Social Marketing
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Marketing to the Social Web
- How Digital Customer Communities Build Your Business, 2nd Edition
- Auteur(s): Larry Weber
- Narrateur(s): Mark Boyett
- Durée: 7 h et 59 min
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Marketers must look to the Web for new ways of finding customers and communicating with them, rather than at them. From Facebook and YouTube to blogs and Twitter-ing, social media on the Internet is the most promising new way to reach customers. Marketing to the Social Web, 2nd Edition helps marketers and their companies understand how to engage customers, build customer communities, and maximize profits in a time of marketing confusion.
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Marketing to the Social Web
- How Digital Customer Communities Build Your Business, 2nd Edition
- Narrateur(s): Mark Boyett
- Durée: 7 h et 59 min
- Date de publication: 2020-07-09
- Langue: Anglais
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An updated and expanded second edition of the popular guide to social media for the business community....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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The Filter Bubble
- What the Internet Is Hiding from You
- Auteur(s): Eli Pariser
- Narrateur(s): Kirby Heyborne
- Durée: 7 h et 32 min
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In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years: the rise of personalization.
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The Filter Bubble
- What the Internet Is Hiding from You
- Narrateur(s): Kirby Heyborne
- Durée: 7 h et 32 min
- Date de publication: 2011-05-12
- Langue: Anglais
- In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on....
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Prix courant: 32,41$ ou 1 crédit
Prix réduit: 32,41$ ou 1 crédit
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Marketing Vidéo
- Communiquer comme un pro sur YouTube, Facebook, Instagram
- Auteur(s): Jean-Baptiste Viet, Max Maximus
- Narrateur(s): Mélanie Pin, Jean-Baptiste Viet, Maxime Malandain
- Durée: 5 h et 58 min
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Le premier livre sur le "Marketing Vidéo", tendance majeure du marketing. La vidéo est en train de devenir le format incontournable pour faire parler d'une marque ou d'une entreprise. Une étude Cisco estime que la vidéo représentera 82 % du trafic global d'Internet d'ici 2020, contre 70 % en 2015. Quant aux dépenses en publicité vidéo sur Internet, elles devraient passer de 9,90 milliards de dollars en 2016 à 28,08 milliards de dollars en 2020. Mais, concrètement, comment réaliser une vidéo de qualité à moindres coûts, et le plus simplement possible ?
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Marketing Vidéo
- Communiquer comme un pro sur YouTube, Facebook, Instagram
- Narrateur(s): Mélanie Pin, Jean-Baptiste Viet, Maxime Malandain
- Durée: 5 h et 58 min
- Date de publication: 2019-02-28
- Langue: Français
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Le premier livre sur le "Marketing Vidéo", tendance majeure du marketing. La vidéo est en train de devenir le format incontournable pour...
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Prix courant: 16,68$ ou 1 crédit
Prix réduit: 16,68$ ou 1 crédit
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Engage
- The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web
- Auteur(s): Brian Solis, Ashton Kutcher - foreword
- Narrateur(s): Tom Zingarelli
- Durée: 12 h et 50 min
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Social media has democratized influence, forever changing the way businesses communicate with customers and the way customers affect the decisions of their peers. With platforms like Twitter, YouTube, and Facebook, anyone can now find and connect with others who share similar interests, challenges, and beliefs - creating communities that shape and steer the perception of brands. Without engagement in these communities, we miss major opportunities to shape our marketing messages.
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Engage
- The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web
- Narrateur(s): Tom Zingarelli
- Durée: 12 h et 50 min
- Date de publication: 2020-07-09
- Langue: Anglais
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Social media has democratized influence, forever changing the way businesses communicate with customers and the way customers affect the decisions of their peers....
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Prix courant: 27,83$ ou 1 crédit
Prix réduit: 27,83$ ou 1 crédit
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Groundswell - Expanded and Revised Edition
- Winning in a World Transformed by Social Technologies
- Auteur(s): Charlene Li, Josh Bernoff
- Narrateur(s): Josh Bernoff
- Durée: 9 h et 48 min
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Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts?
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Good Listen
- Écrit par Scott le 2019-03-21
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Groundswell - Expanded and Revised Edition
- Winning in a World Transformed by Social Technologies
- Narrateur(s): Josh Bernoff
- Durée: 9 h et 48 min
- Date de publication: 2011-07-20
- