Social Entrepreneurship

Lauren Golden, founder of The Free Mama movement, teaches women how to have a life many have only dreamed about: one where they can make good money and be there for their families - without sacrificing one for the other and without guilt.

Author Harvey Reese, a successful new-product developer, consultant, and licensing agent, reveals his proven step-by-step process for formulating an idea that manufacturers are willing to pay for. He gives you the nuts and bolts information on patents, negotiating the deal, and the licensing process. Filled with examples of successful, well-known licensing ventures, How to License your Million Dollar Idea has all the information and motivation you need to grow your idea into a fortune.

More women are running major companies than ever before. While still far too few in number, these female heads of industry are the forerunners of a radical shift in power now underway. During the past few years, women's groups have been coalescing in every major American city. Formidable ladies across professions are convening at unprecedented rates, forming salons, dinner groups, and networking circles, and collaborating to achieve clout and success. A new girls' network is alive and set to hyperdrive.

From GQ's "Nerd of the Year" to one of Time's most influential people in the world, Biz Stone represents different things to different people. But he is known to all as the creative, effervescent, funny, charmingly positive and remarkably savvy co-founder of Twitter - the social media platform that singlehandedly changed the way the world works. Now, Biz tells fascinating, pivotal, and personal stories from his early life and his careers at Google and Twitter, sharing his knowledge about the nature and importance of ingenuity today.

A provocative look at the remarkable contributions of high-skill immigrant entrepreneurs in America.

"Facebook es una red social que supera los 1.300 millones de usuarios. Y creciendo día a día... Piensa por un momento: ¿cuántos de estos millones de usuarios podrían ser potencialmente clientes de tu negocio? Muchos, ¿verdad? En este libro encontrarás todas las claves para conseguir acercarte a esos clientes potenciales. Te enseñará a crear una red virtual de amigos que sean afines a los productos que tú vendes o podrías vender.

It’s an age-old question: Why do some great ideas or inventions take off and soar while others never get off the ground? Today, with more and more young entrepreneurs seeking to incorporate social justice, economic equity, climate concerns, and communal health into their endeavors, the need for practical-yet-think-big answers is great. Thibault Manekin has a few.

Social media marketing is one the key difference maker between a Fortune 500 business and a local city business. It provides you the tools to give your business the exposure to reach millions at the convince of anywhere in the world. However, you can't do what everyone else is doing or your social media efforts won't standout. That is what I'm here to teach.

It's become an article of faith that American entrepreneurship is in trouble. The problems are many: lack of capital, too few entrepreneurial immigrants, excessive regulation, an aging population, slowing population growth, and rising student debt. But while experts across the country debate the causes and propose solutions, Scott Shane explains that the data just do not fit. Dismantling each of the most widely accepted theories in turn, he persuasively demonstrates that - while an evolving market is changing the nature of most startups - entrepreneurship is actually alive and well.

"Hidden Champions" - das sind die Weltmarktführer, die kaum jemand kennt. Die meisten von ihnen sitzen nicht etwa im Silicon Valley, sondern in Deutschland, in Österreich und in der Schweiz. Management-Vordenker Hermann Simon prägte den Begriff für die Top-Mittelständler in Nischenmärkten bereits vor 30 Jahren, doch vieles hat sich seither verändert. Nach dem Export-Boom in den Jahren 1990-2010 sehen die Unternehmen sich heute vor großen neuen Herausforderungen.

Have you been struggling with setting boundaries? Do you know how to be assertive in business? You may be lacking confidence, and this guide is for you. This audiobook offers strategies that will help you become a better version of yourself. It is time to shine and show your worth. The root of confidence and support starts with you, and this audiobook will show you how to access it. From this collection, you will learn how to be assertive, and make your point across, become a better speaker, and much more.

Meet the women who haven’t asked for permission from Silicon Valley to chase their dreams. Geek Girl Rising isn’t about the famous tech trailblazers you already know, like Sheryl Sandberg and Marissa Mayer. Instead, veteran journalists Heather Cabot and Samantha Walravens introduce listeners to the fearless female entrepreneurs and technologists fighting at the grassroots level for an ownership stake in the revolution that’s changing the way we live, work and connect to each other.

Emilio Estefan llegó a los Estados Unidos como refugiado cubano y se convirtió en uno de los productores más exitosos en la historia de la música. Él tiene un sentido tan profundo de orgullo y herencia, que emana de cada cosa que toca. Para Emilio es importante la motivación. Para el, la motivación es mucho más apremiante y urgente que la inspiración: Si no estas motivado, jamás estarás en condiciones de sentirte inspirado.

Every day millions of ordinary people exhibit extraordinary generosity. Regardless of age, income, religion, and beliefs, we want to touch the lives of others. Yet philanthropy is often reactive - we write checks when natural disasters strike, we give to our schools and places of worship, or we support friends running a marathon for a cure. How can we transform these occasional acts of giving into consistent generosity that creates enduring impact? Moreover, how can we harness the most exciting opportunities?

Business journalist Robert Spector grew up working in his family's butcher shop in Perth Amboy, New Jersey, where he learned invaluable lessons about the independent retail business sand about life. Mom & pop stores have always brought people together, fostering a sense of neighborhood identity and camaraderie, and are the glue that connects people in big cities and small towns alike.

This book brings unique perspectives to this key debate by exploring the history of green entrepreneurship since the nineteenth century, and its spread globally in industries including renewable energy, organic food, natural beauty, ecotourism, recycling, architecture, and finance. The book uses the lens of the extraordinary and often eccentric men and women who defied convention and imagined that business could help save the planet, rather than consume it. The social and religious beliefs that drove many of these individuals are explored.

Marketing today is driven by the customer. The old mindset was finding customers for your products and services. The new one is collaborating with the customers whose trust you have earned to develop better products and services for them. Businesses that succeed today acknowledge that they are in shared relationships with customers, employees, and other influencers in the community - even competitors.

Winfluence, by award-winning digital strategist Jason Falls, is the authoritative book about influencer marketing from the perspective of businesses and brands. An invaluable guidebook for marketing managers, small business owners, marketing consultants and agencies alike, the book explains how influencers came to be, how they came to be so powerful, why so many brands are counting on influencer marketing for business success, and how anyone who is not, now can.

Each year, young people from around the world go to Silicon Valley to hatch an idea, start a company, strike it rich, and become powerful and famous. In The Valley of the Gods, Wolfe follows three of these upstarts who have "stopped out" of college and real life to live and work in Silicon Valley in the hopes of becoming the next Mark Zuckerberg or Elon Musk. No one has yet documented the battle for the brightest kids, kids whose goals are no less than making billions of dollars - and the fight they wage in turn to make it there.

Traditionally, an entrepreneur develops a detailed plan, finds money to fund it, and then pursues it to its conclusion. But conditions can change drastically at any point - you can end up locked into a process based on now-obsolete assumptions. The lean startup is all about agility and flexibility. Its mantra is "build, measure, learn": create small, experimental initiatives, get real-world feedback on them quickly, and use that data to identify what works and discard what doesn't. And then test some more.