Paul B. Brown
- Narrateur(s): Leonard C. Green, Tim Andres Pabon
- Durée: 5 h et 16 min
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Big new ideas rarely make great businesses. Laboring on a business plan can be a waste of time. You are going to need dramatically more start-up money than you think you do. Counterintuitive concepts like these have helped the world's best entrepreneurs succeed. Yet most of us only learn them the hard way. Len Green, an experienced investor, entrepreneur, and business professor, shares inside secrets and proven tactics for launching a business.
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The Entrepreneur's Playbook
- More Than 100 Proven Strategies, Tips, and Techniques to Build a Radically Successful Business
- Narrateur(s): Leonard C. Green, Tim Andres Pabon
- Durée: 5 h et 16 min
- Date de publication: 2017-02-23
- Langue: Anglais
- Len Green, an experienced investor, entrepreneur, and business professor, shares inside secrets and proven tactics for launching a business....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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Standout Startup
- The Founder’s Guide to Irresistible Marketing That Fuels Growth
- Auteur(s): Allyson Letteri
- Narrateur(s): Allyson Letteri
- Durée: 5 h et 44 min
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Discover the powerful process that top VC-backed startups use to create an effective marketing strategy with Standout Startup. This book is your ultimate marketing accelerator, giving you the tools to create strong messaging, fuel user growth, and accelerate revenue.
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Standout Startup
- The Founder’s Guide to Irresistible Marketing That Fuels Growth
- Narrateur(s): Allyson Letteri
- Durée: 5 h et 44 min
- Date de publication: 2024-02-13
- Langue: Anglais
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Discover the powerful process that top VC-backed startups use to create an effective marketing strategy with Standout Startup. This book is your ultimate marketing accelerator, giving you the tools to create strong messaging, fuel user growth, and accelerate revenue.
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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The Content Marketing Equation
- Start or Grow Your Online Business Using the Power of Blogging, Podcasting, and Content Creation
- Auteur(s): Anthony Fasano
- Narrateur(s): Stu Gray
- Durée: 3 h et 4 min
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Are you stuck in a cubicle? Are you tired of punching the clock? Do you wish that you could break free from the shackles of office life and start your own business? You've probably heard online marketing gurus brag about how much money they make from their Internet businesses, but have no idea how to do it yourself. In 2008, Anthony Fasano was just another white collar worker stuck in the rat race, spending more than 50 hours per week in a cubicle. He decided he wanted a new life and learned everything he could about making money online.
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The Content Marketing Equation
- Start or Grow Your Online Business Using the Power of Blogging, Podcasting, and Content Creation
- Narrateur(s): Stu Gray
- Durée: 3 h et 4 min
- Date de publication: 2017-01-13
- Langue: Anglais
- Are you stuck in a cubicle? Are you tired of punching the clock? Do you wish that you could break free from the shackles of office life and start your own business? Find out how....
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Prix courant: 19,78$ ou 1 crédit
Prix réduit: 19,78$ ou 1 crédit
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The Widest Net
- Unlock Untapped Markets and Discover New Customers Right in Front of You
- Auteur(s): Pamela Slim
- Narrateur(s): Pamela Slim
- Durée: 6 h et 34 min
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Many businesses create an ideal consumer profile - aiming all their sales and marketing efforts toward this single type of person - and end up missing out on endless opportunities to sell their services or products. Award-winning business coach, speaker, and author Pamela Slim has helped thousands of entrepreneurs around the world start, sustain, and scale their businesses. She explains how to build strong diverse relationships, identify and connect with new partners, expand markets, generate leads, and find new customers in places you may never have considered.
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The Widest Net
- Unlock Untapped Markets and Discover New Customers Right in Front of You
- Narrateur(s): Pamela Slim
- Durée: 6 h et 34 min
- Date de publication: 2021-11-11
- Langue: Anglais
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Discover and create a dynamic new model for growing your business by connecting with customers outside your usual field of view....
