Professional Science

Everyone knew it was crazy to try to extract oil and natural gas buried in shale rock deep below the ground. Everyone, that is, except a few reckless wildcatters - who risked their careers to prove the world wrong. Things looked grim for American energy in 2006. Oil production was in steep decline and natural gas was hard to find. The Iraq War threatened the nation’s already tenuous relations with the Middle East. China was rapidly industrializing and competing for resources.

The Emperor of Scent tells of the scientific maverick Luca Turin, a connoisseur and something of an aesthete who wrote a bestselling perfume guide and bandied about an outrageous new theory on the human sense of smell. Drawing on cutting-edge work in biology, chemistry, and physics, Turin used his obsession with perfume and his eerie gift for smell to turn the cloistered worlds of the smell business and science upside down, leading to a solution to the last great mystery of the senses: how the nose works.

Henry Ford's impact on industry, business, and society continues to drive us to reach for seemingly impossible goals. Today and Tomorrow is like Ford's assembly line, churning out great achievers and forming success after success for nearly a century. It's a timeless reminder that the work ethic and inspiration that still bring us success today can be multiplied and imprinted on the moldable steel of our innovators of tomorrow. Today and Tomorrow by Henry Ford imparts timeless wisdom in a modern digital age.

In 2006, Ben S. Bernanke was appointed chair of the Federal Reserve, capping a meteoric trajectory from a rural South Carolina childhood to professorships at Stanford and Princeton, to public service in Washington's halls of power. There would be no time to celebrate, however - the burst of the housing bubble in 2007 set off a domino effect that would bring the global financial system to the brink of meltdown.

about growing up in a town that’s slowly fading away.

Homer and his close buddies, who call themselves the Rocket Boys, are high school seniors in 1959. Their rocket building experiments amaze the locals, thanks to top-quality moonshine for fuel, “liberated” materials, and Homer’s self-taught understanding of higher math. But no matter how brilliant their experiments are, they can do little to help preserve Coalwood’s way of life.

Yellowstone is America's premier national park. Today Yellowstone is often a byword for conservation, natural beauty, and a way for everyone to enjoy the great outdoors. But it was not always this way. Wonderlandscape presents a new perspective on Yellowstone, the emotions that various natural wonders and attractions evoke, and how this explains the park's relationship to America as a whole.

Deep learning is rapidly gaining momentum in the world of finance and trading. But for many professional traders, this sophisticated field has a reputation for being complex and difficult. This hands-on guide teaches you how to develop a deep learning trading model from scratch using Python, and it also helps you create and backtest trading algorithms based on machine learning and reinforcement learning.

During his lifetime, Buckminster Fuller was hailed as one of the greatest geniuses of the twentieth century. As the architectural designer and futurist best known for the geodesic dome, he enthralled a vast popular audience, inspired devotion from both the counterculture and the establishment, and was praised as a modern Leonardo da Vinci. To his admirers, he exemplified what one man could accomplish by approaching urgent design problems using a radically unconventional set of strategies, which he based on a mystical conception of the universe’s geometry.

In 1911, some of the greatest minds in science convened at the First Solvay Conference in Physics, a meeting like no other. Almost half of the attendees had won or would go on to win the Nobel Prize. Over the course of those few days, these minds began to realize that classical physics was about to give way to quantum theory, a seismic shift in our history and how we understand not just our world, but the universe.

As revelatory as Atul Gawande’s Being Mortal, physician and award-winning author Louise Aronson’s Elderhood is an essential, empathetic look at a vital but often disparaged stage of life. For more than 5,000 years, 'old' has been defined as beginning between the ages of 60 and 70. That means most people alive today will spend more years in elderhood than in childhood, and many will be elders for 40 years or more. Yet at the very moment that humans are living longer than ever before, we’ve made old age into a disease.

In this groundbreaking epic biography, Douglas Brinkley draws on never-before-published materials to examine the life and achievements of our "naturalist president." By setting aside more than 230 million acres of wild America for posterity between 1901 and 1909, Theodore Roosevelt made conservation a universal endeavor. This crusade for the American wilderness was perhaps the greatest U.S. presidential initiative between the Civil War and World War I.

Expert Gerald Sklare provides fresh insights and new applications for solution-focused brief counseling (SFBC).

On July 20, 1969, Neil Armstrong and Buzz Aldrin became the first humans to walk on the Moon, a moment forever ingrained in history. Perhaps the world's greatest technological achievement - and a triumph of American spirit and ingenuity - the Apollo 11 mission, and the entire Apollo program, was a mammoth undertaking involving more than 410,000 men and women dedicated to putting a man on the Moon and winning the Space Race against the Soviets.

When neuroscientist Susan Barry was 50 years old, she took an unforgettable trip to Manhattan. As she emerged from the dim light of the subway into the sunshine, she saw a view of the city that she had witnessed many times in the past but now saw in an astonishingly new way. Skyscrapers on street corners appeared to loom out toward her like the bows of giant ships. Tree branches projected upward and outward, enclosing and commanding palpable volumes of space.

In 1978, the first group of space shuttle astronauts was introduced to the world - 29 men and six women who would carry NASA through the most tumultuous years of the space shuttle program. Among them was USAF Colonel Mike Mullane, who, in his memoir Riding Rockets, strips the heroic veneer from the astronaut corps and paints them as they are - human.

Reed Timmer is one of the most successful and most extreme storm chasers in the world. His is a job that requires science and bravado, knowledge and instinct just to survive, never mind excel. It's a job some people would kill for. But most prefer to let Timmer take the risks while they watch from the safety of their homes. Reed Timmer is a star of Storm Chasers, one of the Discovery Channel's top-rated shows. Into the Storm is Timmer's dramatic account of his extraordinary profession.

On October 13, 1972, a Uruguayan Air Force plane carrying members of the "Old Christians" rugby team - and many of their friends and family members - crashed into the Andes Mountains. I Had to Survive offers a gripping and heartrending recollection of the harrowing, brink-of-death experience that propelled survivor Roberto Canessa to become one of the world's leading pediatric cardiologists.

La biografía definitiva de Steve Jobs, el fundador de Apple, escrita con su colaboración.Tras más de cuarenta entrevistas con Steve Jobs y con un centenar de personas de su entorno, familiares, amigos, adversarios y colegas, esta es la biografía definitiva de uno de los iconos indiscutibles de nuestro tiempo, del genio cuya creatividad, energía y perfeccionismo revolucionaron seis industrias: informática, películas de animación, música, teléfonos, tabletas y edición digital.

This book provides an introduction to the most important philosopher of the Islamic world, Ibn Sina, often known in English by his Latinized name Avicenna. After introducing the man and his works, with an overview of the historical context in which he lived, the book devotes chapters to the different areas of Ibn Sina's thought. Among the topics covered are his innovations in logic, his theory of the human soul and its powers, the relation between his medical writings and his philosophy, and his metaphysics of existence

In 1939, Richard Feynman, a brilliant graduate of MIT, arrived in John Wheeler's Princeton office to report for duty as his teaching assistant. A lifelong friendship and enormously productive collaboration was born, despite sharp differences in personality. The soft-spoken Wheeler, though conservative in appearance, was a raging nonconformist full of wild ideas about the universe. The boisterous Feynman was a cautious physicist who believed only what could be tested. Yet they were complementary spirits.