Social Marketing
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Hey, Hun
- Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing
- Auteur(s): Emily Lynn Paulson
- Narrateur(s): Emily Lynn Paulson
- Durée: 10 h et 58 min
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She signed up for the sisterhood, free cars, and the promise of a successful business of her own. Instead, she ended up with an addiction, broken friendships, and the rubble of a toppled pyramid . . . scheme. Hey, Hun: Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing is the eye-opening, funny, and dangerous personal story of author Emily Lynn Paulson rising to the top of the pyramid in the multilevel marketing (MLM) world, only to recognize that its culture and business practices went beyond a trendy marketing scheme and into the heart of white supremacy in America.
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Important look behind the toxic and harmful culture of MLMs
- Écrit par Lindsay Johnson le 2023-07-22
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Hey, Hun
- Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing
- Narrateur(s): Emily Lynn Paulson
- Durée: 10 h et 58 min
- Date de publication: 2023-05-30
- Langue: Anglais
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She signed up for the sisterhood, free cars, and the promise of a successful business of her own. Instead, she ended up with an addiction, broken friendships, and the rubble of a toppled pyramid . . . scheme....
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Prix courant: 22,21$ ou 1 crédit
Prix réduit: 22,21$ ou 1 crédit
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How to Make It in the Music Business
- Using Social Media Marketing to Build a Large Following
- Auteur(s): Ousala Aleem
- Narrateur(s): Mr. Gates
- Durée: 4 h et 6 min
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Learn how to stay relevant in the new age of digital music and entertainment world. This book will teach you how to successfully start marketing your brand online and covers all aspects of being successful in online branding.
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How to Make It in the Music Business
- Using Social Media Marketing to Build a Large Following
- Narrateur(s): Mr. Gates
- Durée: 4 h et 6 min
- Date de publication: 2018-12-11
- Langue: Anglais
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Learn how to stay relevant in the new age of digital music and entertainment world. This book will teach you how to successfully start marketing your brand online and covers all aspects of being successful in online branding....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Marketing
- A Very Short Introduction
- Auteur(s): Kenneth Le Meunier-FitzHugh
- Narrateur(s): Mike Cooper
- Durée: 4 h et 8 min
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As globalization creates increasing challenges to established marketing practices, marketing efforts need to reposition and adapt continuously to maintain an organization's ability to reach potential customers. This Very Short Introduction provides a general overview of the function and importance of marketing to modern organizations. Kenneth Le Meunier-FitzHugh discusses how marketing remains central to creating competitive advantage, and why it needs to be forward looking and constantly reinventing itself in line with new developments in the marketplace.
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Marketing
- A Very Short Introduction
- Narrateur(s): Mike Cooper
- Durée: 4 h et 8 min
- Date de publication: 2021-04-20
- Langue: Anglais
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Kenneth Le Meunier-FitzHugh discusses how marketing remains central to creating competitive advantage, and why it needs to be forward looking and constantly reinventing itself in line with new developments in the marketplace....
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Prix courant: 17,81$ ou 1 crédit
Prix réduit: 17,81$ ou 1 crédit
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The Tanning of America
- How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy
- Auteur(s): Steve Stoute, Mim Eichler Rivas
- Narrateur(s): Kerry Washington
- Durée: 11 h et 59 min
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The business marketing genius at the forefront of today's entertainment marketing revolution helps corporate America get hip to today's new consumer - the tan generation. When Fortune 500 companies need to reenergize or reinvent a lagging brand, they call Steve Stoute. In addition to marrying cultural icons with blue-chip marketers, Stoute has helped identify and activate a new generation of consumers. He traces how the "tanning" phenomenon raised a generation of black, Hispanic, white, and Asian consumers who have the same "mental complexion".
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The Tanning of America
- How Hip-Hop Created a Culture That Rewrote the Rules of the New Economy
- Narrateur(s): Kerry Washington
- Durée: 11 h et 59 min
- Date de publication: 2014-04-03
- Langue: Anglais
- The business marketing genius at the forefront of today's entertainment marketing revolution helps corporate America get hip to today's new consumer - the tan generation....
