Science Communication

We are lonelier than ever. The average American hasn't made a new friend in the last five years. Research has shown that people with close friends are happier, healthier, and live longer than people who lack strong social bonds. But why - when we are seemingly more connected than ever before - can it feel so difficult to keep those bonds alive and well? Why do we spend only four percent of our time with friends? In this warm, inspiring guide, Adam "Smiley" Poswolsky proposes a new solution for the mounting pressures of modern life: Focus on your friendships.

This groundbreaking book offers extraordinary insight into the greatest mystery in sales: how the very best salespeople consistently and successfully influence change in others, inspiring their customers to say yes.

An international TED Talk speaker, Tony Porter challenges manhood and male socialization, which he defines as the "man box". Tony Porter works closely with the NFL, the NBA, the MLB, the US military, colleges, universities, and numerous other organizations to prevent violence against women and girls by promoting healthy, respectful manhood.

It’s undeniable: women’s voices aren’t being heard - at work, at home, in every facet of their lives. The fault lies not with women, but in a culture that seeks to silence women’s voices. However, there are skills every woman can harness to understand her own voice and learn how to use it with confidence. Outspoken provides listeners with the insight, guidance, and encouragement they need to use their voice to successfully communicate in meetings, around the dinner table, and during future political debates.

Three powerful African-American female executives celebrate their gender and heritage as they share their secrets for success in this effective guide for businesswomen. Ways to communicate thoughtfully, trust yourself, and exude self-esteem are just a few tactics the authors discuss for those who want to enter the workforce as confident leaders.

It’s a truth universally acknowledged that terrible apologies are the worst. We’ve all been on the receiving end, and oh, how they make us seethe. Horrible public apologies—excuse-laden, victim blame-y, weaselly statements—often go viral instantaneously, whether they’re from a celebrity, a politician, or a blogger. We all recognize bad apologies when we hear them. So why is it so hard to apologize well? How can we do better? How could they do better?

Le mensonge est important. Nous nous mentons à nous-même et aux autres. Mais qu'est-ce qui nous pousse à dissimuler ou arranger la vérité à notre avantage ? Nous sommes imparfaits, pas aussi bons que nous le souhaiterions ou que nous le prétendons. L'intégration sociale nous oblige également à mentir car la vérité est source de problèmes et de conflits. Pour survivre et réussir, nous faisons semblant, avec les meilleures intentions. Mais attention! Le mensonge est bien trompeur. Quelles sont derrière les apparences, les diverses causes et formes du mensonge ?

In How to Be Right: the Art of Being Persuasively Correct, Gutfeld reveals the strategies that have helped him keep a steady job for almost three decades. From "Discard Your Outrage" and "Outcompassion Them" to "Find the Right's Obama" and "Use your Mom", Gutfeld gives listeners the tools they'll need to argue, influence, and convince their friends, family, and foes throughout the 2016 election cycle.

Would you like to know how to communicate with the people around you without trouble or misconception and to avoid future arguments? Then keep reading! Communication is a subject that you’ve likely touched on if you’ve attempted to mediate conflicts or if you’ve looked into improving any of the personal relationships around you. It’s true that communication is the gateway to understanding and that you can’t fully reach a resolution with someone if you can’t effectively communicate with them.

There's an overlooked but critical scientific fact that every marketing professional needs to know: Many decisions start with attention, and it's your job to grab the attention of every prospective customer as effectively as possible. But in this increasingly fast-paced, busy, and noisy world, how do you capture people's attention, much less persuade them?

Este audiolibro es la recopilación de las mejores técnicas y consejos que Teresa Baró ha ofrecido durante más de veinte años a miles de mujeres profesionales y directivas de todos los ámbitos. Aquí tienes herramientas prácticas para detectar tus barreras psicológicas y creencias limitantes y conocer tu propio estilo de comunicación. Te darás cuenta de que, en gran medida, tu futuro profesional está en tus manos: tú decides dónde quieres llegar y sabrás cómo conseguirlo. Las palabras y frases que utilizamos, el uso de la voz y del lenguaje corporal condiciona la imagen.

Confidence has been scientifically proven to directly affect our happiness. As pressures from society increase, low self-esteem, and social anxiety have become all too common for many amazing people. This phenomenon shows itself in a loss of words, public shyness or an inability to connect with others. Thankfully, confidence is a skill that almost anyone can learn.

Power and Persuasion stands apart for its critical evaluation of the concepts, doctrines, and activities that the US Department of Defense and Department of State employ for the art of strategic communication including psychological operations, military information support operations, propaganda, and public diplomacy.

Neste livro Schopenhauer apresenta 38 estratégias sobre a arte de vencer um oponente num debate, não importando os meios, utilizando a maior ferramenta que possuímos; a palavra. É possível recorrer a estes estratagemas, lícitos e ilícitos, para 'obter' razão, e defendê-la quando ela estiver do nosso lado ou conquistá-la quando estiver do lado do adversário. Com frieza classificatória, Schopenhauer indica 'os caminhos oblíquos e os truques de que se serve a natureza humana em geral para ocultar seus defeitos'.

In 1994, Dr. John Gottman and his colleagues at the University of Washington made a startling announcement: Through scientific observation and mathematical analysis, they could predict, with more than 90 percent accuracy, whether a marriage would succeed or fail. The only thing they did not yet know was how to turn a failing marriage into a successful one, so Gottman teamed up with his clinical psychologist wife, Dr. Julie Schwartz Gottman, to develop intervention methods.

Una de las habilidades más necesarias que todos debieran desarrollar es la de influir en los demás. Ya sea que trates de cerrar un negocio, una venta millonaria o simplemente intentes alentar a tus hijos o a un amigo a ser mejores, lo cierto es que si careces de la capacidad de influir no podrás convencer a nadie, ni siquiera a ti mismo. Si aprendes a transmitir tus ideas de la manera adecuada, descubrirá ante ti el tesoro de la conciencia a la que podrás ayudar y motivar para lograr tus mayores sueños.

In Talking Across the Divide, social justice activist Justin Lee explains how to break through the five key barriers that make people resist differing opinions. With a combination of psychological research, pop-culture references, and anecdotes from Justin's many years of experience mediating contentious conversations, this book will help you understand people on the other side of the argument and give you the tools you need to change their minds - even if they've fallen for "fake news."

Many people today are so dazzled by the long-term potential for artificial intelligence that they overlook the much clearer and more immediate potential for a new form of "collective intelligence": the intelligence of groups of people and computers working together. In Superminds, Thomas Malone explains what we need to do to take advantage of this potential. Groundbreaking and utterly fascinating, Superminds will change the way you work - both with others and with computers - for the better.

Tired of hearing your coworkers opinions, but never have the right words to say to shut their arguments down and stop them in their tracks? These three books will provide the tools required to easily defeat anyone in a debate. Politics can be tricky and things get even harder to understand when there are alternative facts involved.

This audiobook delivers a variety of computer networking-related topics to be easily understood by beginners. It focuses on enabling you to create a strong foundation of concepts of some of the most popular topics in this area.