Social Marketing
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Built-In Social
- Essential Social Marketing Practices for Every Small Business
- Auteur(s): Jeff Korhan
- Narrateur(s): Jeff Korhan
- Durée: 5 h et 25 min
- Version intégrale
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Au global
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Marketing today is driven by the customer. The old mindset was finding customers for your products and services. The new one is collaborating with the customers whose trust you have earned to develop better products and services for them. Businesses that succeed today acknowledge that they are in shared relationships with customers, employees, and other influencers in the community - even competitors.
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Built-In Social
- Essential Social Marketing Practices for Every Small Business
- Narrateur(s): Jeff Korhan
- Durée: 5 h et 25 min
- Date de publication: 2020-07-17
- Langue: Anglais
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How to redesign your business for social relevance and profitable success....
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Prix courant: 17,81$ ou 1 crédit
Prix réduit: 17,81$ ou 1 crédit
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Spin
- Politics and Marketing in a Divided Age
- Auteur(s): Clive Veroni
- Narrateur(s): Clive Veroni
- Durée: 12 h et 57 min
- Version intégrale
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Au global
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Histoire
In the early 20th century, political operatives did their work in the back room, a shady place of secret deals and dark arts. By the middle of the century, the politicos were heading to Madison Avenue to learn the techniques of mass communication and persuasion. Today, they have moved from the dim light of the back room to the bright lights of the war room, the central command for political campaigns. And along the way the pupil has surpassed the teacher.
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Surprisingly interesting.
- Écrit par PrimeBeforeItWasCool le 2019-03-28
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Spin
- Politics and Marketing in a Divided Age
- Narrateur(s): Clive Veroni
- Durée: 12 h et 57 min
- Date de publication: 2018-10-29
- Langue: Anglais
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In the tradition of Malcolm Gladwell’s Outliers and Daniel Kahneman’s Thinking Fast and Slow, Clive Veroni’s Spin is a fascinating investigation of how the techniques of political strategists are being applied to the world of consumer marketing....
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Prix courant: 34,82$ ou 1 crédit
Prix réduit: 34,82$ ou 1 crédit
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Copycats and Contrarians
- Why We Follow Others... and When We Don't
- Auteur(s): Michelle Baddeley
- Narrateur(s): Cat Gould
- Durée: 10 h et 21 min
- Version intégrale
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Drawing on insights from across the social, behavioral, and natural sciences, Michelle Baddeley explores contexts in which behavior is driven by the herd. She analyzes the rational vs nonrational and cognitive vs emotional forces involved, and she investigates why herding only sometimes works out well. With new perspectives on followers, leaders, and the pros and cons of herd behavior, Baddeley shines vivid light on human behavior in the context of our ever-more-connected world.
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Copycats and Contrarians
- Why We Follow Others... and When We Don't
- Narrateur(s): Cat Gould
- Durée: 10 h et 21 min
- Date de publication: 2018-07-10
- Langue: Anglais
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Drawing on insights from across the social, behavioral, and natural sciences, Michelle Baddeley explores contexts in which behavior is driven by the herd. She analyzes the rational vs nonrational and cognitive vs emotional forces and investigates why herding only sometimes works out well....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Social Media Marketing for Business and Influencer (Facebook, Instagram, Youtube, Twitter), Network Marketing, Amazon FBA, Dropshipping, Private Label Shopify E-Commerce
- The Ultimate Cashflow Guide
- Auteur(s): Kevin Clair
- Narrateur(s): Craig Colin Wilson
- Durée: 4 h et 55 min
- Version intégrale
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Au global
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Histoire
You have definitely read or seen a variety of different online businesses, passive income ideas, and various marketing tools out there. Some of them seemed too difficult, some looked too overcrowded, some didn’t seem like you are going to earn much money from them, and so on. Maybe, you already purchased some material or online courses on a specific subject but found yourself quitting after a few days or weeks. So, what does it take to create a successful online business?
