Product Business
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The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- Auteur(s): Dan Olsen
- Narrateur(s): Walter Dixon
- Durée: 9 h et 54 min
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The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a start-up or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.
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The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- Narrateur(s): Walter Dixon
- Durée: 9 h et 54 min
- Date de publication: 2016-05-19
- Langue: Anglais
- The missing manual on how to apply Lean Startup to build products that customers love....
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Prix courant: 33,39$ ou 1 crédit
Prix réduit: 33,39$ ou 1 crédit
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Product Management in Practice
- A Real-World Guide to the Key Connective Role of the 21st Century
- Auteur(s): Matt LeMay
- Narrateur(s): Mitchell Dorian
- Durée: 5 h et 16 min
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Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product management is about building products that people love. The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains.
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Product Management in Practice
- A Real-World Guide to the Key Connective Role of the 21st Century
- Narrateur(s): Mitchell Dorian
- Durée: 5 h et 16 min
- Date de publication: 2021-01-26
- Langue: Anglais
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Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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12 Months to $1 Million
- How to Pick a Winning Product, Build a Real Business, and Become a Seven-Figure Entrepreneur
- Auteur(s): Ryan Daniel Moran
- Narrateur(s): Ryan Daniel Moran
- Durée: 7 h et 38 min
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By cutting out the noise and providing a clear and proven plan, this road map helps even brand-new entrepreneurs make decisions quickly, get their product up for sale, and launch it to a crowd that is ready and waiting to buy. This one-year plan will guide you through the three stages to your first $1 million: the Grind (months 0-4), the Growth (months 5-8), and the Gold (months 9-12). If your goal is to be a full-time entrepreneur, get ready for one chaotic, stressful, and rewarding year. If you have the guts to complete it, you will be the proud owner of a million-dollar business.
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pretty repetitive
- Écrit par Chris Yorke le 2021-10-25
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12 Months to $1 Million
- How to Pick a Winning Product, Build a Real Business, and Become a Seven-Figure Entrepreneur
- Narrateur(s): Ryan Daniel Moran
- Durée: 7 h et 38 min
- Date de publication: 2020-08-11
- Langue: Anglais
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By cutting out the noise and providing a clear and proven plan, this road map helps even brand-new entrepreneurs make decisions quickly, get their product up for sale, and launch it to a crowd that is ready and waiting to buy....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Empowered
- Ordinary People, Extraordinary Products
- Auteur(s): Marty Cagan, Chris Jones
- Narrateur(s): Marty Cagan
- Durée: 11 h et 9 min
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What is it about the top tech product companies such as Amazon, Apple, Google, Netflix, and Tesla that enables their record of consistent innovation? Most people think it's because these companies are somehow able to find and attract a level of talent that makes this innovation possible. But the real advantage these companies have is not so much who they hire, but rather how they enable their people to work together to solve hard problems and create extraordinary products.
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Wonderful Listen
- Écrit par Thomas Harris le 2024-07-23
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Empowered
- Ordinary People, Extraordinary Products
- Narrateur(s): Marty Cagan
- Durée: 11 h et 9 min
- Date de publication: 2020-12-03
- Langue: Anglais
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What is it about the top tech product companies such as Amazon, Apple, Google, Netflix, and Tesla that enables their record of consistent innovation? Find out....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Product Roadmaps Relaunched
- How to Set Direction While Embracing Uncertainty
- Auteur(s): C. Todd Lombardo, Bruce McCarthy, Evan Ryan, Autres
- Narrateur(s): Theodore O'Brien
- Durée: 6 h et 41 min
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A good product road map is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy. This practical guide teaches you how to create an effective product road map, and demonstrates how to use the road map to align stakeholders and prioritize ideas and requests. With it, you’ll learn to communicate how your products will make your customers and organization successful.
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Product Roadmaps Relaunched
- How to Set Direction While Embracing Uncertainty
- Narrateur(s): Theodore O'Brien
- Durée: 6 h et 41 min
- Date de publication: 2021-02-05
- Langue: Anglais
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This practical guide teaches you how to create an effective product road map, and demonstrates how to use the road map to align stakeholders and prioritize ideas and requests. With it, you’ll learn to communicate how your products will make your customers and organization successful....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Escaping the Build Trap
- How Effective Product Management Creates Real Value
- Auteur(s): Melissa Perri
- Narrateur(s): Erin deWard
- Durée: 6 h et 44 min
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In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You'll learn product management principles that can be applied to any organization, big or small.
