Product Business
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Inspired
- How to Create Tech Products Customers Love, Second Edition
- Auteur(s): Marty Cagan
- Narrateur(s): Marty Cagan
- Durée: 7 h et 45 min
- Version intégrale
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How do today's most successful tech companies - Amazon, Google, Facebook, Netflix, Tesla - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently from the vast majority of tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization and how to discover and deliver technology products that your customers will love.
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Good for beginners
- Écrit par Mr. P le 2021-09-27
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Inspired
- How to Create Tech Products Customers Love, Second Edition
- Narrateur(s): Marty Cagan
- Durée: 7 h et 45 min
- Date de publication: 2018-03-20
- Langue: Anglais
- How do today's most successful tech companies - Amazon, Google, Facebook - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Find out....
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Prix courant: 26,82$ ou 1 crédit
Prix réduit: 26,82$ ou 1 crédit
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Project to Product: How to Survive and Thrive in the Age of Digital Disruption with the Flow Framework
- Auteur(s): Mik Kersten
- Narrateur(s): Edward Bauer
- Durée: 6 h et 59 min
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In Project to Product, value stream network pioneer and technology business leader Dr. Mik Kersten introduces the Flow Framework - a new way of seeing, measuring, and managing software delivery. The Flow Framework will enable your company's evolution from project-oriented dinosaur to product-centric innovator that thrives in the age of software. If you're driving your organization's transformation at any level, this is the audiobook for you.
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More on this topic welcome
- Écrit par Laura3 le 2018-11-28
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Project to Product: How to Survive and Thrive in the Age of Digital Disruption with the Flow Framework
- Narrateur(s): Edward Bauer
- Durée: 6 h et 59 min
- Date de publication: 2018-11-15
- Langue: Anglais
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In Project to Product, value stream network pioneer and technology business leader Dr. Mik Kersten introduces the Flow Framework - a new way of seeing, measuring, and managing software delivery. If you're driving your organization's transformation at any level, this is for you....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Trajectory: Startup
- Ideation to Product/Market Fit - A Handbook for Founders and Anyone Supporting Them
- Auteur(s): Dave Parker
- Narrateur(s): Dave Parker
- Durée: 8 h et 6 min
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People often spend years on working on startup ideas that fail - and they could have known long before, had they asked the hard questions earlier. Five-time tech founder Dave Parker has been there, and in Trajectory: Startup he offers a path to get you from ideation to launch and revenue in just six months. Parker shares advice on: what makes a good idea that makes money; recruiting and working with cofounders; asking customers what product they want (customer development); how to build a tech product even as a non-tech founder; and more.
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Trajectory: Startup
- Ideation to Product/Market Fit - A Handbook for Founders and Anyone Supporting Them
- Narrateur(s): Dave Parker
- Durée: 8 h et 6 min
- Date de publication: 2021-05-18
- Langue: Anglais
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Five-time tech founder Dave Parker has been there, and in Trajectory: Startup he offers a path to get you from ideation to launch and revenue in just six months....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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The $500,000 Vending Machine Equation: How to Start a Vending Machine Small Business and Bring to Scale in 1 Year
- Master Branding with Social Media, Innovation Investing & The Product Mix Data Potion
- Auteur(s): David Whitehead
- Narrateur(s): Gerhard Weigelt
- Durée: 6 h et 57 min
- Version intégrale
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When you create a high-quality, dependable brand and meet a need in the market, you have a business idea that can truly flourish… and the world of vending machines is the perfect place to watch that happen. This comprehensive guide to building a vending machine business primed for growth contains everything you need to build the foundations and watch your business soar to great heights.
