New Market

Small changes can deliver big new product results. Are new products taking too long to develop and failing to deliver the bottom-line impact you need? Now you can accelerate your growth by identifying your innovation bottleneck - just one of the powerful new product development strategies revealed in Simplifying Innovation. As the story in this provocative business audiobook unfolds, you'll discover the first-ever approach to new product growth based on the Theory of Constraints.

In 2016, Category Pirate Eddie Yoon wrote the seminal book on business growth, called Superconsumers. A Superconsumer is the kind of person who knows your category better than anyone else—and as a result, is willing to spend 30 percent to 70 percent more with you than other less enthusiastic customers. And in this “mini-book,” the pirates follow up with an equally groundbreaking discovery: A Super of one category is also a Super of nine others.

“May God forgive me for the order”, Confederate Maj. Gen. John C. Breckinridge remarked as he ordered young cadets from Virginia military institute into the battle lines at New Market, just days after calling them from their academic studies to assist in a crucial defense. Virginia’s Shenandoah Valley had seen years of fighting. In the spring of 1864, Union Maj. Gen. Franz Sigel prepared to lead a new invasion force into the Valley, operating on the far right flank of Ulysses S. Grant’s Overland Campaign. Breckinridge scrambled to organize the confederate defense.

Fancy a career change? Want to escape the 9-5? This book will simplify the complicated world of the stock market and investments. All the basics have been explained thoroughly so that the next time you venture into the world of the stock market, you will not only know all about it, but be an expert.

Where is your business headed? Have you toyed with a few marketing campaigns that didn’t result in increased sales? Are you looking to tap into new markets and grow your company? This program will give you the essential tools that you'll need to expand your markets. No fluff, only step-by-step tools for actionable results.

Elevate your online marketing expertise with The Ultimate Guide to Online Marketing Mastery. This comprehensive course book is a roadmap to success in the dynamic world of digital marketing. From mastering SEO to leveraging social media, email marketing, and more, this guide offers a strategic approach to building a powerful online presence. Whether you're a budding entrepreneur or an established business owner, you'll find invaluable insights and practical strategies to propel your brand forward.

This is not a audiobook for wantreprenuers, excuse makers, or those desperate to just think positively and have checks magically appear in the mailbox. This is a blunt revelation of how, exactly, to make your book become a best seller.

In Go Glocal, Craig lays out the framework businesses need to succeed when entering a foreign market, explaining why it’s important to be proactive when deciding where to take your company. Craig breaks down how to prepare your organization for success in a new country, discussing critical issues like whether your value proposition will translate to a new cultural context, why relationships are more important than contracts, how to establish and nurture profitable relationships, and what vehicle for going international might work best for your business.

It’s a new era of business and consumerism - and you play a role in defining it.

Today’s biggest trends - the mobile web, social media, real time - have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. This is the end of business as usual and the beginning of a new era of relevance.

One of the key themes of the audiobook is showcasing how "effective" leadership resulted in billions earned and how "ineffective" leadership resulted in missed opportunities and disaster. In Secret Stories of Leadership, Growth, and Innovation, entrepreneur David Radlo follows up the 11 principles of leadership, growth, and innovation found in his first book, The Principles of Cartel Disruption, and adds a 12th secret and hidden key principle.

The general market for luxury goods has become stagnant. Given the new economic reality of the early 21st century—not to mention the all-important new demographics of the new century—it's bad business to continue to rely on luxury's traditional customer base to support sales or on tired marketing strategies and tactics. Burnett and Hoffman show listeners how to follow in the footsteps laid down by brands such as Gucci, HSBC, Sony Electronics, and Aston Martin, amongst others, to become successful in a segment corporations can't afford to overlook if growth is the objective.

It’s been said that the only functions of business are marketing and innovation, and the two definitely need each other. Without marketing, the best ideas might go nowhere. But marketing extends beyond the business world, too. A new crop of media has begun to take over the minds and attention of consumers in the marketplace. Any marketer with the goal of capturing attention of consumers and achieving the vision set forth should be aware and understand how these mediums can be used and what makes the most sense for their particular organization.

Words like “brand awareness” and “brand recognition” are often tossed around, and are synonymous with achieving success and gaining a strong foothold in your market, especially when there are thousands of other businesses competing for your customer’s attention. You already know you need to establish a brand that is all your own, yet few people tell you exactly how to get started. With this guide, you’ll learn how to create a brand that positions you as an authority in your niche and is instantly recognizable within your market.

About 97 percent of a rocket's fuel is used in the first three feet of its launch. The same is true in launching a new business, product, or service. Those first few steps are absolutely critical. Scott Duffy has developed a practical approach for turning your big idea into a thriving venture by focusing on the crucial period immediately before, during, and after opening your doors (literally or online). His approach is based on his experiences working with top entrepreneurs like Tony Robbins and Richard Branson, who taught him how to balance the two key sides of entrepreneurship.

Today's consumers can seem impossible to understand, and even harder to please. For instance, the average mall shopper will spend about $100, then leave when she hits that limit. She'll probably buy shoes rather than clothing, because she doesn't want to think about her dress size. And the store most likely to get her money isn't the one with the nicest display or the deepest discounts, it's the one closest to her parking spot.

The New Frugality amounts to a paradigm shift in the way we spend and save. The good news is that a frugal lifestyle is one of less waste, lower environmental impact, greater peace of mind, and, over the long run, deeper satisfaction.

Do you want your business or brand on social media to thrive but find yourself struggling to get a sale, engagement, or even an endorsement? Are you sick of watching other businesses successfully grow their online presence, but you are unable to even get a follow? Have you tried applying the so-called “tricks” of the trade, but nothing seems to get you the kind of results that you desire?

Are you always losing money in the stock market and don't know how to go about it? Or are you a beginner who would like to learn about the stock market and the different trading strategies pertaining to swing trading and day trading? Today, there are over 9.6 million people that trade in the stock market, and more than 65% of those traders don't have the slightest clue about trading.

Think how commonplace it is now for people to ask Siri for the weather forecast, deploy Roomba to clean their homes, or summon Alexa to turn on the lights. The "smart home" market will reach well over $100 billion in the next five years on the promise of products that are truly integrated with our cooking, cleaning, entertainment, security, and hygiene habits. But the reality is, these first-generation "smart" products aren't very smart - yet. We're clearly seeing only the tip of the iceberg in terms of capability and how such products can enhance our lives.

Today's established companies must find new ways to reignite their entrepreneurial DNA and jump-start revenues - or risk losing their way. By working with startup companies, says Jim Stengel, renowned consultant to Fortune 500 companies and the former global marketing officer for Procter & Gamble, legacy companies can renew themselves: by acquiring new technology and creating new business lines, relearning the need for speed, sparking innovation, and learning from failures.