Publishing Business

Though it's a potentially lucrative enterprise, the reality of independent consulting seldom matches the dream. Most solo consultants and boutique consulting firms are perpetually within six months of bankruptcy due to the sputtering unreliability of their new business engines.

The business of book marketing has changed! The traditional rules longer apply, and a new era of marketing books is upon us - an approach in which authors are authentically engaging their audiences. But where do you start? Today's mega-success authors are not only writers but entrepreneurs who expertly work a strategy that leverages the power of social media, search engine optimization, advertising, speaking, bookstore signings, and a combination of other programs that are incredibly rewarding to the author.

In this book, you will learn from network marketing experts the top tips and strategies to get unstuck in your network marketing business.

In Law Firm SEO, Jason Hennessey shares the proven SEO strategies he's used for two decades to earn more than $500 million in new cases for his clients. The world of digital marketing is complex. It's easy to hire the wrong team and lose valuable time and money. Jason shows you how he has reverse-engineered the Google algorithm with practical tools and techniques and without technical complexity.

This book will completely transform your life. This book teaches how window cleaning is rooted in the perception of luxury and not necessity. When you learn how to present yourself as a luxury service, you can literally quadruple your income and make more than $500 a day cleaning windows, with no startup money.

This marketing guide is an essential listen for anyone looking to truly be “in the know” as a top marketer in today’s fast-paced sales landscape. Not only does Erik Huberman discuss marketing fundamentals like choosing the right advertising funnels or converting customers and lifetime value, but he also includes data, statistics, and anecdotes as evidence for his strategies. The Hawke Method will do for business and marketing what Dale Carnegie did for interpersonal relationships with How to Win Friends and Influence People.

High-tech innovations are created at a dazzling speed, and it all points to a world that is getting faster at a dizzying pace. Azeem Azhar knows this better than most. Over the last three decades, he has founded companies bought by Amazon and Microsoft, served as the Economist’s first ever internet correspondent, and created a leading international tech newsletter and podcast, the Exponential View. Now, Azhar offers a revelatory new model for understanding how technology is changing the world.

Terrified of speaking in front of a group? Or simply looking to polish your skills? No matter where you are on the spectrum, this guide will give you the confidence and the tools you need to get results.

Build a Better Business Book is the first accessible and comprehensive guide for authors who want to create impact. Josh Bernoff, a best-selling author, veteran editor, and insightful writing coach with decades of experience on 45 successful book projects, explains the systematic way to refine your idea and then research, write, publish, and promote a book that matters.

Kyle Chayka is one of our sharpest cultural observers. After spending years covering minimalist trends for leading publications, he now delves beneath this lifestyle’s glossy surface, seeking better ways to claim the time and space we crave. He shows that our longing for less goes back further than we realize. His search leads him to the philosophical and spiritual origins of minimalism and to the stories of artists such as Agnes Martin and Donald Judd; composers such as John Cage and Julius Eastman; architects and designers; visionaries and misfits.

What is more powerful than to influence and persuade the mind of another? To influence and persuade is to sell and to sell is human. In business and in life, there is only one way to make money and that is to sell. You either sell your time or you sell something else. The art of selling has always been powerful and will always be the key to reaching an unlimited income in business and in life.

Paul McGowan tells all (and then some) in this riotous tale of misbegotten success that’s 99 percent true in all the best ways. From his not-so-innocent youth growing up in the shadow of Disneyland and summer evenings in the innocent 1950s, to his dope-smoking, snake-eating, draft-dodging, loony-bin misadventure through Europe, to his struggles to build a thriving enterprise from a stack of dusty albums - see how the CEO of a worldwide company took 50 years to become an overnight success.

Are you sick of life just happening to you instead of deciding what you want and then setting a course to get it? You can take your life back. Once you know how to work the process, transactional sales can give you success for the rest of your life.

According to Steve Jobs, "Innovation distinguishes between a leader and a follower." The rise of digital technology in business has made this statement truer now more than ever. Today, businesses can be created, marketed, and ready to interact with customers in the blink of an eye, with nothing more than an internet connection! This accelerated pace of business is wreaking havoc on companies that are "too big to fail", sometimes in a matter of months.

With a global market expected to be worth over $146.6 billion in five years, think about the jaw-dropping stream of income you could generate. The concept of vending machines is relatively simple: low costs, 24/7 operation, and huge profits.

If this sounds familiar, the problem isn’t you or your ideas; it’s that you’re guessing at what resonates with your target customers. In Forget the Funnel, Georgiana Laudi and Claire Suellentrop share the customer-led growth framework they've developed to help companies of all sizes solve their product marketing struggles and hit ambitious targets. This framework helps you get inside your customers’ heads, map and measure your customers’ experience, and uncover which tactics will actually move the needle for your company.

In today’s demanding world, achieving a balanced and prosperous life can feel out of reach. This guide empowers you to build lasting discipline, develop productive habits, and focus on what truly matters. With practical strategies to master your time and make smart investments, this book gives you the tools to create a life of stability, purpose, and growth.

Remote and hybrid workplaces are here to stay, and they pose formidable obstacles that complicate managing projects and launching new products. Against this backdrop arrives Project Management in the Hybrid Workplace. In his inimitable style, Simon adeptly fuses critical research and concepts from a slew of diverse and seemingly unrelated fields, including Agile software development, human resources, supply-chain management, organizational behavior, cognitive psychology, and labor economics. Brimming with case studies, insights, and practical advice, the book is a tour de force.

This step-by-step guide: Explains the principles of PRINCE2 in straightforward, manageable chunks, emphasizes how to apply PRINCE2 in practice, using real-life examples, was written by an experienced PRINCE2 practitioner and trainer, so you can be sure that the information is based upon approaches that work, gives clear explanations and practical illustrations in each section, explains how to effectively apply PRINCE2’s principles, themes and processes to your projects and other real-world scenarios, and much more.

All trees have a story. Holly Worton has spent the last few years talking to trees - the birches, the oaks, the beeches, and the sycamores. You’re probably wondering: How is it that trees can talk? Is this for real? This audiobook is meant to gently encourage you to get back to nature and turn to the magic and the wisdom of the trees. By reconnecting to nature, you can improve your relationship with yourself, which will help you make better, more aligned choices in your life.