Social Class

Do you want more sales? Do you want more website traffic? Do you want to build your own personal influencer brand? But if you want to build a social media marketing plan that is both cost-effective and profitable, then you need to realize that online marketing is more than simply picking the right ad product or platform…social media marketing is all about having a multi-platform mindset.

The ever-changing world of social media marketing means that you need to constantly find new tactics to stay ahead of your competition. And when it comes to building brand awareness, video marketing dominates as the premium way to get your message out to your potential customers. With Social Media Marketing Live, you will have everything you need to begin taking advantage of live-streaming video - which can help you bring in extra sales, generate more leads, and really push your brand to win big online.

When author Jeff Hobbs arrived at Yale University, he became fast friends with the man who would be his college roommate for four years, Robert Peace. Robert's life was rough from the beginning in the crime-ridden streets of Newark in the 1980s, with his father in jail and his mother earning less than $15,000 a year. But Robert was a brilliant student, and it was supposed to get easier when he was accepted to Yale, where he studied molecular biochemistry and biophysics.

Rarely does a work of history contain startling implications for the present, but in The People, No, Thomas Frank pulls off that explosive effect by showing us that everything we think we know about populism is wrong. Today "populism" is seen as a frightening thing, a term pundits use to describe the racist philosophy of Donald Trump and European extremists. But this is a mistake. The real story of populism is an account of enlightenment and liberation; it is the story of American democracy itself, of its ever-widening promise of a decent life for all.

Over the past two generations, U.S. leaders deregulated big business on the faith that it would yield a better economy and a freer society. But the opposite happened. Americans lost stable, well-paying jobs, Wall Street dominated industry to the detriment of the middle class and local communities, and corporations began to subject us to total surveillance, even dictating what we are, and aren’t, allowed to think. The corporate titans and mega-donors who aligned themselves with this vision knew exactly what they were getting: perfect conditions for what Sohrab Ahmari calls “private tyranny”.

On any given night, more than half a million Americans and Canadians find themselves sleeping on the streets, in shelters, cars, and other places not meant for human habitation. Yet as this crisis continues to grow, it remains one of the least talked about—especially in churches. Kevin Nye introduces listeners to the Christ he’s met in tents, shelters, and drop-in centers. He demystifies homelessness by journeying into complex issues like affordable housing, mental illness, addiction, and more, while reimagining our theological approach to these matters.

Have you ever fantasized about being ridiculously wealthy? Probably. Striking it rich is among the most resilient of American fantasies, surviving war and peace, expansions and recessions, economic meltdowns and global pandemics. What is it actually like to be blessed with riches in an era of plagues, political rancor, and near-Dickensian economic differences? Does the experience differ depending on whether the money is earned or unearned, where it comes from, and whether you are male or female, white or Black? These are all questions that Jackpot sets out to explore.

London is a plutocrat's paradise, with more resident billionaires than New York, Hong Kong or Moscow. Far from trickling down, their wealth is burning up the environment and swallowing up the city. But what do we really know about London's super rich, and the lives they lead? To find out more about this secretive, security-heavy elite, sociologist Caroline Knowles walks the streets of London from the City to suburban Surrey, via Kensington, Notting Hill, Mayfair and elsewhere.

Wie grenzenlos der Reichtum einiger weniger wirklich ist und wie ihr Vermögen das Land verändert. Julia Friedrichs ist gelungen, was es so noch nicht gegeben hat: Sie bittet Superreiche zum Gespräch, und diese erlauben ihr umfassende Einblicke in ihre Welt und stellen sich ihren Fragen. Ist Vermögen eine Privatangelegenheit? Braucht es ein anderes Steuersystem? Kann es richtig sein, dass sich extreme Vermögen in den Händen ganz weniger ballen? Wann habe ich genug? Auf den Spuren des Geldes. Ihre Recherchereise führt die Autorin zu Luxusjachten, in Family-Offices und Steueroasen.

Having spent a ground-breaking career studying the racialization, policing, and criminalization of HIV, Dr. Thrasher has come to understand a deeper truth at the heart of our society: that there are vast inequalities in who is able to survive viruses and that the ways in which viruses spread, kill, and take their toll are much more dependent on social structures than they are on biology alone.

In both Europe and North America, populist movements have shattered existing party systems and thrown governments into turmoil. The embattled establishment claims that these populist insurgencies seek to overthrow liberal democracy. The truth is no less alarming but is more complex: Western democracies are being torn apart by a new class war. In this controversial and groundbreaking new analysis, Michael Lind, one of America’s leading thinkers, debunks the idea that the insurgencies are primarily the result of bigotry and reveals the real battle lines.

Written by one of its own graduates, Class 11: Inside the CIA's First Post-9/11 Spy Class is an insider's view of the first CIA training class after September 11, 2001 - a look at the most elite and secretive espionage training program in the country.

How will I raise my son to be different? This question gripped Washington Post investigative reporter Emma Brown, who was at home nursing her six-week-old son when the #MeToo movement erupted. In search of an answer, Brown traveled around the country, through towns urban and rural, affluent and distressed. In the course of her reporting, she interviewed hundreds of people — educators, parents, coaches, researchers, men, and boys — to understand the challenges boys face and how to address them.

Freed Black women organizing for protection in the Reconstruction-era South. Jewish immigrant garment workers braving deadly conditions for a sliver of independence. Asian American fieldworkers rejecting government-sanctioned indentured servitude across the Pacific. Incarcerated workers advocating for basic human rights and fair wages. The queer Black labor leader who helped orchestrate America’s civil rights movement. These are only some of the heroes who propelled American labor’s relentless push for fairness and equal protection under the law.

Billionaire Wilderness takes you inside the exclusive world of the ultra-wealthy, showing how today's richest people are using the natural environment to solve the existential dilemmas they face. Justin Farrell spent five years in Teton County, Wyoming, the richest county in the United States and a community where income inequality is the worst in the nation. He conducted hundreds of in-depth interviews, gaining unprecedented access to tech CEOs, Wall Street financiers, oil magnates, and other prominent figures in business and politics.

Class does make a difference in the lives and futures of American children. Drawing on in-depth observations of black and white middle-class, working-class, and poor families, Unequal Childhoods explores this fact, offering a picture of childhood today. Here are the frenetic families managing their children's hectic schedules of "leisure" activities; and here are families with plenty of time but little economic security.

We may be living longer, but people are more socially isolated than ever before. As a result, we are hindered both mentally and physically, and many of us are looking for something concrete we can do to address problems like poverty, racism, and climate change. What if solutions could be found on your very doorstep or just two door knocks away? Cormac Russell and John McKnight offer a wealth of illustrative examples from around the world that will inspire you to explore your own community and discover its hidden treasures.

Do you feel like your life is an endless to-do list? Do you find yourself mindlessly scrolling through Instagram because you’re too exhausted to pick up a book? Are you mired in debt, or feel like you work all the time, or feel pressure to take whatever gives you joy and turn it into a monetizable hustle? Welcome to burnout culture. While burnout may seem like the default setting for the modern era, in Can’t Even, BuzzFeed culture writer and former academic Anne Helen Petersen argues that burnout is a definitional condition for the millennial generation.

What do people in the United States and Europe think about the rich? There are several thousand books and articles on stereotypes and prejudices directed at women, people of various races or nationalities, and even the poor. In contrast, there has only been sporadic research into stereotypes about the rich, and no published comprehensive, scientific study on the topic—until now.

Villains of All Nations explores the "Golden Age" of Atlantic piracy (1716-1726) and the infamous generation whose images underlie our modern, romanticized view of pirates.