Science Communication

In Words Like Loaded Pistols, Sam Leith traces the art of argument from ancient Greece down to its many modern mutations. He introduces verbal villains from Hitler to Richard Nixon—and the three musketeers: ethos, pathos and logos. He explains how rhetoric works in speeches from Cicero to Obama, and pays tribute to the rhetorical brilliance of AC/DC's "Back In Black". Before you know it, you'll be confident in chiasmus and proud of your panegyrics—because rhetoric is useful, relevant, and absolutely nothing to be afraid of.

Work With Me is the timely collaboration of two of the world's foremost authorities on gender relations. Barbara Annis, world-renowned expert on gender issues in the workplace, and John Gray, author of the number-one relationship book of all time, Men Are from Mars, Women Are from Venus, team up to resolve the most stressful and confusing challenges facing men and women at work.

"The Science of Charisma" sets out to demystify this potent quality, moving beyond superficial observations to uncover the psychological, neurological, and sociological mechanisms that drive its effectiveness. This book offers a unique blend of scientific rigor and practical application, allowing you to understand the science behind charismatic interaction while simultaneously equipping you with the tools to enhance your own ability to connect with others.

Discover the brilliant life of Hedy Lamarr. This talented film actress became an influential scientist with her invention of a secret radio system in the early 1940s, a building block of today’s wireless communications.

Better Vocabulary in 30 Minutes a Day offers a lively and entertaining method for adding a more impressive list of words to your everyday speech, and for learning how to use them effortlessly and accurately. Besides giving definitions, this invaluable guide also provides root meanings and elements of words so you can increase your vocabulary base by thousands of exciting new words and use them with aplomb in sentences.

In this volume in the MIT Press Essential Knowledge series, Amaranth Borsuk considers the history of the book, the future of the book, and the idea of the book. Tracing the interrelationship of form and content in the book's development, she bridges book history, book arts, and electronic literature to expand our definition of an object we thought we knew intimately. Contrary to the many reports of its death (which has been blamed at various times on newspapers, television, and e-readers), the book is alive.

The Art & Science of Storytelling is a practical audiobook that will teach you how to tell better stories in conversations, business meetings, in leadership positions, and for brand building. The Information Age has ended, and the Storytelling Age has begun. Enter the new era with the utmost confidence.

Every woman lives by a code, whether she realizes it or not. It informs how she treats others and herself, how much she expects of herself, and how far she is willing to go in order to find success. But is the code we're living by truly helping us create the lives of purpose and fulfillment we desire? Or are we sacrificing the deeper things for mere achievement?

Curious about AI but unsure where to start? Feeling overwhelmed by the rapid pace of AI advancements and left behind with every new trend? You’re not alone. Many aspiring innovators and entrepreneurs share your concerns—seeking a way to leverage AI for productivity and creativity without diving into technical complexities or compromising their values. Conversational Brilliance with ChatGPT is your definitive guide to mastering AI with confidence and ease. This book demystifies artificial intelligence, showing you how to seamlessly integrate it into your life and work.

Don't Label Me shows that America's founding genius is diversity of thought. Which is why social justice activists won't win by labeling those who disagree with them. At a time when minorities are fast becoming the majority, a truly new America requires a new way to tribe out. Enter Irshad Manji and her dog, Lily. Raised to believe that dogs are evil, Manji overcame her fear of the "other" to adopt Lily. Defying her labels as an old, blind dog, Lily engages Manji in a taboo-busting conversation about identity, power, and politics.

The Art of Relevance is your guide to mattering more to more people. You'll find inspiring examples, rags-to-relevance case studies, research-based frameworks, and practical advice on how your work can be more vital to your community. Whether you work in museums or libraries, parks or theaters, churches or afterschool programs, relevance can work for you. Break through shallow connection. Unlock meaning for yourself and others. Find true relevance and shine.

Augmentez vos chances d’obtenir un "oui" ! Nous voulons tous entendre davantage de « oui » dans notre vie quotidienne. Ce mot nous connecte aux autres et nous ouvre des portes. C'est un feu vert pour accéder au succès et au bonheur. Pourtant, il n'est pas facile à obtenir des autres. Du moins pour ceux qui ignorent certains aspects du processus de persuasion. Cet ouvrage comporte 21 chapitres courts et pratiques. Chacun expose une méthode pour augmenter les chances que votre interlocuteur accepte votre demande.

This guide is specifically tailored for rural Indigenous communities. We'll explain digital advocacy and its significance in bridging communication gaps between Indigenous communities and decision-makers. Checklists, recommended tools, and easy-to-follow guides will keep you on track to developing skills in amplifying your voice, lobbying governments, and influencing change in the digital age.

From the best-selling author of Law of Attraction comes an easy-to-follow audiobook on creating ideal personal and professional relationships using the techniques of Neuro-Linguistic Programming. Are there certain people in your life who you have difficulty communicating with - at home, at work, or in your community? Now, in Law of Connection, Michael J. Losier gives you the tools you need to foster greater understanding in every aspect of your life. With tips, tools, exercises, and scripts to guide you.

Story isn't just one way to persuade. It's the way. It's built into the architecture of the brain, and has been since early humans gathered around the camp fire, trying to figure out how to outsmart the lion next door. In Story or Die, story coach Lisa Cron sets out to decode the power of story, first by examining how the brain processes information, translates it into narrative, and then guards it as if your life depends on it.

To find important life answers in your 20s, you need to start with good questions. Author, speaker, and blogger Paul Angone has dedicated the last 12 years to helping twentysomethings and captures the hilarious, freakishly accurate assessment of life as a modern-day twentysomething (and thirtysomething) facing real millennial problems to give listeners wisdom through major life questions.

If you do a quick online search of toxic or narcissistic persons, the overwhelming advice you’ll find is to cut these people out of your life. But that’s easier said than done, especially if these people are family, colleagues, or other people with whom we live or work closely. We’ve all been around those people who can leave us feeling drained or a bit "off" after an encounter with them.

In Death by Dogma, Griffith explains that the Left's dogmatic insistence that everyone behave in a cooperative and loving way makes its advocates feel good, but it oppresses and stifles the freedom of expression needed to find knowledge, ultimately self-knowledge, the redeeming understanding of the human condition that actually brings about a cooperative and loving world. Dogma is not the cure; it's the poison, because it blocks the search for the rehabilitating understanding of ourselves that's needed to actually save the world.

Do you have a big interest in computers and how they work? Are you interested in learning how to become a hacker? Would you like to learn all of this in a safe and secure manner that can make life easier? Computer Networking: All in One contains all the knowledge you need to achieve your goals in the computer world.

Drawing on his highly successful sales background and decades of research, he lays out a simple, repeatable, predictable, and ethical process that will enable you to lead others to discover for themselves what and why they need to change. Whether you hope to make a sale or improve a relationship, Jolles’ wise advice will help you ensure that changing someone’s mind is never an act of coercion but rather one of caring and compassion.