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Social Media Marketing for Business and Influencer (Facebook, Instagram, Youtube, Twitter), Network Marketing, Amazon FBA, Dropshipping, Private Label Shopify E-Commerce
- The Ultimate Cashflow Guide
- Narrateur(s): Craig Colin Wilson
- Durée: 4 h et 55 min
- Date de publication: 2020-02-19
- Langue: Anglais
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You have definitely read or seen a variety of different online businesses, passive income ideas, and various marketing tools out there. Some of them seemed too difficult, some looked too overcrowded, some didn’t seem like you are going to earn much money from them, and so on....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Emotional Intelligence
- 21 Most Effective Tips and Tricks on Self Awareness, Controlling Your Emotions, and Improving Your EQ
- Auteur(s): Ryan James
- Narrateur(s): Sam Slydell
- Durée: 1 h et 38 min
- Version intégrale
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Au global
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Do you want to overcome stress? Do you want to learn to assert yourself? Do you want to be understood? Do you want to understand other people? These are just some of the concerns that developing your emotional intelligence will address. Having a high intelligence quotient may not be enough to achieve success. Psychologists say that emotional intelligence affects performance. It has a huge impact on your professional success.
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Very repetitive
- Écrit par Gillian C. le 2024-07-26
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Emotional Intelligence
- 21 Most Effective Tips and Tricks on Self Awareness, Controlling Your Emotions, and Improving Your EQ
- Narrateur(s): Sam Slydell
- Durée: 1 h et 38 min
- Date de publication: 2017-10-18
- Langue: Anglais
- Do you want to overcome stress? Do you want to learn to assert yourself? Do you want to be understood? Do you want to understand other people? Find out more....
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Prix courant: 9,34$ ou 1 crédit
Prix réduit: 9,34$ ou 1 crédit
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Smart Social Media
- How to grow your business with social media marketing
- Auteur(s): Luan Wise
- Narrateur(s): Olivia Dowd
- Durée: 4 h et 22 min
- Version intégrale
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Written by a recognized trainer for both LinkedIn and Meta, Smart Social Media is grounded in the insights gained from hands-on consultancy work, plus hours of personal research, observations, and in-depth reviews of the platforms themselves. Both practical and informative, Smart Social Media is full of actionable insights and valuable guidance that will emphasize the importance of using social media strategically, to enhance brand awareness, boost engagement, build relationships with your customers, and keep up with ever-changing consumer behaviour.
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Smart Social Media
- How to grow your business with social media marketing
- Narrateur(s): Olivia Dowd
- Durée: 4 h et 22 min
- Date de publication: 2024-09-12
- Langue: Anglais
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Written by a recognized trainer for both LinkedIn and Meta, Smart Social Media is grounded in the insights gained from hands-on consultancy work, plus hours of personal research, observations, and in-depth reviews of the platforms themselves.
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Prix courant: 12,28$ ou 1 crédit
Prix réduit: 12,28$ ou 1 crédit
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Social TV
- How Marketers Can Reach and Engage Audiences by Connecting Television to the Web, Social Media, and Mobile
- Auteur(s): Mike Proulx, Stacey Shepatin
- Narrateur(s): William Dufris
- Durée: 7 h et 7 min
- Version intégrale
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The internet didn't kill TV! It has become its best friend. Americans are watching more television than ever before, and we're engaging online at the same time we're tuning in. Social media has created a new and powerful backchannel, fueling the renaissance of live broadcasts. Mobile and tablet devices allow us to watch and experience television whenever and wherever we want. And connected TVs blend web and television content into a unified big screen experience, bringing us back into our living rooms.
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Social TV
- How Marketers Can Reach and Engage Audiences by Connecting Television to the Web, Social Media, and Mobile
- Narrateur(s): William Dufris
- Durée: 7 h et 7 min
- Date de publication: 2020-07-10
- Langue: Anglais
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Social TV examines the changing (and complex) television landscape and helps brands navigate its many emerging and exciting marketing and advertising opportunities....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Social Media at Work
- How Networking Tools Propel Organizational Performance
- Auteur(s): Arthur L. Jue, Mary Ellen Kassotakis, Jackie Alcalde Marr
- Narrateur(s): Suzanne Toren
- Durée: 7 h et 47 min
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Today's networking technologies - wikis, blogs, and social networking sites - are changing how we build professional relationships and work collaboratively. In this insightful audiobook, three organizational development experts from Oracle Corporation offer executives down-to-earth strategies for leveraging the power of social media to build more effective and agile organizations, engage employees, and sustain competitiveness.