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Inspiring Success Stories
- Écrit par Shayna le 2024-08-20
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The $500,000 Vending Machine Equation: How to Start a Vending Machine Small Business and Bring to Scale in 1 Year
- Master Branding with Social Media, Innovation Investing & The Product Mix Data Potion
- Narrateur(s): Gerhard Weigelt
- Durée: 6 h et 57 min
- Date de publication: 2024-07-11
- Langue: Anglais
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When you create a high-quality, dependable brand and meet a need in the market, you have a business idea that can truly flourish… and the world of vending machines is the perfect place to watch that happen.
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Lean Customer Development
- Building Products Your Customers Will Buy
- Auteur(s): Cindy Alvarez
- Narrateur(s): Chelsea Kwoka
- Durée: 7 h et 23 min
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How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research - before you waste months and millions on a product or service that no one needs or wants. With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them
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Lean Customer Development
- Building Products Your Customers Will Buy
- Narrateur(s): Chelsea Kwoka
- Durée: 7 h et 23 min
- Date de publication: 2021-02-05
- Langue: Anglais
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How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research - before you waste months and millions on a product or service that no one needs or wants....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Buy Now
- Creative Marketing that Gets Customers to Respond to You and Your Product
- Auteur(s): Rick Cesari, Ron Lynch
- Narrateur(s): R.C. Bray
- Durée: 5 h et 32 min
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In today's highly competitive global marketplace, businesses have to do more than just advertise their products. By taking advantage of the accountable advertising model that direct response has to offer, you can improve your bottom line, build brands, and develop lasting relationships with legions of satisfied customers. In Buy Now, Rick Cesari reveals 25 years' worth of insights and methods, enabling you to make the most of direct response marketing in your business toolkit.
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advertisement for their marketing company
- Écrit par Topia Violins le 2022-04-23
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Prix courant: 18,39$ ou 1 crédit
Prix réduit: 18,39$ ou 1 crédit
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Crossing the Chasm
- Marketing and Selling Technology Projects to Mainstream Customers
- Auteur(s): Geoffrey A. Moore
- Narrateur(s): Mike Chamberlain
- Durée: 9 h et 45 min
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Here is the best-selling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.
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A must for your business toolkit.
- Écrit par Brian Paul Ferreira le 2021-06-14
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Crossing the Chasm
- Marketing and Selling Technology Projects to Mainstream Customers
- Narrateur(s): Mike Chamberlain
- Durée: 9 h et 45 min
- Date de publication: 2012-12-11
- Langue: Anglais
- Here is the best-selling guide that created a new game plan for marketing in high-tech industries....
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Prix courant: 31,46$ ou 1 crédit
Prix réduit: 31,46$ ou 1 crédit
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Obviously Awesome
- How to Nail Product Positioning so Customers Get It, Buy It, Love It
- Auteur(s): April Dunford
- Narrateur(s): April Dunford
- Durée: 3 h et 31 min
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You know your product is awesome, but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to the competition, or trying to attract the widest customer base. So, what is it? April Dunford, positioning guru and tech executive, will enlighten you.
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Fantastic viewpoint on Positioning
- Écrit par Andy le 2020-05-22
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Obviously Awesome
- How to Nail Product Positioning so Customers Get It, Buy It, Love It
- Narrateur(s): April Dunford
- Durée: 3 h et 31 min
- Date de publication: 2020-03-10
- Langue: Anglais
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You know your product is awesome, but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to a competition, or trying to attract the widest customer base....
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Prix courant: 13,12$ ou 1 crédit
Prix réduit: 13,12$ ou 1 crédit
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Hacking Growth
- How Today's Fastest-Growing Companies Drive Breakout Success
- Auteur(s): Sean Ellis, Morgan Brown
- Narrateur(s): Sean Ellis, Morgan Brown
- Durée: 10 h et 43 min
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An accessible and practical toolkit that teams and companies in all industries can use to increase their customer base and market share, this book walks listeners through the process of creating and executing their own custom-made growth hacking strategy. It is a must listen for any marketer, entrepreneur, innovator or manager looking to replace wasteful big bets and "spaghetti-on-the-wall" approaches with more consistent, replicable, cost-effective, and data-driven results.
