Mental Process

The classic book that shaped the field of public relations and modern media. In his seminal work, Edward Bernays, the pioneering mind behind modern public relations, unravels the intricate mechanisms of mass persuasion and the subtle art of influencing public opinion. First published in 1928, this original edition remains a critical text for understanding the foundations and ethical implications of propaganda.

Are you happy? Does it matter? Increasingly, governments seem to think so. As the UK government conducts its first happiness survey, Alastair Campbell looks at happiness as a political as well as a personal issue; what it should mean to us, what it means to him.

Mindfulness means being aware of our thoughts and feelings in order to appreciate the moment and to respond appropriately to our surroundings. If we believe the world is gray and cruel, hopelessness will discolor our interior. But if we synchronize our thoughts and feelings, we'll see the color that resides in us. Our eyes are going to distill the light that illuminates the outside. This guide is the first step toward a better feeling and thinking.

Can a football game affect the outcome of an election? What about shark attacks? Or a drought? In a rational world the answer, of course, would be no. But as best-selling historian Rick Shenkman shows in Political Animals, our world is anything but rational. This isn't because we aren't smart. Instead, modern cues are setting off ancient, instinctive responses that worked to keep us safe in the Stone Age but lead us astray today.

American politics today can be defined by the intense and increasingly toxic divide between Democrats and Republicans. Matthew D. Luttig explores why so many Americans have endorsed this level of political conflict.

Whether you're a political enthusiast, psychologist, or simply curious about the intersection of personality and power, The Other Global Pandemic: The Narcissistic Politician offers a thought-provoking exploration of the personalities that shape our political landscape. Prepare to delve into the hidden motivations and psychological intricacies of some of the most influential leaders in history, as this book uncovers the fascinating dynamics between power, ego, and the pursuit of political dominance.

This book invites listeners on a unique journey inside the mind of a voter using unprecedented data from the United States, the United Kingdom, Germany, France, South Africa, and Georgia throughout a period when the world evolved from the centrist dominance of Obama and Mandela to the shock victories of Brexit and Trump. Michael Bruter and Sarah Harrison explore three interrelated aspects of the heart and mind of voters: the psychological bases of their behavior, how they experience elections and the emotions this entails, and how and when elections bring democratic resolution.

Why do we consider incest wrong, even when it occurs between consenting adults unable to have children? Why are words that gross us out more likely to be deemed "obscene" and denied the protection of the First Amendment? In Objection, psychologists Debra Lieberman and Carlton Patrick examine disgust and its impact on the legal system to show why the things that we find stomach-turning so often become the things that we render unlawful.

Helping Groups Heal presents “The Healing Cycle”, a grace-based model that facilitates healing and growth in groups. It has been tested with a variety of settings and can be adapted to nearly any small group, from sex-addiction therapy to marriage therapy to Bible studies.

Using recent findings from neuropsychology, this book shows that who we are psychologically starts with the early presence of an easily aroused fear/anxiety system. It goes on to discuss how clinicians can view people's difficulties with self-confidence and identity, and how self-destructive patterns can be traced back to these systems and what clinicians can do to help. It also touches on intergenerational transmission of trauma, as well as people's responses to COVID-19, PTSD, and real and imagined threats.

You should probably deal with that. But how? Turn your scars into strengths and learn to heal even if the past keeps knocking at your door. Is the weight of recent events pressing down on you, making every step forward feel like a battle against quicksand? Have you ever felt the world of peace has been locked away and the keys discarded? Have you ever said, “I just want to get my life back!”?

Liberal contempt for Trump supporters is exacerbating the political and cultural rift tearing America apart. Beyond Contempt shows progressives how to communicate respectfully and effectively across the great political divide, defusing hostility, building trust, and, just maybe, discovering common ground.

This book is about using psychological concepts for political activism. It is intended for politicos of all stripes, left or right; green, black, or white; Christian, Jew, or Muslim; male or female; fundamentalist or pacifist. It is primarily informed by the work of Dr. Carl G. Jung, who many regard as the greatest psychologist of the 20th century. The sole purpose of this book is to show by example how to "change the frame" so that political issues can be understood in a new way, in a new context, and beyond the same old tired rhetoric that we see on our cable television channels.

In the last decade, incompetent leadership has done more to change the face of our world than perhaps in any other time in history. Recent events like Hurricane Katrina and the war in Iraq have proven that blind faith in our rulers is more than foolish - it can be downright dangerous. The world has grown more complicated and more volatile, and making intelligent decisions about the people in charge has never been more crucial.

Chaos may seem an unlikely source of creativity, but below its senseless surface lies a swirling depth of possibilities. Every person enters a world that is already filled with symbols, meanings, and stories. No-one starts with a blank canvas, rather, we find ourselves thrust into a matrix of narratives. Yet, something truly new is possible amid this chaos. Time is a space in which these stories can be reassembled, reinterpreted, and ordered in a way that gives particular meaning to my life.

In cultures that champion the individual, guilt is advertised as the cornerstone of conscience. Yet while guilt holds individuals to personal standards, it proves impotent in the face of corrupt corporate policies. In recent yearswe have been asked to assuage our guilt about these problems as consumers by buying organic foods or fair-trade products, for example. Yet unless nearly everyone participates, the impact of individual consumer consciousness is microscopic.

In this classic of political and social psychology, Joost Meerloo attempts to account for the mechanisms of mind that have made the brainwashing techniques of totalitarian states so historically successful. His frightening conclusion, that "hardly anyone can resist," appeals to mechanisms undergirding human thought, many of which are not obviously available to individuals.

Train your brain to overcome PTSD, anxiety, negative thoughts, and shyness using this helpful guide. We live in a dog-eats-dog world. Over time, you quickly learn that bad things can happen, and that not everyone has your best intentions in mind, which leads to undue stress, anxiety, and even trauma. This may be a hard pill to swallow, but sometimes...the only person you can truly rely on is yourself. With a strong sense of self-worth and self-efficacy, you can overcome anything!

Do you think that the most successful people in the world have an above average level of intelligence? Are you convinced that your cognitive abilities have stabilized and cannot improve? Not at all! The truth is that our intelligence can be continuously increased and improved through the use of powerful mental tools, the same ones that the most authoritative thinkers, scientists, and entrepreneurs around the world use to filter decisions, strategies, and execution methods

Are you sick and tired of not being taken seriously? Read on to discover the secret of convincing others through logical arguments. The discussion is getting heated, everybody has an opinion. You try to chime in and for a moment, your theory has everybody’s attention. Just like lightning, however, someone else hijacks the conversation and everybody forgets what you’ve just said.