Marketing New Business

Struggling coming up with marketing ideas to compete against billion-dollar direct writers? We are in an era of dramatic change and disruption in the insurance-services industry. If you're plan is to have a Yellow Pages ad and just hope people call...good luck. Hope is not a system. This audiobook is packed full of creative ideas and systems for marketing. Enjoy!

Good public relations is no longer just icing - it's a strategic imperative more important to your competitive success than even advertising or marketing. This is true whether you're a century-old multibillion-dollar corporation or a penniless startup. In Rethinking Reputation, public relations guru Fraser Seitel and John Doorley, founder of the Academy for Communication Excellence and Leadership at Johnson & Johnson, examine a fascinating new set of case studies.

People know, like and trust the opinions of their friends and family. Wouldn't it be great if your customers were telling all of their friends and family how great you are? In this audiobook, John Cote reveals the techniques he uses to help his clients find more customers, follow up with them and generate more revenue in their business. Inspired by the many conversations he has with business owners, he will help you discover how to effectively use social media, video and mobile marketing.

Modern business gurus all cry for the need to innovate, to disrupt, and to act like a startup. It's hard to argue with that kind of thinking. It's sexy and exciting. But it's wrong. Too many businesses become enamored by shiny new objects and end up overlooking the value locked away in their existing products. Maybe your business is one of them. Iconic Advantage is a different approach that allows companies to leverage what they already have to create lasting differentiation and deeper relationships with their customers. It generates disproportionate levels of profit and protects against market fluctuations. Many of the world's most successful brands have been using it for years.

It's no secret; starting a company is hard. So many decisions are interdependent on factors outside of our control. Some founders follow a business plan; others operate by the seat of their pants. But all entrepreneurs need a personal framework to follow. With hard-won insight, humor, and an insider's knowledge of the entrepreneurial space, Chop Dawg founder/CEO Joshua H. Davidson dispels the myths and false promises that entrepreneurs are often too keen to believe in when starting out, and lays out a practical framework for lasting success.

Could you close $1,000,000 - $10,000,000 business-to-business sales if you were not allowed to visit your customer face-to-face? Business changes were already occurring in sales, but are now accelerated. Selling at distance is a must have capability. Proficiency will separate the highest level of performers from all other sales people. How to Sell in Place changes the way in which professional sales people reach new prospects, sell value and close large sales.

This audiobook provides inspiration and step-by-step guidance for small businesses that want to acquire more clients without resorting to the conventional, pushy sales tactics.

Career Planning Box Set (three audiobooks in one). Includes Career 3.0, Resume Writing, and Scholarships for Indian Citizens Looking to Study Abroad.

Discover the four most popular online business models with proven strategies to gain financial independence. Start and grow your own business and begin building your Internet empire. If you're like most of us, you dream of a day where you won't have to keep dragging yourself in to your day job plugging away to earn a living. Life passes us by so quickly, and most of us would prefer not to spend all of our good years in the office. With the explosion of Internet businesses, it is now more possible and easier than ever for you to start your own online business.

Today's established companies must find new ways to reignite their entrepreneurial DNA and jump-start revenues - or risk losing their way. By working with startup companies, says Jim Stengel, renowned consultant to Fortune 500 companies and the former global marketing officer for Procter & Gamble, legacy companies can renew themselves: by acquiring new technology and creating new business lines, relearning the need for speed, sparking innovation, and learning from failures.

A business's greatest asset is its experience combined with the innovative. According to estimates by the US Department of Labor, Millennials will represent roughly almost 50% of the workforce in less than 10 years. A flood of blogs, articles, and books are already trying to help professionals and executives understand how the clash of Millennial, Generation X, and Boomer preferences will impact their business and personal careers.

Crowdfunding is one of the newer financing options available. At its most basic level, crowdfunding is asking a group of like-minded persons to back you. In essence, you tell them "I have this cool idea for a new way to sell manga on eBay, but I need a little cash to get it started". In return for their support (money), you reward backers with different incentives.

Are you tired of seeing your sales fall off into oblivion? We have 62 steps to boost your sales. From four-time best-selling author J.B. Snow.

I fix websites. People call me when their website is failing. This book is about using the power of story to reinvent your website. The principles in this book can make all the difference between success and failure for your business.

A few years ago, blogging was highly sought after as a preferred method of building a brand online and being able to generate passive income from multiple income streams. Whether you wanted to make money as an affiliate, through email marketing, through having a membership area, selling an online course, selling adverting space or through selling software and other digital products, blogging was seen as the master key to all these income streams.

Make Smart Choices is for anyone who struggles with making choices as well as for those who want to improve decision-making skills to the next level. Whether you are a student, professional, entrepreneur, or stay-at-home parent, if you want to radically upgrade the quality of your life, you have to make smart decisions every single day.

In 2014, the world was shaken by millions of people undertaking the ALS Ice Bucket Challenge on social media. It raised $115 million. In Wake Up Call: Lessons from the ALS Ice Bucket Challenge for Nonprofit Social Media, Deb Finch uses the ALS Ice Bucket Challenge as a starting point to demonstrate how small nonprofits can leverage social media to increase donations, awareness, and volunteers. She also shares the poignant story of Melanie St. Croix from her life prior to her diagnosis of ALS through her incredible journey learning how to live with ALS.

Selling Simplified: How to Read People in Business is an audiobook that breaks down and explains the process of selling and how to read people so that anybody can learn to sell and achieve any sales goal. The maudiobook targets people in sales, business, and entrepreneurs. The tactics in this audiobook teaches people about how to sell and how to get ahead in business.

Pinterest is an image-based social networking site that not only offers a unique approach to the way that people communicate, but it offers incredible potential to maximize your business exposure and brand awareness.

Your “brand” is much more than a logo on a piece of paper or your business card. It’s about who you are and what you do on the deepest levels. In today’s highly competitive world of business, the strong will survive and the weak will perish...which one will you be? The world is filled with "red oceans"...everyone competing for the same clients with the same products, same services, same everything...and this innovative and cutting edge audiobook will give you the tools necessary to win the branding war!