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There are much better product management books
- Écrit par Raccoon le 2022-11-23
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Escaping the Build Trap
- How Effective Product Management Creates Real Value
- Narrateur(s): Erin deWard
- Durée: 6 h et 44 min
- Date de publication: 2020-06-30
- Langue: Anglais
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In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals....
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Prix courant: 17,81$ ou 1 crédit
Prix réduit: 17,81$ ou 1 crédit
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Laws of UX
- Using Psychology to Design Better Products & Services
- Auteur(s): Jon Yablonski
- Narrateur(s): Jason Leikam
- Durée: 3 h
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This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces.
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I’m not sold on this title
- Écrit par Paul McDonald le 2023-06-10
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Laws of UX
- Using Psychology to Design Better Products & Services
- Narrateur(s): Jason Leikam
- Durée: 3 h
- Date de publication: 2021-07-27
- Langue: Anglais
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This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered....
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Prix courant: 14,47$ ou 1 crédit
Prix réduit: 14,47$ ou 1 crédit
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Selling to Homeowners the Sandler Way
- A Proven Process for Selling Products and Services to Consumers in Their Home
- Auteur(s): Kim Booker, Chip Doyle, David Mattson
- Narrateur(s): Sean Pratt
- Durée: 4 h et 31 min
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Selling to homeowners is different - and challenging. To succeed in this environment, you need the Sandler Selling System. Selling to Homeowners the Sandler Way shows how the Sandler Selling System delivers career-changing results for salespeople who close deals in the buyer's personal, private domestic space. This kind of selling applies to dozens of industries, from remodeling to insurance.
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Selling to Homeowners the Sandler Way
- A Proven Process for Selling Products and Services to Consumers in Their Home
- Narrateur(s): Sean Pratt
- Durée: 4 h et 31 min
- Date de publication: 2018-05-01
- Langue: Anglais
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Selling to homeowners is different - and challenging. To succeed in this environment, you need the Sandler Selling System....
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Prix courant: 14,47$ ou 1 crédit
Prix réduit: 14,47$ ou 1 crédit
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Lean UX: Designing Great Products with Agile Teams (Second Edition)
- Auteur(s): Jeff Gothelf, Josh Seiden
- Narrateur(s): Douglas Martin
- Durée: 4 h et 56 min
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Lean UX has become the preferred approach to interaction design, tailor-made for today’s agile teams. In the second edition of this award-winning book, leading advocates Jeff Gothelf and Josh Seiden expand on the valuable Lean UX principles, tactics, and techniques covered in the first edition to share how product teams can easily incorporate design, experimentation, iteration, and continuous learning from real users into their Agile process.
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Lean UX: Designing Great Products with Agile Teams (Second Edition)
- Narrateur(s): Douglas Martin
- Durée: 4 h et 56 min
- Date de publication: 2021-02-16
- Langue: Anglais
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Jeff Gothelf and Josh Seiden expand on the valuable Lean UX principles, tactics, and techniques covered in the first edition to share how product teams can easily incorporate design, experimentation, iteration, and continuous learning from real users into their Agile process....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Product Leadership
- How Top Product Managers Launch Awesome Products and Build Successful Teams
- Auteur(s): Richard Banfield, Martin Eriksson, Nate Walkingshaw
- Narrateur(s): Mitchell Dorian
- Durée: 7 h et 41 min
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This insightful book presents interviews with nearly 100 leading product managers from all over the world. Authors Richard Banfield, Martin Eriksson, and Nate Walkingshaw draw on decades of experience in product design and development to capture the approaches, styles, insights, and techniques of successful product managers. If you want to understand what drives good product leaders, this book is an irreplaceable resource.
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Product Leadership
- How Top Product Managers Launch Awesome Products and Build Successful Teams
- Narrateur(s): Mitchell Dorian
- Durée: 7 h et 41 min
- Date de publication: 2021-02-05
- Langue: Anglais
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Authors Richard Banfield, Martin Eriksson, and Nate Walkingshaw draw on decades of experience in product design and development to capture the approaches, styles, insights, and techniques of successful product managers....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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The Irresistible Offer
- How to Sell Your Product or Service in Three Seconds or Less
- Auteur(s): Mark Joyner
- Narrateur(s): Mark Joyner
- Durée: 3 h et 42 min
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The marketing methods of the past are losing effectiveness as consumers are getting smarter and smarter and have less and less time. What is needed is a new way of doing business, a method that is simultaneously socially responsible and far more effective than "old marketing". This new way is The Irresistible Offer.