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Prix courant: 20,15$ ou 1 crédit
Prix réduit: 20,15$ ou 1 crédit
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From Mopping Floors to Making Millions on Instagram
- 5 Steps to Building an Online Brand
- Auteur(s): Ronne Brown
- Narrateur(s): Machelle Williams
- Durée: 3 h et 45 min
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Once a teenaged mom, Ronessa "Ronne" Brown defeated the odds by stepping over the stereotypes surrounding her to take her family's destiny into her own hands. Ronne's "no excuses" mantra transformed their lives, from being stuck an endless cycle of "jobs" to becoming a millionaire - all by teaching herself how to monetize Instagram. And so can you.
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From Mopping Floors to Making Millions on Instagram
- 5 Steps to Building an Online Brand
- Narrateur(s): Machelle Williams
- Durée: 3 h et 45 min
- Date de publication: 2020-06-30
- Langue: Anglais
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Once a teenaged mom, Ronessa "Ronne" Brown defeated the odds by stepping over the stereotypes surrounding her to take her family's destiny into her own hands. Ronne's "no excuses" mantra transformed their lives, from being stuck an endless cycle of "jobs" to becoming a millionaire....
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Prix courant: 14,47$ ou 1 crédit
Prix réduit: 14,47$ ou 1 crédit
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Selling the Dream
- The Billion-Dollar Industry Bankrupting Americans
- Auteur(s): Jane Marie
- Narrateur(s): Jane Marie
- Durée: 6 h et 14 min
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Peabody and Emmy Award–winning journalist Jane Marie expands on her popular podcast The Dream to expose the scourge of multilevel marketing schemes and how they have profited off the evisceration of the American working class.
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must listen
- Écrit par Raccoon le 2024-07-02
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Selling the Dream
- The Billion-Dollar Industry Bankrupting Americans
- Narrateur(s): Jane Marie
- Durée: 6 h et 14 min
- Date de publication: 2024-03-12
- Langue: Anglais
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Peabody and Emmy Award–winning journalist Jane Marie expands on her popular podcast The Dream to expose the scourge of multilevel marketing schemes and how they have profited off the evisceration of the American working class.
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Prix courant: 19,42$ ou 1 crédit
Prix réduit: 19,42$ ou 1 crédit
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How I Conquered Call Reluctance, Fear of Self-Promotion & Increased My Prospecting!
- Auteur(s): Sidney C. Walker
- Narrateur(s): Sidney C. Walker
- Durée: 4 h et 7 min
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Are you ready to conquer your call reluctance? That is the promise of this book! Everybody is promoting something, and most of us have some resistance to the process of getting other people interested in whatever you are offering. The resources in this book are a reflection of 30-plus years as a full-time sales performance coach. This information has helped thousands of people break through their barriers and find the will to make the prospecting calls they need to make.
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Practical Advice
- Écrit par Katherine le 2022-05-18
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How I Conquered Call Reluctance, Fear of Self-Promotion & Increased My Prospecting!
- Narrateur(s): Sidney C. Walker
- Durée: 4 h et 7 min
- Date de publication: 2016-03-29
- Langue: Anglais
- Are you ready to conquer your call reluctance? That is the promise of this book! Everybody is promoting something, and most of us have some resistance to the process of getting other people interested....
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Prix courant: 16,11$ ou 1 crédit
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For the Culture
- The Power Behind What We Buy, What We Do, and Who We Want to Be
- Auteur(s): Marcus Collins
- Narrateur(s): Cary Hite
- Durée: 9 h et 32 min
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In For the Culture, Marcus Collins argues that true cultural engagement is the most powerful vehicle for influencing behavior. If you want to get people to move, you must first understand the underlying cultural forces that make them tick. Collins uses stories from his own work as an award-winning marketer—from spearheading digital strategy for Beyoncé, to working on Apple and Nike collaborations, to the successful launch of the Brooklyn Nets NBA team—to break down the ways in which culture influences behavior and how listeners can do the same
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Great insight cringe but worthy social commentary
- Écrit par Jason D le 2024-08-13
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For the Culture
- The Power Behind What We Buy, What We Do, and Who We Want to Be
- Narrateur(s): Cary Hite
- Durée: 9 h et 32 min
- Date de publication: 2023-05-02
- Langue: Anglais
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In this illuminating book, the architect of some of the most famous ad campaigns of the last decade reveals how our perspective can be influenced by culture.
