Problem Solving Psychology

Business is personal. A statement on life as a business owner. Being the leader of your own life is the greatest lesson in business. Your business is personal, as it is yours. We live in a fast-paced, overconnected world. Relying on your own instincts and knowing the dreams you hold for your version of success, ambition and happiness will ensure you have the life you want and not the life you compare yourself with.

We make thousands of decisions every day. In fact, research suggests that an adult brain makes on average about 35,000 remotely conscious decisions on a daily basis. When we were younger, choices were most likely simple. As we get older, our level of responsibility increases, and so does the number of choices that we are faced with on a daily basis. With ever-increasing choices and responsibilities, at least our decision-making process stays the same, right? In actuality, our decision-making process is broken.

Der neue Bestseller von Nobelpreisträger Daniel Kahneman. Warum treffen wir, je nach Umständen, völlig unterschiedliche Entscheidungen auf ein und derselben Faktengrundlage? Wieso kommen zwei Experten, die über identische Informationen verfügen, zu komplett anderen Schlussfolgerungen? Zusammen mit Cass Sunstein und Olivier Sibony präsentiert Daniel Kahneman die Vielzahl von oft zufälligen Faktoren, die unsere Entscheidungsfindung stören und häufig negativ beeinflussen - sie sind im Begriff "Noise" zusammengefasst.