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Fantastic book for Growth Teams
- Écrit par Michelle le 2021-01-06
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Hacking Growth
- How Today's Fastest-Growing Companies Drive Breakout Success
- Narrateur(s): Sean Ellis, Morgan Brown
- Durée: 10 h et 43 min
- Date de publication: 2017-04-25
- Langue: Anglais
- An accessible and practical toolkit that teams and companies in all industries can use to increase their customer base and market share....
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Prix courant: 37,05$ ou 1 crédit
Prix réduit: 37,05$ ou 1 crédit
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The Product-Led Organization
- Drive Growth by Putting Product at the Center of Your Customer Experience
- Auteur(s): Todd Olson
- Narrateur(s): Basil Sands
- Durée: 8 h et 15 min
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There's a common strategy used by the fastest growing and most successful businesses of our time. These companies are building their entire customer experience around their digital products, delivering software that is simple, intuitive, and delightful, and that anticipates and exceeds the evolving needs of users. Product-led organizations make their products the vehicle for acquiring and retaining customers, driving growth, and influencing organizational priorities. They represent the future of business in a digital-first world.
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The Product-Led Organization
- Drive Growth by Putting Product at the Center of Your Customer Experience
- Narrateur(s): Basil Sands
- Durée: 8 h et 15 min
- Date de publication: 2020-11-10
- Langue: Anglais
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This book is meant to help you transform your company into a product-led organization, helping to drive growth for your business and advance your own career....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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The Product Book
- How to Become a Great Product Manager
- Auteur(s): Product School, Carlos González de Villaumbrosia, Josh Anon
- Narrateur(s): Russell Newton
- Durée: 9 h et 8 min
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"No one asked you to show up." Every experienced product manager has heard some version of those words at some point in their career. Think about a company. Engineers build the product. Designers make sure it has a great user experience and looks good. Marketing makes sure customers know about the product. Sales get potential customers to open their wallets to buy the product. What more does a company need?
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Subpar compared to other product books
- Écrit par Raccoon le 2023-02-12
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The Product Book
- How to Become a Great Product Manager
- Narrateur(s): Russell Newton
- Durée: 9 h et 8 min
- Date de publication: 2019-01-30
- Langue: Anglais
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"No one asked you to show up." Every experienced product manager has heard some version of those words at some point in their career. Think about a company. Engineers build the product....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Transformed
- Moving to the Product Operating Model
- Auteur(s): Marty Cagan
- Narrateur(s): Marty Cagan
- Durée: 10 h et 9 min
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Transformed: Moving to the Product Operating Model was written to bridge the gap between where most companies are right now and where they need to be. The leaders of these companies know they must transform to compete in an era of rapidly changing enabling technology, but most of them have never operated this way before.
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Transformed
- Moving to the Product Operating Model
- Narrateur(s): Marty Cagan
- Durée: 10 h et 9 min
- Date de publication: 2024-03-12
- Langue: Anglais
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Help transform your business and innovate like the world's top tech companies!
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Winning at New Products
- Creating Value Through Innovation
- Auteur(s): Robert G. Cooper
- Narrateur(s): James Edward Thomas
- Durée: 17 h et 25 min
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For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success. Citing the author's most recent research, Winning at New Products showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership.
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Winning at New Products
- Creating Value Through Innovation
- Narrateur(s): James Edward Thomas
- Durée: 17 h et 25 min
- Date de publication: 2017-09-21
- Langue: Anglais
- Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success....
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Prix courant: 39,38$ ou 1 crédit
Prix réduit: 39,38$ ou 1 crédit
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Product-Led Onboarding: How to Turn New Users into Lifelong Customers
- Product-Led Growth Series, Book 2
- Auteur(s): Ramli John
- Narrateur(s): Ramli John
- Durée: 3 h et 16 min
- Version intégrale
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Let’s face it. Today’s users are impulsive and easily distracted. They don’t have the time (or patience) to try and figure things out by themselves. They expect the product to be intuitive, easy, and fast. What’s more, they want more than they paid (or didn’t pay) for, and they want it now.
