Small Business Development

Amid growing international concerns about income inequality, labor abuses, racial injustice, and disinformation online, Conscience Incorporated examines the gaps in current corporate social responsibility measures and what more needs be done to address these challenges. The rise of new technologies such as smartphones and social media have made it easier than ever to document and spread awareness of corporate actions. Despite these developments, large corporations often fail to meaningfully address the human rights abuses linked to their business models and practices.

Many of the greatest accomplishments can be reached only by two people working together. Tenzing and Hillary were the first to scale Mt. Everest. Malone and Stockton were the key to each other's success on the basketball court. Eisner was never as effective at Disney without Wells.But while some partnerships reach great heights, others fall short. Why do some people click while others clash? What do great pairs have in common?

7 Secrets of Persuasion is the first book to take the latest scientific insights about the mind and apply them to the art of persuasion. It directly translates the revolution in neuroscience that has occurred over the last 40 years into practical new techniques for effective persuasion.

People are prone to be limited by their resources and available means, as well as the problems and situations in which they live. This general problem keeps people's dreams on the launch pad throughout their lives. A lot of people on our planet live in constant expectation of more resources or some form of miraculous breakthrough. In this audiobook, you will find other stories of people known to all of us who have risen from the very bottom and have achieved outstanding success. As soon as you understand the golden rule of achieving a dream, nothing will be impossible for you.

Start with a plan. One of the biggest reasons goals fail is that we often don’t put enough thought into what we really want before diving in. Your Goal Guide by Debra Eckerling starts with that first, crucial step: figuring out your goals and putting a plan in place. As a professional writer, communications specialist, and project catalyst with more than 20 years of experience, Eckerling is prepared to help you achieve success.

There's a common strategy used by the fastest growing and most successful businesses of our time. These companies are building their entire customer experience around their digital products, delivering software that is simple, intuitive, and delightful, and that anticipates and exceeds the evolving needs of users. Product-led organizations make their products the vehicle for acquiring and retaining customers, driving growth, and influencing organizational priorities. They represent the future of business in a digital-first world.

No matter what position you hold within the medical spa industry, you could be a founder, an entrepreneur, or a medical professional. You may be a physician, NP, PA, RN, an injector, any type of provider, an aesthetician, a laser tech, a patient coordinator, a marketing professional or hold any other position, this book is a must read and a must have for your success library.

Imagine being able to effortlessly chat with anyone, anywhere, without feeling anxious or stuck. You know, those moments when you're at a party, networking event, or even just meeting new people and you're racking your brain for something to say. It's like your mind goes blank and you're left standing there, awkwardly sipping your drink, wishing you could just disappear. We've all been there. But what if you could break free from those awkward silences and instead, navigate conversations with ease and confidence?

These days it's increasingly rare to have a stable career in any field. More and more of us are blending big company jobs, startup gigs, freelance work, and volunteer side projects. We take chances to expand our knowledge, capabilities, and experience. But how do we make sense of that kind of career-and explain it? Pamela Slim, the acclaimed author of Escape from Cubicle Nation, gives us the tools to have meaningful careers in this new world of work.

In 2003, Diane Tavenner cofounded the first school in what would soon become one of America’s most innovative public-school networks. Summit Public Schools has since won national recognition for its exceptional outcomes: Ninety-nine percent of students are accepted to a four-year college, and they graduate from college at twice the national average.

Every business leader and entrepreneur should strive for success as well as deep fulfillment and happiness. Few, however, if they are being honest, actually achieve their goals. This causes great disappointment and disillusionment. Many decide they must make a choice between these seemingly opposing states. Is it even possible to be spiritual, incredibly happy and fulfilled and wealthy - all at the same time?

As a manager or executive working in the architecture, engineering, and construction industry, you’re under pressure to do more with less, reduce waste, produce faster, and still turn a profit.

Branding is more than a great logo. A brand is the essence of an organization - its DNA - impacting its continual success. It is absolutely essential to get it right. Brand managers, marketers, and executives have long turned to this trusted guide to troubleshoot their branding problems. Written by an acknowledged expert with 30 years of experience building world-class brands, Brand Aid covers topics ranging from research and positioning to brand equity management and architecture strategy.

Maybe you’re trying to make new friends, get that job promotion, be a charismatic leader, or get lucky in love. Do you want to become more than just another one of the crowd? Effective communication verbally, physically, and online will open these doors for you. Through a series of engaging and practical exercises, you'll learn how to banter and build rapport with anyone you meet. You'll discover the secrets of confident body language, effective listening, and engaging storytelling.

Ever feel like you are not being heard? Good communication makes the world go round, so it is high time you learned to do it properly. If you suffer from social anxiety and simply cannot find the will to talk to people, or if you simply feel like you are talking to a wall, this audiobook is for you. Communicating successfully is done through a combination of body language and words, but not just any words will do. In the following chapters, you will find out how to talk to people in a number of situations, doing so with the greatest of ease.

In his latest work, The Price Whisperer, Per Sjöfors explores the complex network of variables that regulate customer perception of price and value, that is, why people buy one product and not another. By isolating key factors that determine a target market’s willingness to pay, businesses can effectively hack their existing model, thereby increasing asking price and sales volume. It’s not black magic, it’s human psychology.

You don't need dozens or hundreds of employees to be a boss, says financial expert and serial entrepreneur Nicole Lapin. Hell, you don't need even one. You just need to be confident, savvy, and ready to get out there and make your success happen. You need to find your inner boss bitch - your most confident, savvy, ambitious self - and own it.

Life is short, so make it whimsical! Wendy Conklin built her chair upholstery hobby into a multi-six-figure brand by breaking conventional rules and tapping into her own creative potential. Now, she’s sharing her strategies in Life Whimsy to help people bring more creativity to the way they think, play, and work. Filled with insightful advice, ranging from practical productivity tips to personal reflections about entrepreneurial life, Conklin’s playbook provides the key to unlocking one's creative genius, even if someone feels they have no artistic ability.

Did you know that women only currently make up around 25 percent of the C-Suite? And they lead less than 10 percent of Fortune 500 companies? Hard to believe right? But things are slowly starting to change, and people are starting to realize that women can bring qualities to the table that men simply can’t.

In Selling Your Business with Confidence: A Practical Playbook for Mid-Market Owners, veteran M&A advisor David McCombie delivers an insider's guide to navigating the mergers and acquisitions (M&A) sales process. In plain English, this book covers every essential topic for owners considering the sale of their business. Listeners will fully understand the process, the range of options available, and their implications.