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Prix courant: 20,40$ ou 1 crédit
Prix réduit: 20,40$ ou 1 crédit
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Buying Customers
- Revolutionary New Rules for You to Get More Customers with Far Less Money
- Auteur(s): Bradley J. Sugars
- Narrateur(s): Jaime Andrade
- Durée: 5 h et 33 min
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What if you were guaranteed that every new customer buying from you would spend the next five years buying more products at ever higher price points? Or you were certain every dollar spent on your advertising would return extra dollars to you down the road? Or you could finally look at your marketing efforts as investments, rather than expenses? Now, you can...by following the proven strategies and techniques for buying customers outlined here for the first time by Action COACH Founder and Chairman, Brad Sugars.
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Buying Customers
- Revolutionary New Rules for You to Get More Customers with Far Less Money
- Narrateur(s): Jaime Andrade
- Durée: 5 h et 33 min
- Date de publication: 2013-07-03
- Langue: Anglais
- Buying Customers is the new way of "business unusual".... One that will not only transform your own company, but your entire way of thinking about business forever....
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Prix courant: 25,20$ ou 1 crédit
Prix réduit: 25,20$ ou 1 crédit
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High-Tech, High-Touch Customer Service
- Inspire Timeless Loyalty in the Demanding New World of Social Commerce
- Auteur(s): Micah Solomon
- Narrateur(s): Micah Solomon, Sean Pratt
- Durée: 6 h et 7 min
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In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.
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High-Tech, High-Touch Customer Service
- Inspire Timeless Loyalty in the Demanding New World of Social Commerce
- Narrateur(s): Micah Solomon, Sean Pratt
- Durée: 6 h et 7 min
- Date de publication: 2013-04-11
- Langue: Anglais
- In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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The Outcome Generation
- How a New Generation of Technology Vendors Thrives Through True Customer Success
- Auteur(s): Paul J Henderson
- Narrateur(s): Paul Henderson
- Durée: 4 h et 29 min
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Stand aside, we’re coming through! That’s the cry of a new generation of technology vendors. They have a new approach to enabling success for their customers. And they’re thriving as a result. These vendors all have subscription pricing at the heart of their business. Each has learned that if customers don’t feel they’ve had success, recurring revenue doesn’t grow, and may even decline. What makes them different? They have absolute clarity about what the customer considers success to be. And they’ve built their business around enabling that success.
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The Outcome Generation
- How a New Generation of Technology Vendors Thrives Through True Customer Success
- Narrateur(s): Paul Henderson
- Durée: 4 h et 29 min
- Date de publication: 2019-08-07
- Langue: Anglais
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Stand aside, we’re coming through! That’s the cry of a new generation of technology vendors. They have a new approach to enabling success for their customers. And they’re thriving as a result. These vendors all have subscription pricing at the heart of their business....
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Prix courant: 23,18$ ou 1 crédit
Prix réduit: 23,18$ ou 1 crédit
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How to Sell Art to Interior Designers
- Learn New Ways to Get Your Work into the Interior Design Market and Sell More Art
- Auteur(s): Barney Davey, Dick Harrison
- Narrateur(s): Rebekah Nemethy
- Durée: 3 h et 56 min
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This audiobook is a culmination of nearly 50 years of art sales and marketing experience. It is jam-packed with useful information, ideas, and advice that any artist can use to become more successful, particularly by selling their work to interior-design professionals.
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How to Sell Art to Interior Designers
- Learn New Ways to Get Your Work into the Interior Design Market and Sell More Art
- Narrateur(s): Rebekah Nemethy
- Durée: 3 h et 56 min
- Date de publication: 2018-12-04
- Langue: Anglais
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This audiobook is jam-packed with useful information, ideas, and advice that any artist can use to become more successful, particularly by selling their work to interior-design professionals....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Coffee for One
- How the New Way to Make Your Morning Brew Became a Tempest in a Coffee Pod
- Auteur(s): KJ Fallon
- Narrateur(s): James Anderson Foster
- Durée: 4 h et 24 min
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Reminiscent of God in a Cup and The Devil's Cup, this is an inside look into the modern business of making coffee. But rather than a general history, Coffee for One focuses on the revolution that made single serve the most popular way to consume coffee worldwide, and the competition and conflict that got us here.