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Very poor audio reading
- Écrit par Jesse M le 2024-02-21
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Product-Led Onboarding: How to Turn New Users into Lifelong Customers
- Product-Led Growth Series, Book 2
- Narrateur(s): Ramli John
- Durée: 3 h et 16 min
- Date de publication: 2023-05-04
- Langue: Anglais
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Let’s face it. Today’s users are impulsive and easily distracted. They don’t have the time (or patience) to try and figure things out by themselves. They expect the product to be intuitive, easy, and fast. What’s more, they want more than they paid (or didn’t pay) for, and they want it now....
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Prix courant: 10,09$ ou 1 crédit
Prix réduit: 10,09$ ou 1 crédit
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Start Your FBA Business, Find Profitable Physical Products and Make a Full-Time Income Selling on Amazon
- Amazon FBA for Beginners Series
- Auteur(s): Red Mikhail
- Narrateur(s): Trevor Oheir, Jonathan Johns
- Durée: 3 h et 9 min
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Today, you can learn a simple step by step guide that any beginner Amazon seller can implement. If you are tired of the empty promises of the gurus. If you just want a simple step by step system to make money via the Amazon FBA program, then this book bundle is for you.
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Takes stress out of the subject.
- Écrit par Pitv.ca le 2021-03-14
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Start Your FBA Business, Find Profitable Physical Products and Make a Full-Time Income Selling on Amazon
- Amazon FBA for Beginners Series
- Narrateur(s): Trevor Oheir, Jonathan Johns
- Durée: 3 h et 9 min
- Date de publication: 2020-11-05
- Langue: Anglais
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Today, you can learn a simple step by step guide that any beginner Amazon seller can implement. If you are tired of the empty promises of the gurus. If you just want a simple step by step system to make money via the Amazon FBA program, then this book bundle is for you....
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Prix courant: 16,15$ ou 1 crédit
Prix réduit: 16,15$ ou 1 crédit
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Where to Start and What to Ask
- Turn Your Knowledge into Income. Generate Predictable Profits. Build a Wildly Successful Digital Product Business.
- Auteur(s): Susan Lukas
- Narrateur(s): Kathleen Godwin
- Durée: 6 h et 45 min
- Version intégrale
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As a life raft for beginners and their supervisors, Where to Start and What to Ask provides all the necessary tools for garnering information from clients. Lukas also offers a framework for thinking about that information and formulating a thorough assessment. This indispensable audiobook helps therapeutic neophytes organize their approach to the initial phase of treatment and navigate even rough clinical waters with competence and assurance.
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Where to Start and What to Ask
- Turn Your Knowledge into Income. Generate Predictable Profits. Build a Wildly Successful Digital Product Business.
- Narrateur(s): Kathleen Godwin
- Durée: 6 h et 45 min
- Date de publication: 2024-09-02
- Langue: Anglais
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As a life raft for beginners and their supervisors, Where to Start and What to Ask provides all the necessary tools for garnering information from clients. Lukas also offers a framework for thinking about that information and formulating a thorough assessment.
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Prix courant: 26,00$ ou 1 crédit
Prix réduit: 26,00$ ou 1 crédit
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Overcrowded
- Designing Meaningful Products in a World Awash with Ideas
- Auteur(s): Roberto Verganti
- Narrateur(s): Don Hagen
- Durée: 7 h et 38 min
- Version intégrale
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The standard text on innovation advises would-be innovators to conduct creative brainstorming sessions and seek input from outsiders - users or communities. This kind of innovating can be effective at improving products but not at capturing bigger opportunities in the marketplace. In this book, Roberto Verganti offers a new approach - one that does not set out to solve existing problems, but to find breakthrough experiences. There is no brainstorming - which produces too many ideas, unfiltered - but a vision, subject to criticism.