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The Irresistible Offer
- How to Sell Your Product or Service in Three Seconds or Less
- Narrateur(s): Mark Joyner
- Durée: 3 h et 42 min
- Date de publication: 2006-07-28
- Langue: Anglais
- When Domino's Pizza gave their customers an offer they couldn't refuse, "30 minutes or less" or the pizza was free, Domino's grew from a single store to a $4 billion chain....
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Prix courant: 18,51$ ou 1 crédit
Prix réduit: 18,51$ ou 1 crédit
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The Art of Explanation
- Making Your Ideas, Products, and Services Easier to Understand
- Auteur(s): Lee LeFever
- Narrateur(s): Tim Andres Pabon
- Durée: 7 h et 18 min
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Your guide to becoming an explanation specialist. You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful. Your idea has an explanation problem. The Art of Explanation is for business people, educators, and influencers who want to improve their explanation skills and start solving explanation problems.
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LIFE CHANGING BOOK!!
- Écrit par Amazon Customer le 2023-03-27
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The Art of Explanation
- Making Your Ideas, Products, and Services Easier to Understand
- Narrateur(s): Tim Andres Pabon
- Durée: 7 h et 18 min
- Date de publication: 2014-06-24
- Langue: Anglais
- You've done the hard work. Your product or service works beautifully - but something is missing. People just don't see the big idea - and it's keeping you from being successful....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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AI for Marketing and Product Innovation
- Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales
- Auteur(s): A.K. Pradeep, Andrew Appel, Stan Sthanunathan
- Narrateur(s): Graham Rowat
- Durée: 6 h et 53 min
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AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to reveal the "how".
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AI for Marketing and Product Innovation
- Powerful New Tools for Predicting Trends, Connecting with Customers, and Closing Sales
- Narrateur(s): Graham Rowat
- Durée: 6 h et 53 min
- Date de publication: 2019-02-26
- Langue: Anglais
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AI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML) - twin technologies that stand poised to revolutionize the way we sell....
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Prix courant: 22,26$ ou 1 crédit
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Continuous Discovery Habits
- Discover Products That Create Customer Value and Business Value
- Auteur(s): Teresa Torres
- Narrateur(s): Teresa Torres
- Durée: 7 h et 9 min
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In this audiobook, you'll learn a structured and sustainable approach to continuous discovery that will help you answer each of these questions, giving you the confidence to act while also preparing you to be wrong. You'll learn to balance action with doubt so that you can get started without being blindsided by what you don't get right. If you want to discover products that customers love—that also deliver business results—this audiobook is for you.
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How to develop sustainable discovery habits
- Écrit par Utilisateur anonyme le 2023-03-18
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Continuous Discovery Habits
- Discover Products That Create Customer Value and Business Value
- Narrateur(s): Teresa Torres
- Durée: 7 h et 9 min
- Date de publication: 2022-04-15
- Langue: Anglais
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In this audiobook, you'll learn a structured and sustainable approach to continuous discovery that will help you answer each of these questions, giving you the confidence to act while also preparing you to be wrong....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Hooked: How to Build Habit-Forming Products
- Auteur(s): Nir Eyal, Ryan Hoover
- Narrateur(s): Nir Eyal
- Durée: 4 h et 40 min
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Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model", a four-step process companies use to build customer habits. Through consecutive cycles through the hook, successful products reach their ultimate goal of bringing users back repeatedly - without depending on costly advertising or aggressive messaging.
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If it wasn't so short, I wouldn't have finished it
- Écrit par Jeremy Parkin le 2021-12-04
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Hooked: How to Build Habit-Forming Products
- Narrateur(s): Nir Eyal
- Durée: 4 h et 40 min
- Date de publication: 2014-01-22
- Langue: Anglais
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Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model"....
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Prix courant: 16,11$ ou 1 crédit
Prix réduit: 16,11$ ou 1 crédit
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Product-Led Growth
- How to Build a Product That Sells Itself
- Auteur(s): Wes Bush
- Narrateur(s): Derek Dysart
- Durée: 4 h et 23 min
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Hi, I’m Wes Bush, founder of the Product-Led Institute. And in Product-Led Growth, I show you how you can cut your acquisition costs and scale further than you ever thought possible...by making your product the tool that helps you acquire, convert, and retain customers. But what does it mean to be "product-led"? How do you know if a product-led growth strategy makes sense for your business? And most importantly, how do you execute it? You’ll find answers to all of these questions inside this audiobook.