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Social Media at Work
- How Networking Tools Propel Organizational Performance
- Narrateur(s): Suzanne Toren
- Durée: 7 h et 47 min
- Date de publication: 2020-07-09
- Langue: Anglais
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The definitive guide for using social media to build more effective organizations....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Citizens
- Why the Key to Fixing Everything Is All of Us
- Auteur(s): Jon Alexander
- Narrateur(s): Jon Alexander, Brian Eno
- Durée: 8 h et 52 min
- Version abrégée
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Au global
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Histoire
"Citizens" opens up a new way of understanding ourselves and shows us what we must do to survive and thrive – as individuals, as organisations, as nations, even as a species. Jon Alexander's consultancy, the New Citizenship Project, has helped revitalise some of Britain's biggest organisations such as the Co-op, The Guardian and the National Trust. Here, with the New York Times bestselling writer Ariane Conrad, he shows how human history has moved from the Subject Story of kings and empires to the current Consumer Story.
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Citizens
- Why the Key to Fixing Everything Is All of Us
- Narrateur(s): Jon Alexander, Brian Eno
- Durée: 8 h et 52 min
- Date de publication: 2022-11-14
- Langue: Anglais
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"Citizens" opens up a new way of understanding ourselves and shows us what we must do to survive and thrive – as individuals, as...
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Prix courant: 30,95$ ou 1 crédit
Prix réduit: 30,95$ ou 1 crédit
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Dig Your Well Before You're Thirsty
- Auteur(s): Harvey Mackay
- Narrateur(s): Harvey Mackay
- Durée: 6 h et 14 min
- Version abrégée
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Dig Your Well Before You're Thirsty is Harvey Mackay's last word on how to get what you want from the world through networking. For everyone from the sales rep facing a career-making deal to the entrepreneur in search of capital, Dig Your Well explains how meeting these needs should be no more than a few calls away.
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Dig Your Well Before You're Thirsty
- Narrateur(s): Harvey Mackay
- Durée: 6 h et 14 min
- Date de publication: 1999-12-15
- Langue: Anglais
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Dig Your Well Before You're Thirsty is Harvey Mackay's last word on how to get what you want from the world through networking....
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Prix courant: 17,46$ ou 1 crédit
Prix réduit: 17,46$ ou 1 crédit
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YouTube Influencer
- The Ultimate Guide to YouTube Success, Content Creation, and Monetization Strategies (Side Hustles)
- Auteur(s): Change Your Life Guru
- Narrateur(s): Nick Matthews
- Durée: 5 h et 21 min
- Version intégrale
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Whether you are a beginner with zero video and marketing skills, a business owner looking to grow your brand and make passive income online, or you simply want to revamp your existing channel for flawless success, this complete guide is for you. Curated by industry experts with you in mind, this book was written to hand over the secret strategies seasoned successful YouTubers are using to amass subscribers, grow their brands, and land 6-7 figure monthly recurring passive income paychecks courtesy of YouTube.
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YouTube Influencer
- The Ultimate Guide to YouTube Success, Content Creation, and Monetization Strategies (Side Hustles)
- Narrateur(s): Nick Matthews
- Durée: 5 h et 21 min
- Date de publication: 2023-12-03
- Langue: Anglais
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Whether you are a beginner with zero video and marketing skills, a business owner looking to grow your brand and make passive income online, or you simply want to revamp your existing channel for flawless success, this complete guide is for you....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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The Attention Merchants
- The Epic Scramble to Get Inside Our Heads
- Auteur(s): Tim Wu
- Narrateur(s): Marc Cashman
- Durée: 15 h et 26 min
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In nearly every moment of our waking lives, we face a barrage of advertising enticements, branding efforts, sponsored social media, commercials, and other efforts to harvest our attention. Over the last century, few times or spaces have remained uncultivated by the "attention merchants", contributing to the distracted, unfocused tenor of our times. Tim Wu argues that this is not simply the byproduct of recent inventions, but the end result of more than a century's growth and expansion in the industries that feed on human attention.