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Prix courant: 28,27$ ou 1 crédit
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TRANCE Formation of America
- The True Life Story of a CIA Mind Control Slave
- Auteur(s): Cathy O'Brien, Mark Phillips
- Narrateur(s): Cathy O'Brien
- Durée: 9 h et 44 min
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TRANCE Formation of America was released in 1995 after the 1947 National Security Act was invoked to censor this testimony from the US Congressional Permanent Select Committee on Intelligence Oversight. Today TRANCE, now in its 17th English edition, is referenced in major universities and is in law libraries worldwide due to its continued relevance to global events. Knowledge is our first line of defense against mind control, and this book is indeed the truth that makes us free.
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Eye opening
- Écrit par Youbeth I am le 2024-07-24
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TRANCE Formation of America
- The True Life Story of a CIA Mind Control Slave
- Narrateur(s): Cathy O'Brien
- Durée: 9 h et 44 min
- Date de publication: 2022-10-05
- Langue: Anglais
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TRANCE Formation of America is the documented biography of a victim of government mind control. Cathy O'Brien is the only vocal and recovered survivor of the Central Intelligence Agency's MK-Ultra Project Monarch mind control operation....
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Prix courant: 25,00$ ou 1 crédit
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Measure What Matters
- Online Tools for Understanding Customers, Social Media, Engagement, and Key Relationships
- Auteur(s): Katie Delahaye Paine
- Narrateur(s): Vanessa Hart
- Durée: 7 h et 27 min
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In an online and social media world, measurement is the key to success. If you can measure your key business relationships, you can improve them. Even though relationships are "fuzzy and intangible", they can be measured and managed - with powerful results. Measure What Matters explains simple, step-by-step procedures for measuring customers, social media reputation, influence and authority, the media, and other key constituencies.
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Measure What Matters
- Online Tools for Understanding Customers, Social Media, Engagement, and Key Relationships
- Narrateur(s): Vanessa Hart
- Durée: 7 h et 27 min
- Date de publication: 2020-07-09
- Langue: Anglais
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In an online and social media world, measurement is the key to success. If you can measure your key business relationships, you can improve them. Even though relationships are "fuzzy and intangible", they can be measured and managed - with powerful results....
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Prix courant: 22,26$ ou 1 crédit
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Next
- Auteur(s): Darrell Bricker
- Narrateur(s): Michael Anthony
- Durée: 9 h et 29 min
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Companies market to a younger audience because they believe that’s where the money and the excitement are. But are they wrong? Perhaps very wrong? This is only one of the counterintuitive arguments that Darrell Bricker, CEO of Ipsos Public Affairs, a world leader in opinion polling, tackles in his groundbreaking new book, Next. Not since Boom, Bust & Echo has a Canadian expert in what Canadians will want and need distilled the growing trends based on real and extensive demographic data and dared to forecast what will come next.
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interesting insights into the Canadian marketplace
- Écrit par Jon Buss le 2020-05-26
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Next
- Narrateur(s): Michael Anthony
- Durée: 9 h et 29 min
- Date de publication: 2020-03-31
- Langue: Anglais
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Companies market to a younger audience because they believe that’s where the money and the excitement are. But are they wrong? Perhaps very wrong? Find out more....
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Prix courant: 31,46$ ou 1 crédit
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Hit Makers
- The Science of Popularity in an Age of Distraction
- Auteur(s): Derek Thompson
- Narrateur(s): Derek Thompson
- Durée: 11 h et 34 min
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Nothing "goes viral". If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today's crowded media environment, you're missing the real story. Each blockbuster has a secret history - of power, influence, dark broadcasters, and passionate cults that turn some new products into cultural phenomena. In his groundbreaking investigation, Atlantic senior editor Derek Thompson uncovers the hidden psychology of why we like what we like.
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Interesting anecdotes but a bit dry.
- Écrit par anand sriganeshar le 2018-06-06
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Hit Makers
- The Science of Popularity in an Age of Distraction
- Narrateur(s): Derek Thompson
- Durée: 11 h et 34 min
- Date de publication: 2017-02-07
- Langue: Anglais
- Nothing "goes viral". If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today's media environment, you're missing the real story....