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Product-Led Growth
- How to Build a Product That Sells Itself
- Narrateur(s): Derek Dysart
- Durée: 4 h et 23 min
- Date de publication: 2019-10-28
- Langue: Anglais
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Hi, I’m Wes Bush, founder of the Product-Led Institute. And in Product-Led Growth, I show you how you can cut your acquisition costs and scale further than you ever thought possible...by making your product the tool that helps you acquire, convert, and retain customers....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Building for Everyone
- Expand Your Market with Design Practices from Google's Product Inclusion Team
- Auteur(s): Annie Jean-Baptiste
- Narrateur(s): Janina Edwards
- Durée: 7 h et 42 min
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This book makes publicly available for the first time the same inclusive design process used at Google to create user-centric award-winning and profitable products. Author and Head of Product Inclusion Annie Jean-Baptiste outlines what those practices look like in industries beyond tech with fascinating case studies. Listeners will learn the key strategies and step-by-step processes for inclusive product design that limits risk and increases profitability.
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Actionable guide to product inclusion.
- Écrit par kishawna le 2022-05-10
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Building for Everyone
- Expand Your Market with Design Practices from Google's Product Inclusion Team
- Narrateur(s): Janina Edwards
- Durée: 7 h et 42 min
- Date de publication: 2020-09-29
- Langue: Anglais
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This book makes publicly available for the first time the same inclusive design process used at Google to create user-centric award-winning and profitable products....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Project to Product: How to Survive and Thrive in the Age of Digital Disruption with the Flow Framework
- Auteur(s): Mik Kersten
- Narrateur(s): Edward Bauer
- Durée: 6 h et 59 min
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In Project to Product, value stream network pioneer and technology business leader Dr. Mik Kersten introduces the Flow Framework - a new way of seeing, measuring, and managing software delivery. The Flow Framework will enable your company's evolution from project-oriented dinosaur to product-centric innovator that thrives in the age of software. If you're driving your organization's transformation at any level, this is the audiobook for you.
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More on this topic welcome
- Écrit par Laura3 le 2018-11-28
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Project to Product: How to Survive and Thrive in the Age of Digital Disruption with the Flow Framework
- Narrateur(s): Edward Bauer
- Durée: 6 h et 59 min
- Date de publication: 2018-11-15
- Langue: Anglais
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In Project to Product, value stream network pioneer and technology business leader Dr. Mik Kersten introduces the Flow Framework - a new way of seeing, measuring, and managing software delivery. If you're driving your organization's transformation at any level, this is for you....
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Prix courant: 25,00$ ou 1 crédit
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The Product-Led Organization
- Drive Growth by Putting Product at the Center of Your Customer Experience
- Auteur(s): Todd Olson
- Narrateur(s): Basil Sands
- Durée: 8 h et 15 min
- Version intégrale
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Au global
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Performance
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Histoire
There's a common strategy used by the fastest growing and most successful businesses of our time. These companies are building their entire customer experience around their digital products, delivering software that is simple, intuitive, and delightful, and that anticipates and exceeds the evolving needs of users. Product-led organizations make their products the vehicle for acquiring and retaining customers, driving growth, and influencing organizational priorities. They represent the future of business in a digital-first world.
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The Product-Led Organization
- Drive Growth by Putting Product at the Center of Your Customer Experience
- Narrateur(s): Basil Sands
- Durée: 8 h et 15 min
- Date de publication: 2020-11-10
- Langue: Anglais
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This book is meant to help you transform your company into a product-led organization, helping to drive growth for your business and advance your own career....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Buy Now
- Creative Marketing that Gets Customers to Respond to You and Your Product
- Auteur(s): Rick Cesari, Ron Lynch
- Narrateur(s): R.C. Bray
- Durée: 5 h et 32 min
- Version intégrale
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Au global
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Performance
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Histoire
In today's highly competitive global marketplace, businesses have to do more than just advertise their products. By taking advantage of the accountable advertising model that direct response has to offer, you can improve your bottom line, build brands, and develop lasting relationships with legions of satisfied customers. In Buy Now, Rick Cesari reveals 25 years' worth of insights and methods, enabling you to make the most of direct response marketing in your business toolkit.
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- Écrit par Topia Violins le 2022-04-23
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Prix courant: 18,39$ ou 1 crédit
Prix réduit: 18,39$ ou 1 crédit
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