Publishing Business

Why can't salesmen sell? And why won't prospects listen? We offer great products to prospects. We say great things to people. We share our vision and passion with others. And they don't buy, they don't believe us, and they don't share our vision and passion. We say great things, but people don't believe us, and they don't trust us. So we don't need more good things to say. Instead, we need to learn how to get people to believe and trust the good things we are saying already.

Every organization from any sector can benefit from becoming trauma-informed. Trauma-informed workplaces understand and recognize the presence of trauma, acknowledge the role trauma can play in a person’s life, and promote work environments that support the individual and collective well-being of all staff and clients. They create a sense of belonging, connection, and safety through their attitudes, policies, and practices. As a result of these practices, organizations that are trauma-informed are more resilient and better equipped to achieve their missions.

This book is for you if you want to do meaningful work that pays well. If you want to make a big career change without going back to school or taking a step down. If you’ve often wondered if there could be more out there for you. Spoiler alert: There is!

WARNING: This book isn't about how to be better at marketing. It's about building so much customer love that great marketing is just a by-product. So that people line up at your door. And there's nothing you can do to stop them. I've worked with 20,000 influencers and studied exactly how they build their brands. And then used those brands to launch cash-gushing businesses. Then I did it all for myself. It worked. And it can work for you too.

Though it's a potentially lucrative enterprise, the reality of independent consulting seldom matches the dream. Most solo consultants and boutique consulting firms are perpetually within six months of bankruptcy due to the sputtering unreliability of their new business engines.

In this book, I explain how to make soap and give you a few simple recipes too. But I hope that is not why you bought this book. My goal is to explain how to create great natural and organic soaps and not just make soaps. There is a difference. You will get to see that difference when you understand each of the ingredients and how they interact and react with each other. You will not have a great business if you are just making carbon copies of a few soaps of other people which your customers can go buy from any local stores.

"Work-life balance" isn't making anyone happy. The pandemic helped catalyze a cultural shift of workers redefining themselves beyond what they do for a living. Now, it's time for you to rethink your role as a leader in the nexus of work and life. In Work-Life Bloom: How to Nurture a Team That Flourishes, award-winning author Dan Pontefract contends that a thriving workplace isn't about employee engagement levels, nor is it predicated on your team members bringing their "best selves" to work. Instead, it requires you to support the people you manage so they can be their best in work and life.

In this modern classic, Annette Simmons reminds us that the oldest tool of influence is also the most powerful. Fully revised and updated to account for new technology and social media, along with two new chapters on the role of stories in the development of civilization and how to adjust your story to your specific goal, Simmons showcases over 100 examples of effective storytelling drawn from the front lines of business and government, as well as myths, fables, and parables from around the world.

Be It Until You Become It is a life-changing guide for personal empowerment that combines ancient wisdom and modern-day neuroscience. Natasha Graziano’s approach encourages listeners to eliminate their inner blockages and create a life beyond their wildest dreams. Her writing cites some of the world’s leading experts and ancient philosophers, who present insightful answers to humanity’s most asked questions.

Neuroscience is revolutionizing our understanding of human psychology and behavior. By showing how to apply this new understanding to how you recruit, manage, and develop your people, Brann is enabling you to deliver a step change in organizational performance and individual achievement.

If that’s the case, you are not alone, but it doesn’t have to be that way anymore. In Well-Oiled Operations™, Stacy walks you through what you need to know and implement in terms of strategy, leadership, and systems to enable you to turn your business into a well-oiled operation.

When it comes to creating ideas, we hold ourselves back. Thats because inside each of us is an internal editor whose job is to forever polish our thoughts, so we sound smart and in control, and so that we fit into society. But what happens when we encounter problems for which such conventional thinking fails us? How do we get unstuck? For Mark Levy, the answer is freewriting....

The global freight forwarding market has been seeing a steady growth of around 5 percent for the last four years. New trade deals like the Trans-Pacific Partnership (TPP), Trans-Atlantic Partnership (TAP), and many others are bringing the whole world into one marketplace. This is an industry that, in my opinion, is still in its infancy. With TPP, TAP, and many other global trade agreements, the need for such services will grow higher every year.

Drawing on her extensive experience, Jamie proposes a new role for Agile projects: the Agile business analyst. She details 30 achievable ways that such a role will increase relevance, quality and overall business value, and provide business users with crucial support. This second edition has expanded to include new Agile methods that have emerged or gained prominence since the first edition.

This guide to LLCs will talk you through the process of establishing one, as well as educating you on the considerations you should take before deciding upon an LLC structure. You will learn about the different company structures available and the pros and cons of each. This book also covers what you need to do and consider with regards to taxation, maintaining your LLC, your legal obligations, and banking as an LLC.

The Ford name is everywhere, even in places where you don’t see it. It is ingrained in the American way of life. From the way we make our food to the way we think about cars, it all came from the mind of this Irishman from Michigan. Henry Ford was a titan’s titan. In monetary terms, he was richer than the richest man alive today. Yet, he was the gentlest of souls and had the brightest of minds. This book covers his life from when his family immigrated to Michigan until his last breath.

The West is facing a happiness crisis. Today, less than a quarter of American adults rate themselves as very happy—a record low. False views of happiness abound, and the explosion in “happiness studies” has done little to dispel them. Why is true happiness so elusive, and why is it so hard to define?

The life story of Gary Gygax, godfather of all fantasy adventure games, has been told only in bits and pieces. Michael Witwer has crafted a dynamic, dramatized biography of Gygax from his childhood in Lake Geneva, Wisconsin, to his untimely death in 2008. Gygax’s magnum opus, Dungeons & Dragons, would explode in popularity throughout the 1970s and ’80s and irreversibly alter the world of gaming. Gygax’s involvement in the industry lasted long after his dramatic and involuntary departure, and his footprint can be seen in the role-playing genre he is largely responsible for creating.

Since 1844, the Globe and Mail and its predecessor, George Brown’s Globe, have chronicled Canada: as a colony, a dominion, and a nation. To mark the paper’s 180th anniversary, Globe writers explored thirty issues and events in which the national newspaper has influenced the course of the country: Confederation, settler migrations, regional tensions, tussles over language, religion, and race. The essays reveal a tapestry of progress, conflict, and still-incomplete reconciliation.

Jeff Bezos is a dreamer who turned a bold idea into the world’s most influential company, a brand that likely touches your life every day. As a student of leadership and communication, he learned to elevate the way Amazonians write, collaborate, innovate, pitch, and present. He created a scalable model that grew from a small team in a Seattle garage to one of the world’s largest employers. The Bezos Blueprint by Carmine Gallo reveals the communication strategies that Jeff Bezos pioneered to fuel Amazon’s astonishing growth.