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Prix courant: 23,31$ ou 1 crédit
Prix réduit: 23,31$ ou 1 crédit
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LinkedIn Social Media Marketing
- Secrets to Easily Build Your Business and Personal Brand Through Social Selling and LinkedIn Marketing to Generate Growth (Business Blueprint, Book 4)
- Auteur(s): Richard Hedberg
- Narrateur(s): Jeff Bower
- Durée: 3 h et 31 min
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We all know LinkedIn as a place for job seekers. It’s the place where professionals set up their profiles to establish more connections and discover new job opportunities. LinkedIn is an extremely important website for anyone looking to put themselves out there. But that’s not all. Discover all the secret potential of social media marketing through LinkedIn - the perfect place to promote your business or brand!
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LinkedIn Social Media Marketing
- Secrets to Easily Build Your Business and Personal Brand Through Social Selling and LinkedIn Marketing to Generate Growth (Business Blueprint, Book 4)
- Narrateur(s): Jeff Bower
- Série: Business Blueprint, Livre 4
- Durée: 3 h et 31 min
- Date de publication: 2023-09-22
- Langue: Anglais
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Discover all the secret potential of social media marketing through LinkedIn - the perfect place to promote your business or brand....
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Prix courant: 18,74$ ou 1 crédit
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Mixed Signals
- How Incentives Really Work
- Auteur(s): Uri Gneezy
- Narrateur(s): Jonathan Todd Ross
- Durée: 9 h et 27 min
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An informative and entertaining account of how actions send signals that shape behaviors and how to design better incentives for better results in our life, our work, and our world.
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Mixed Signals
- How Incentives Really Work
- Narrateur(s): Jonathan Todd Ross
- Durée: 9 h et 27 min
- Date de publication: 2023-03-21
- Langue: Anglais
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An informative and entertaining account of how actions send signals that shape behaviors and how to design better incentives for better results in our life, our work, and our world....
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Prix courant: 25,00$ ou 1 crédit
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Everything Is Obvious
- *Once You Know the Answer
- Auteur(s): Duncan J. Watts
- Narrateur(s): Duncan J. Watts
- Durée: 8 h et 38 min
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Why is the Mona Lisa the most famous painting in the world? Why did Facebook succeed when other social networking sites failed? Did the surge in Iraq really lead to less violence? How much can CEO’s impact the performance of their companies? And does higher pay incentivize people to work hard? If you think the answers to these questions are a matter of common sense, think again.
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Everything Is Obvious
- *Once You Know the Answer
- Narrateur(s): Duncan J. Watts
- Durée: 8 h et 38 min
- Date de publication: 2011-03-29
- Langue: Anglais
- The explanations that we give for the outcomes that we observe in life - explanation that seem obvious once we know the answer - are less useful than they seem....
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Prix courant: 32,42$ ou 1 crédit
Prix réduit: 32,42$ ou 1 crédit
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Smart Social Media
- How to grow your business with social media marketing
- Auteur(s): Luan Wise
- Narrateur(s): Olivia Dowd
- Durée: 4 h et 22 min
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Written by a recognized trainer for both LinkedIn and Meta, Smart Social Media is grounded in the insights gained from hands-on consultancy work, plus hours of personal research, observations, and in-depth reviews of the platforms themselves. Both practical and informative, Smart Social Media is full of actionable insights and valuable guidance that will emphasize the importance of using social media strategically, to enhance brand awareness, boost engagement, build relationships with your customers, and keep up with ever-changing consumer behaviour.
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Smart Social Media
- How to grow your business with social media marketing
- Narrateur(s): Olivia Dowd
- Durée: 4 h et 22 min
- Date de publication: 2024-09-12
- Langue: Anglais
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Written by a recognized trainer for both LinkedIn and Meta, Smart Social Media is grounded in the insights gained from hands-on consultancy work, plus hours of personal research, observations, and in-depth reviews of the platforms themselves.
