Publishing Business

If you've ever published an book before, then you know that writing and publishing it is less than half the battle. If you can't get it in the hands of your potential readers, your book will go unread and you make no money. If you haven't published a book, you're scared of this happening. You need a proven, step-by-step system to write, market, and promote your book in order to get customers and make money from your books.

Many corporations have slick, flashy mission statements that ultimately do little to motivate employees and less to impress customers, investors, and partners. But there is a way to share your excitement for the future of your company in a clear, compelling, and powerful way, and entrepreneur and business growth expert Cameron Herold can show you how.

Jason Schreier's groundbreaking reporting has earned him a place among the preeminent investigative journalists covering the world of video games. In his eagerly anticipated, deeply researched new book, Schreier trains his investigative eye on the volatility of the video game industry and the resilience of the people who work in it.

What if BUSINESS was JOYFUL and FUN? What if it was so much more than you ever perceived possible? If you were creating your business from the JOY of it - what would you choose? What would you change? What would you choose if you knew you could not fail? Business is JOY, it's creation, it's generative. It can be the adventure of LIVING. Australia's Simone Milasas is a dynamic business leader with a difference. She is the worldwide coordinator of Access Consciousness (www.accessconsciousness.com), the founder of Good Vibes For You (www.goodvibesforyou.com), and the creative spark that ignited The Joy of Business.

Rockefeller was the quintessential industrialist. He created an industry out of nascent oil and gas start-ups during a time when none existed. His strategies and tactics may not have been approved by all, but he was certain he was doing God’s work. We live in a world today that is based on the actions of John D. Rockefeller. Everything we do and how we live are the result of oil and its power. This inherent structure is based on what one man did when the oil industry was just starting off.

In the newly revised and updated edition of Everybody Writes, marketer and author Ann Handley improves on her Wall Street Journal bestselling book that's helped hundreds of thousands become better, more confident writers. In this brand-new edition, she delivers all the practical, how-to advice and insight you need for the process and strategy of content creation, production, and publishing.

In this audiobook, Tyler guides you through everything you need to know before renting commercial space. Whether you’re looking for a new storefront, your first location for your thriving business, or simply need to get out of the garage, Open for Business will show you how to determine space requirements, select a location, and negotiate your lease. If you don’t want to do it on your own, Tyler shares how to find a broker who can help you — and save you money!

In this fascinating exploration of the surprising power of questioning, innovation expert Warren Berger reveals that powerhouse businesses like Google, Nike, and Netflix, as well as hot Silicon Valley startups like Pandora and Airbnb, are fueled by the ability to ask fundamental, game-changing questions. But Berger also shares human stories of people using questioning to solve everyday problems—from “How can I adapt my career in a time of constant change?” to “How can I step back from the daily rush and figure out what really makes me happy?”

Stefan’s philosophy is simple: find great deals, build a fantastic team, pay everybody, and create partnerships for life. In his audiobook, Money People Deal, Stefan reveals the secrets he used to build his multimillion-dollar portfolio by using none of his own money.

Howard Bloom - called “the greatest press agent that rock and roll has ever known” by Derek Sutton, the former manager of Styx, Ten Years After, and Jethro Tull - is a science nerd who knew nothing about popular music. But he founded the biggest PR firm in the music industry and helped build or sustain the careers of our biggest rock legends, including Michael Jackson, Prince, Bob Marley, Bette Midler, Billy Joel, Billy Idol, Chaka Khan, and 100 more. What was he after? He was on a hunt for the gods inside of you and me.

Hello, my name is Maria Carmen, and I have something important to tell you. I know you've probably heard these types of success stories before and are a little skeptical, but I'm telling you this is true and can really happen for you. Ten years ago, after my divorce, I needed to find a way to support myself. I was one of those individuals that never went to college or had a trade skill, so there weren't a lot of job choices for me.

The business of book marketing has changed! The traditional rules longer apply, and a new era of marketing books is upon us - an approach in which authors are authentically engaging their audiences. But where do you start? Today's mega-success authors are not only writers but entrepreneurs who expertly work a strategy that leverages the power of social media, search engine optimization, advertising, speaking, bookstore signings, and a combination of other programs that are incredibly rewarding to the author.

You want to write a nonfiction book that matters. Book readers love and rave about a book they underline, dog-ear, and highlight. How do you do that, when you’ve never written a book like that before, when you aren’t sure what content to include in a nonfiction book, or how to organize it? And when you’re not sure if your idea is worth pursuing in the first place? At the heart of the answers to all these questions is a craft created by A. J. Harper, ghostwriter and editor for some of the foremost thought leaders of our time.

In this biography, Dave Werklund tells how he grew up on a farm, left school in Grade 9, and then built a multi-billion-dollar business in Alberta to clean up oil waste and pollution. As an environmentalist working in the oil business, he argues that Alberta has among the most stringent environmental standards anywhere in the oil world. Yet like everyone in the Alberta oil business, Werklund has faced disaster and had to find a way out.

At the end of 2008, Ford Motor Company was just months away from running out of cash. With the auto industry careening toward ruin, Congress offered all three Detroit automakers a bailout. General Motors and Chrysler grabbed the taxpayer lifeline, but Ford decided to save itself. Under the leadership of charismatic CEO Alan Mulally, Ford had already put together a bold plan to unify its divided global operations, transform its lackluster product lineup, and overcome a dys­functional culture of infighting, backstabbing, and excuses.

Starting a business involves so much more than writing a business plan—but don’t let that put you off! The secret to making it work is to follow a clear blueprint that covers not just the basics, but allows you a comprehensive understanding of what building a successful business looks like… and you’ve just found it. Inside this detailed yet easy-to-follow manual, you’ll find everything you need to know to build a business primed for success.

Private equity firms are on the rise and rapidly changing the game. Today, more than 5,500 PE firms own tens of thousands of companies, so it is essential for CEOs and senior management executives to understand exactly how private equity firms operate. This invaluable resource can help you devise a winning PE game plan for your own company that offers you greater freedom and financial success.

The faster the world moves, the more important it becomes to slow down and look within for what makes us truly happy. If you measure success by the quality of your life rather than just by material achievements, then the timeless wisdom of this book will speak directly to your heart and soul. For more than 50 years, this classic inspirational guide has helped hundreds of thousands of people to move through obstacles and invite all-round success fully into their lives.

In today's fast-paced, competitive business environment, we all need to communicate clearly and use our time productively. Even seasoned writers will find tips, tools, and ideas in this book that can improve the quality - and reduce the quantity - of email in the workplace. This book will help you write concise, clear emails that advance your business needs.

Imagine if you had the magical ability to read people's minds. You would always know what they were really thinking, and how they formed their opinions. You would be able to tell if they were lying. You would know what decisions they were going to make even before they did. Wouldn't it be great if you could always know just the right thing to say to influence them effectively? Well, it turns out that this isn't a magical superpower at all - it is simply the ability to analyze people.