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Coffee!!!!
- Écrit par Cliff le 2018-11-24
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Coffee for One
- How the New Way to Make Your Morning Brew Became a Tempest in a Coffee Pod
- Narrateur(s): James Anderson Foster
- Durée: 4 h et 24 min
- Date de publication: 2018-01-30
- Langue: Anglais
- An inside look into the story of why we all traded in pots for pods....
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Prix courant: 18,81$ ou 1 crédit
Prix réduit: 18,81$ ou 1 crédit
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Make Bigger Profits
- Know the Methods of Driving New Business and Maximizing Your Online Income
- Auteur(s): Nathan Rodriguez
- Narrateur(s): Jeff Augustine
- Durée: 23 min
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In order to make the most money possible online, you need a fast and easy way to connect with your target audience. These are people who are hungry for your information and who have proven that they're interested in your niche market, because they've signed up to a mailing list for more information. They are confirmed subscribers - and if you do your job right, they’ll quickly turn into confirmed customers.
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Make Bigger Profits
- Know the Methods of Driving New Business and Maximizing Your Online Income
- Narrateur(s): Jeff Augustine
- Durée: 23 min
- Date de publication: 2014-12-30
- Langue: Anglais
- In order to make the most money possible online, you need a fast and easy way to connect with your target audience....
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Prix courant: 5,22$ ou 1 crédit
Prix réduit: 5,22$ ou 1 crédit
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Tactical Pipeline Growth
- Winning the Outbound Battle for New Business
- Auteur(s): Mark McInnes
- Narrateur(s): Mark McInnes, Dave Stokes
- Durée: 3 h et 2 min
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A tactical, step-by-step guide to help today's frontline reps create valuable new business conversations. Whether you're an individual rep or leading a sales team, the simple processes outlined in TPG will have you talking to more valuable prospects in the shortest time possible.
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Tactical Pipeline Growth
- Winning the Outbound Battle for New Business
- Narrateur(s): Mark McInnes, Dave Stokes
- Durée: 3 h et 2 min
- Date de publication: 2020-11-20
- Langue: Anglais
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A tactical, step-by-step guide to help today's frontline reps create valuable new business conversations. Whether you're an individual rep or leading a sales team, the simple processes outlined in TPG will have you talking to more valuable prospects in the shortest time possible....
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Prix courant: 19,16$ ou 1 crédit
Prix réduit: 19,16$ ou 1 crédit
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Building a Strong Business Brand
- A Guide to Crafting a Comprehensive Branding Profile and Expanding Into New Realms
- Auteur(s): KD Witter
- Narrateur(s): Carla C. Emmons
- Durée: 14 min
- Version intégrale
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Au global
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Performance
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Histoire
"Building a Strong Business Brand: A Guide to Crafting a Comprehensive Branding Profile and Expanding into New Realms" is an essential resource for entrepreneurs and business leaders who want to establish a powerful brand identity. This guide covers everything from creating a detailed branding profile to developing a professional media kit and expanding your brand into the metaverse. Learn how to define your mission, vision, and values; articulate your brand’s unique selling proposition; and maintain consistency across all marketing channels.
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Building a Strong Business Brand
- A Guide to Crafting a Comprehensive Branding Profile and Expanding Into New Realms
- Narrateur(s): Carla C. Emmons
- Durée: 14 min
- Date de publication: 2024-10-09
- Langue: Anglais
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"Building a Strong Business Brand: A Guide to Crafting a Comprehensive Branding Profile and Expanding into New Realms" is an essential resource for entrepreneurs and business leaders who want to establish a powerful brand identity.
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 4,95$ ou 1 crédit
Prix réduit: 4,95$ ou 1 crédit
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