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Thank you Doctor for the inspiration!
- Écrit par Utilisateur anonyme le 2023-11-03
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Overcrowded
- Designing Meaningful Products in a World Awash with Ideas
- Narrateur(s): Don Hagen
- Durée: 7 h et 38 min
- Date de publication: 2017-01-13
- Langue: Anglais
- In this book, Roberto Verganti offers a new approach - one that does not set out to solve existing problems, but to find breakthrough experiences....
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Prix courant: 33,39$ ou 1 crédit
Prix réduit: 33,39$ ou 1 crédit
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Selling the Intangible
- Turn Your Knowledge into Income. Generate Predictable Profits. Build a Wildly Successful Digital Product Business
- Auteur(s): Meera Kothand
- Narrateur(s): Liz Morey
- Durée: 1 h et 59 min
- Version intégrale
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Selling the Intangible will introduce you to these core components in the form of bite-sized strategies and pro tips so that you have a plan for success before you even start.
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Selling the Intangible
- Turn Your Knowledge into Income. Generate Predictable Profits. Build a Wildly Successful Digital Product Business
- Narrateur(s): Liz Morey
- Durée: 1 h et 59 min
- Date de publication: 2024-09-02
- Langue: Anglais
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Selling the Intangible will introduce you to these core components in the form of bite-sized strategies and pro tips so that you have a plan for success before you even start.
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Prix courant: 8,76$ ou 1 crédit
Prix réduit: 8,76$ ou 1 crédit
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Product-Led Growth
- How to Build a Product That Sells Itself
- Auteur(s): Wes Bush
- Narrateur(s): Derek Dysart
- Durée: 4 h et 23 min
- Version intégrale
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Au global
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Histoire
Hi, I’m Wes Bush, founder of the Product-Led Institute. And in Product-Led Growth, I show you how you can cut your acquisition costs and scale further than you ever thought possible...by making your product the tool that helps you acquire, convert, and retain customers. But what does it mean to be "product-led"? How do you know if a product-led growth strategy makes sense for your business? And most importantly, how do you execute it? You’ll find answers to all of these questions inside this audiobook.
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Product-Led Growth
- How to Build a Product That Sells Itself
- Narrateur(s): Derek Dysart
- Durée: 4 h et 23 min
- Date de publication: 2019-10-28
- Langue: Anglais
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Hi, I’m Wes Bush, founder of the Product-Led Institute. And in Product-Led Growth, I show you how you can cut your acquisition costs and scale further than you ever thought possible...by making your product the tool that helps you acquire, convert, and retain customers....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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The Naming Book
- 5 Steps to Creating Brand and Product Names that Sell
- Auteur(s): Brad Flowers
- Narrateur(s): Al Kessel
- Durée: 4 h et 54 min
- Version intégrale
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Au global
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Performance
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Histoire
In The Naming Book, Bullhorn Creative founder and partner Brad Flowers presents a clear framework for crafting and choosing the name that sticks. With a five-step blueprint that takes you from brainstorming to trademarking, this book is the ultimate guidebook to naming anything. You'll learn how to: set clear goals for your name and brand before you start, craft a brainstorming list based on your business mission, build a brand unique to you by creating your own word, find the balance between "cool" and clear, and narrow down your list of names with five easy tests.
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The Naming Book
- 5 Steps to Creating Brand and Product Names that Sell
- Narrateur(s): Al Kessel
- Durée: 4 h et 54 min
- Date de publication: 2020-10-27
- Langue: Anglais
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In The Naming Book, Bullhorn Creative founder and partner Brad Flowers presents a clear framework for crafting and choosing the name that sticks. With a five-step blueprint that takes you from brainstorming to trademarking, this book is the ultimate guidebook to naming anything....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 17,81$ ou 1 crédit
Prix réduit: 17,81$ ou 1 crédit
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