Social Health

Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.

Whether you are in advertising, marketing, management, on sales, or just curious about how to be more influential in everyday life, Yes! shows how making small, scientifically proven changes to your approach can have a dramatic effect on your persuasive powers.

The COVID-19 pandemic, increasingly frequent climate disasters, a new war—events we might have called “unimaginable” or “unthinkable” in the past are now reality. Today it feels more challenging than ever to feel unafraid, hopeful, and equipped to face the future with optimism. How do we map out our lives when it seems impossible to predict what the world will be like next week, let alone next year or next decade? What we need now are strategies to help us recover our confidence and creativity in facing uncertain futures.

The revised and updated edition of Lt. Col. Dave Grossman's modern classic about the psychology of combat, hailed by the Washington Post as "an illuminating account of how soldiers learn to kill and how they live with the experiences of having killed". In World War II, only 15 to 20 percent of combat infantry were willing to fire their rifles. In Korea, about 50 percent. In Vietnam, the figure rose to more than 90 percent. The good news is that most soldiers are loath to kill.

If you are shy or socially anxious, you may dread going to parties, speaking in front of crowds or people you don't know, going to job interviews, and other critical life situations. You aren't alone. In fact, studies show that millions of people suffer from a social anxiety disorder. Unfortunately, you can't hide from some social situations. But you don't have to go on suffering. The good news is there are proven-effective techniques you can start using right away to help ease your anxiety or shyness and start living the life you were meant to live.

How would you like to experience your life? It's an intriguing question, and yet we've been conditioned to believe our life visions and goals are often unattainable - until now. With The Possibility Principle, psychotherapist Mel Schwartz offers a revolutionary approach to living the life we choose. Though science has vastly expanded our knowledge, it has also led us to adopt a worldview where we see ourselves as insignificant specks living in a mechanical universe.

Boldly original, Inflamed takes us on a medical tour through the human body - our digestive, endocrine, circulatory, respiratory, reproductive, immune, and nervous systems. Unlike a traditional anatomy book, this groundbreaking work illuminates the hidden relationships between our biological systems and the profound injustices of our political and economic systems.

For thousands of years, people have argued about whether humanity is selfish or generous, cruel or kind. But recently, our answers have changed. In 1972, half of Americans agreed that most people can be trusted; by 2018, only a third did. Different generations, genders, religions, and political parties can’t seem to agree on anything, except that they all think human virtue is evaporating.

In Medical Bondage, Cooper Owens examines a wide range of scientific literature and less formal communications in which gynecologists created and disseminated medical fictions about their patients, such as their belief that black enslaved women could withstand pain better than white "ladies". Even as they were advancing medicine, these doctors were legitimizing, for decades to come, groundless theories related to whiteness and blackness, men and women, and the inferiority of other races or nationalities.

From birth, when babies' fingers instinctively cling to those of adults, their bodies and brains seek an intimate connection - a bond made possible by empathy, the remarkable ability to love and to share the feelings of others. In this unforgettable book, award-winning science journalist Maia Szalavitz and renowned child psychiatrist Bruce D. Perry explain how empathy develops, why it is essential both to human happiness and for a functional society, and how it is threatened in a modern world.

We have a strong instinct to belong to small groups defined by clear purpose and understanding - "tribes". This tribal connection has been largely lost in modern society, but regaining it may be the key to our psychological survival.

Everyone knows that timing is everything. But we don't know much about timing itself. Our lives are a never-ending stream of "when" decisions: when to start a business, schedule a class, get serious about a person. Yet we make those decisions based on intuition and guesswork. Timing, it's often assumed, is an art. In When: The Scientific Secrets of Perfect Timing, Pink shows that timing is really a science.

Social and emotional intelligence, cunning, mystery, persuasion, audacity, and femininity. All qualities that characterize the femme fatale, a woman loved and feared, but always respected, from ancient times to the present day. Thanks to this audiobook, you will be able to acquire and fully develop these qualities to achieve the success you deserve in relationships, work, and life in general.

Learn about children who are blind, their challenges and adaptations, and their similarities with others.

In this groundbreaking book, therapist Resmaa Menakem examines the damage caused by racism in America from the perspective of trauma and body-centered psychology. My Grandmother's Hands is a call to action for all of us to recognize that racism is not only about the head but about the body, and introduces an alternative view of what we can do to grow beyond our entrenched racialized divide.

The Age of Persuasion is for those who say "advertising doesn't work on me" as well as those who want to understand how this industry has become inseparable from modern culture. Using their popular CBC Radio series as a starting point, Terry O'Reilly and Mike Tennant tell the fascinating story of how modern marketing came of age - from the early players to the Mad Men of the 1960s and beyond.

Disasters are inherently hard to predict. Pandemics, like earthquakes, wildfires, financial crises. and wars, are not normally distributed; there is no cycle of history to help us anticipate the next catastrophe. But when disaster strikes, we ought to be better prepared than the Romans were when Vesuvius erupted, or medieval Italians when the Black Death struck. We have science on our side, after all.

The Numbered Discourses (Aṅguttara Nikāya) is the last and longest of the four primary divisions of the Sutta Piṭaka, (Baskets of Discourses) that make up the main original teachings of the Buddha. The word aṅguttara literally means 'up by one factor', i.e. 'incremental'. It refers to the fact that the discourses are arranged by numbered sets, with the numbers increasing by one.

The Big Stick is truly a man's guide to (almost) everything, from dating and relationships to career success and happiness. You'll learn how to: overcome Nice Guy Syndrome; become more attractive; develop interpersonal skills; live with integrity; improve your dating skills; navigate relationships and marriage; heal sexual shame; overcome heartbreak; deal with infidelity; discover your passions and purpose; experience more joy; and so much more.

By synthesizing current research in the social sciences, Schwartz makes the counterintuitive case that eliminating choices can greatly reduce the stress, anxiety, and busyness of our lives. He offers eleven practical steps on how to limit choices to a manageable number, have the discipline to focus on the important ones and ignore the rest, and ultimately derive greater satisfaction from the choices you have to make.