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important reading
- Écrit par A le 2018-10-09
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The Attention Merchants
- The Epic Scramble to Get Inside Our Heads
- Narrateur(s): Marc Cashman
- Durée: 15 h et 26 min
- Date de publication: 2016-10-18
- Langue: Anglais
- From Tim Wu comes a revelatory look at the rise of "attention harvesting", and its transformative effect on our society and our selves....
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Prix courant: 29,14$ ou 1 crédit
Prix réduit: 29,14$ ou 1 crédit
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The Culture Code
- An Ingenious Way To Understand Why People Around The World Live And Buy As They Do
- Auteur(s): Clotaire Rapaille
- Narrateur(s): Barrett Whitener
- Durée: 6 h et 29 min
- Version intégrale
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Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies. His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around the world.
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Great concepts
- Écrit par Robert Eberhard le 2024-09-19
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The Culture Code
- An Ingenious Way To Understand Why People Around The World Live And Buy As They Do
- Narrateur(s): Barrett Whitener
- Durée: 6 h et 29 min
- Date de publication: 2007-08-23
- Langue: Anglais
- Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices....
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Prix courant: 27,82$ ou 1 crédit
Prix réduit: 27,82$ ou 1 crédit
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The Goal Digger
- How to Rock Your Multilevel Home-Based Business on Social Media
- Auteur(s): Kimberly Olson
- Narrateur(s): Kimberly Olson
- Durée: 1 h et 30 min
- Version intégrale
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Au global
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I remember when I decided I wanted to grow my business online, I felt completely overwhelmed, not to mention extremely disorganized. Should I build on Facebook or Instagram...or both? How could I utilize my Facebook group to turn it into a prospecting machine? What about teaching people that joined my team how to do this? And the dreaded "A-word" - algorithm? I had no clue! I decided to dive in head first and take every single training, workshop, or coaching program I could afford to learn everything possible.
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The Goal Digger
- How to Rock Your Multilevel Home-Based Business on Social Media
- Narrateur(s): Kimberly Olson
- Durée: 1 h et 30 min
- Date de publication: 2019-08-23
- Langue: Anglais
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I remember when I decided I wanted to grow my business online, I felt completely overwhelmed, not to mention extremely disorganized. Should I build on Facebook or Instagram...or both? How could I utilize my Facebook group to turn it into a prospecting machine....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Get Together: How to Build a Community with Your People
- Auteur(s): Bailey Richardson, Kevin Huynh, Kai Elmer Sotto
- Narrateur(s): Bailey Richardson, Kai Elmer Sotto, Kevin Huynh
- Durée: 2 h et 46 min
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Get Together is a practical and heartfelt guide to cultivating a community. Whether starting a run crew, connecting with fans online, or sparking a movement of K-12 teachers, the secret to getting people together is this: Build your community with people, not for them. In Get Together, Bailey, Kevin, and Kai share true stories of everyday people who created thriving communities, both in-person and online.
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Get Together: How to Build a Community with Your People
- Narrateur(s): Bailey Richardson, Kai Elmer Sotto, Kevin Huynh
- Durée: 2 h et 46 min
- Date de publication: 2019-09-20
- Langue: Anglais
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Get Together is a practical and heartfelt guide to cultivating a community. Whether starting a run crew, connecting with fans online, or sparking a movement of K-12 teachers, the secret to getting people together is this: Build your community with people, not for them....
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Designing for Behavior Change (2nd Edition)
- Applying Psychology and Behavioral Economics
- Auteur(s): Stephen Wendel
- Narrateur(s): Danny Hughes
- Durée: 12 h et 46 min
- Version intégrale
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Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.