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Prix courant: 12,28$ ou 1 crédit
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Get Together: How to Build a Community with Your People
- Auteur(s): Bailey Richardson, Kevin Huynh, Kai Elmer Sotto
- Narrateur(s): Bailey Richardson, Kai Elmer Sotto, Kevin Huynh
- Durée: 2 h et 46 min
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Get Together is a practical and heartfelt guide to cultivating a community. Whether starting a run crew, connecting with fans online, or sparking a movement of K-12 teachers, the secret to getting people together is this: Build your community with people, not for them. In Get Together, Bailey, Kevin, and Kai share true stories of everyday people who created thriving communities, both in-person and online.
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Get Together: How to Build a Community with Your People
- Narrateur(s): Bailey Richardson, Kai Elmer Sotto, Kevin Huynh
- Durée: 2 h et 46 min
- Date de publication: 2019-09-20
- Langue: Anglais
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Get Together is a practical and heartfelt guide to cultivating a community. Whether starting a run crew, connecting with fans online, or sparking a movement of K-12 teachers, the secret to getting people together is this: Build your community with people, not for them....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Fascinate
- Your 7 Triggers to Persuasion and Captivation
- Auteur(s): Sally Hogshead
- Narrateur(s): Sally Hogshead
- Durée: 8 h et 41 min
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Why are you captivated by some people but not by others? Why do you recall some brands yet forget the rest? In a distracted, overcrowded world, how do certain leaders, friends, and family members convince you to change your behavior? Answer: fascination, the most powerful way to influence decision-making. It's more persuasive than marketing, advertising, or any other form of communication. And it all starts with seven universal triggers: lust, mystique, alarm, prestige, power, vice, and trust.
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Worth it !
- Écrit par Utilisateur anonyme le 2020-02-15
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Fascinate
- Your 7 Triggers to Persuasion and Captivation
- Narrateur(s): Sally Hogshead
- Durée: 8 h et 41 min
- Date de publication: 2010-08-10
- Langue: Anglais
- What triggers fascination, and how do companies, people, and ideas put those triggers to use? Find out....
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Prix courant: 25,63$ ou 1 crédit
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Irresistible
- The Rise of Addictive Technology and the Business of Keeping Us Hooked
- Auteur(s): Adam Alter
- Narrateur(s): Adam Alter
- Durée: 8 h et 17 min
- Version intégrale
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Histoire
Welcome to the age of behavioral addiction - an age in which half of the American population is addicted to at least one behavior. We obsess over our emails, Instagram likes, and Facebook feeds; we binge on TV episodes and YouTube videos; we work longer hours each year; and we spend an average of three hours each day using our smartphones. Half of us would rather suffer a broken bone than a broken phone, and Millennial kids spend so much time in front of screens that they struggle to interact with real, live humans.
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Liked the Message
- Écrit par Konstantin Chesnokov le 2020-06-01
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Irresistible
- The Rise of Addictive Technology and the Business of Keeping Us Hooked
- Narrateur(s): Adam Alter
- Durée: 8 h et 17 min
- Date de publication: 2017-03-07
- Langue: Anglais
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Welcome to the age of behavioral addiction - an age in which half of the American population is addicted to at least one behavior. We obsess over our emails, Instagram likes, and Facebook feeds; we binge on TV episodes and YouTube videos; we work longer hours each year....
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Prix courant: 23,31$ ou 1 crédit
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The Aisles Have Eyes
- How Retailers Track Your Shopping, Strip Your Privacy, and Define Your Power
- Auteur(s): Joseph Turow
- Narrateur(s): Rob Grgach
- Durée: 7 h et 50 min
- Version intégrale
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Au global
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Performance
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Histoire
By one expert's prediction, within 20 years half of Americans will have body implants that tell retailers how they feel about specific products as they browse their local stores. The notion may be outlandish, but it reflects executives' drive to understand shoppers in the aisles with the same obsessive detail that they track us online. In fact, a hidden surveillance revolution is already taking place inside brick-and-mortar stores, where Americans still do most of their buying.
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The Aisles Have Eyes
- How Retailers Track Your Shopping, Strip Your Privacy, and Define Your Power
- Narrateur(s): Rob Grgach
- Durée: 7 h et 50 min
- Date de publication: 2017-01-17
- Langue: Anglais
- By one expert's prediction, within 20 years half of Americans will have body implants that tell retailers how they feel about specific products as they browse their local stores....
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Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
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Prix courant: 20,04$ ou 1 crédit
Prix réduit: 20,04$ ou 1 crédit
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