Personal Selling

Perhaps you are sitting in cash, scared to get back into the stock market. But you are also unwilling to lock up your money in a CD that pays next to nothing. Covered calls are a great way to slowly ease back into the market, while starting to generate some income. This conservative strategy is also often used by buy-and-hold investors to generate extra income from stocks in their long-term holdings. Even if you know nothing at all about trading options, this guide will quickly bring you up to speed.

Customers ask for discounts; salespeople try to say “no”, but they rarely succeed. Most know they’re supposed to sell value, but don’t know how. This book reveals how buyers discover value, and how salespeople can help. Using real-world examples, Dr. Stiving maps out the math to quantify value, then shows you how to use it to justify your price. You’ll learn how to recognize the best prospects to spend time with, and who you can safely ignore. He tells you when it’s appropriate to talk about competitors, and when to avoid it. Open your mind to a radically new way to sell.

Learn the 25 keys to building brand awareness, understanding the secrets of advertising and pricing strategies, and integrating the four P's of marketing. This program is part of The New York Times Pocket MBA Series.

Jill Konrath, a globally recognized sales consultant and speaker, knew she needed help but found that advice aimed at typical workers didn't work for her - or for others who needed to sell for a living. Salespeople need their own productivity guidelines adapted to the fast-paced, always-on sales world. So Konrath experimented relentlessly to discover the best time savers and sales hacks in order to deliver the first productivity guide specifically for sales success.

This practical, step-by-step book is designed specifically for selling teams committed to high achievement in the enterprise environment. You'll learn how to master 13 selling tools integral to your SES success - like the KARE Account Planning Tool, Growth Account Booster Tool, LinkedIn Levers Tool, and Client-Centric Satisfaction Tool. You'll discover practical solutions to the vastly complex challenges in enterprise organizations - extended sales cycles, wide buyer networks, or significant investments in pursuits.

Sound interesting? The author thinks so too! Listen to Real Estate Investing 2019 and learn more about the best investing techniques.

The Landlord Entrepreneur shifts the focus from dealing exclusively with residential real estate to building a dynamic property management business. By following the step-by-step instructions in this new guide, anyone can create a fully functioning, professional property management company in only 10 days. With Chavis's modern take on real estate, you will learn the five phases of property management and the skills needed to successfully move through them - as well as the hacks and tricks to build your profitable business from the ground up.

In the market for a home, but don't know where to start? Not to worry! From financing, mortgages, and credit scores, to closing the deal, best-selling real-estate authors Eric Tyson and Ray Brown walk you step by step through the entire home-buying process.

Internationally recognized “millionaire-maker” Dan Kennedy leads business professionals into the post-recession economy and introduces them to the new rules, new restrictions, new obstacles, and new opportunities that lie ahead. Entrepreneurs are mentored on which current business truths and principles are still relevant, but more importantly, Kennedy offers completely new strategies, tactics, and applications to help them succeed in the new economy.

Apartment building investing is the only true way to achieve financial freedom with real estate. And the best part? You can get started today, even if you don’t have prior experience or your own cash. You just need to follow the Financial Freedom Blueprint. Financial Freedom with Real Estate Investing is your guide to the world of apartment building investing. By the end, you’ll have all the information you need to do your first apartment building investment within the next 3-12 months - placing you just a few deals away from permanent financial freedom.

Merging research and real-world application, this insightful guide reveals what really drives decisions and introduces listeners to the persuasion equation - a powerful combination of factors proven to speed agreement.

No two tracts of land are the same. Buying timberland is not the same as buying farm land. Buying a wooded recreational tract is not the same as buying a wooded development tract. This book will give you specific information as it relates to a number of different rural real estate types, scenarios and what-to-watch-fors. You will get good information that can save you money, make you money, save time or all three!

In the early 1980s, Harley-Davidson was on the verge of bankruptcy. In the general public's opinion, quality was substandard - of both motorcycles and riders. Harleys leaked oil and were often broken down. Riders were roughnecks, out to raise hell. The Harley-Davidson brand was tarnished. What s more, the charges were true.By the mid-1980s, Harley couldn't produce enough bikes to keep the public happy. Dealers were selling bikes off the showroom floor, struggling to assuage customers frustration.

A sales career can be the route to the good life, or a sentence to a life of frustration. It all depends on the way someone thinks and performs as a salesperson. This book will give you the techniques, skills, and knowledge needed to make you a super achiever.

By saving and investing just seven percent of your paycheck for a down payment, you can already own real estate and start reaping the benefits. Financial Freedom with Real Estate is a straightforward guide to help you understand how wealth creation works through real estate. It provides useful tools and strategies for real estate investing, even without millions of dollars.

This is a simple, succinct, motivational publication designed to allow your immediate success with regard to signing listings. It easily, and quickly, educates proven seller interaction protocol that leads to sign listings. If you have a seller to sign today, or in the near future, this publication will efficiently both boost your confidence in a simple process, and illuminate the most vital seller tactics used by top listing agents.

In The Snowball System, Mo Bunnell offers powerful and proven tools for business development. Whether you are gregarious or introverted, whether you are a part of a small startup or a massive multinational, Bunnell's science-based system is effective and efficient, and easily adapted into your day-to-day work. With The Snowball System, you will not only succeed at growing your business, you'll learn to enjoy doing the activities that drive that growth. You'll be happier, and so will your clients.

Everyone, regardless of their background and training, can improve their storytelling abilities. But what is a story? How can you tell it in a way that delights and informs your listeners? Take a journey into the keys to great storytelling with two of the country’s top experts on story presentation and speech writing.

Too Nice for Sales is a compilation of moments of my life and what those moments taught me about sales techniques. I currently run one of the most successful real estate teams in the country, and our team utilizes the sales approaches found in this audiobook; they are based on Biblical principles. More than 10 years ago, I had a crisis of faith, as I learned how to be a successful salesperson while wrestling with dishonest techniques to make a sale. This audiobook is a deep dive into what I learned during these struggles and core reason my business is a success today.

Sell books the smart way. Five years ago releasing a book as an indie author meant uploading it, then begging everyone you knew to buy it. That method simply doesn't work anymore. Fortunately, there's a better way. Amazon has spent billions of dollars over the last decade building the world's best sales engine. They use machine learning to sell massive piles of books, and that engine is just waiting for you to tap into it. This is the book that will teach you how.