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Designing for Behavior Change (2nd Edition)
- Applying Psychology and Behavioral Economics
- Narrateur(s): Danny Hughes
- Durée: 12 h et 46 min
- Date de publication: 2023-07-25
- Langue: Anglais
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In this updated edition, Stephen Wendel, head of behavioral science at Morningstar, takes you step-by-step through the process of incorporating behavioral science into product design and development....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Business Hack
- The Wealth Dragon Way to Build a Successful Business in the Digital Age
- Auteur(s): John Lee
- Narrateur(s): Norah Tocci
- Durée: 8 h et 2 min
- Version intégrale
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Business Hack is your essential road map to business growth and online marketing success. Author and successful entrepreneur John Lee shares his proven methods to harness the power of online tools, including using social media - offering practical steps to create and implement highly effective cyber-marketing campaigns.
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Business Hack
- The Wealth Dragon Way to Build a Successful Business in the Digital Age
- Narrateur(s): Norah Tocci
- Durée: 8 h et 2 min
- Date de publication: 2019-02-28
- Langue: Anglais
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Business Hack is your essential road map to business growth and online marketing success. Author and successful entrepreneur John Lee shares his proven methods to harness the power of online tools....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Will Post for Profit
- How Brands and Influencers Are Cashing In on Social Media
- Auteur(s): Justin Blaney DM, Kate Fleming
- Narrateur(s): Roger Wayne
- Durée: 6 h et 48 min
- Version intégrale
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Au global
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Since the rise of social media, influencer marketing has emerged as one of the most powerful alternatives to traditional marketing channels that have become too expensive and ineffective for the majority of businesses today. Between 2016 and 2019, spending on influencer marketing tripled to over $6 billion. This has created a gold rush of opportunity for those on the cutting edge. However, few resources are available to guide influencers and brands through this rapidly evolving landscape. As a result, millions of dollars in profits are being wasted.
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Will Post for Profit
- How Brands and Influencers Are Cashing In on Social Media
- Narrateur(s): Roger Wayne
- Durée: 6 h et 48 min
- Date de publication: 2020-12-22
- Langue: Anglais
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Since the rise of social media, influencer marketing has emerged as one of the most powerful alternatives to traditional marketing channels that have become too expensive and ineffective for the majority of businesses today....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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Socialized!
- How the Most Successful Businesses Harness the Power of Social
- Auteur(s): Mark Fidelman
- Narrateur(s): Walter Dixon
- Durée: 7 h et 5 min
- Version intégrale
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Au global
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Performance
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Histoire
Most companies today realize the imperative to connect with their customers, employees, and partners through social technologies - Facebook, Twitter, Google+, YouTube, and elsewhere. But a huge challenge is still in the way: How to build programs and teams for accomplishing all that. While organizations have been fixated on how to use the latest social tool, they've lost sight of how to create a business strategy capable of adjusting to the next wave of technology around the corner.
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Socialized!
- How the Most Successful Businesses Harness the Power of Social
- Narrateur(s): Walter Dixon
- Durée: 7 h et 5 min
- Date de publication: 2014-02-18
- Langue: Anglais
- Most companies today realize the imperative to connect with their customers, employees, and partners through social technologies....
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Prix courant: 31,16$ ou 1 crédit
Prix réduit: 31,16$ ou 1 crédit
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Customer Experience for Dummies
- Auteur(s): Roy Barnes, Bob Kelleher
- Narrateur(s): Stephen R. Thorne
- Durée: 11 h et 6 min
- Version intégrale
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Au global
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Performance
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Histoire
A positive customer experience is absolutely essential to keeping your business relevant. Today's business owners need to know how to connect and engage with their customers through a variety of different channels, including online reviews and word of mouth. Customer Experience for Dummies helps you listen to your customers and offers friendly, practical, and easy-to-implement solutions for incorporating customer engagement into your business plans and keep the crowds singing your praises.
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Customer Experience for Dummies
- Narrateur(s): Stephen R. Thorne
- Durée: 11 h et 6 min
- Date de publication: 2020-06-30
- Langue: Anglais
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Customer Experience for Dummies helps you listen to your customers and offers friendly, practical, and easy-to-implement solutions for incorporating customer engagement into your business plans and keep the crowds singing your praises....
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Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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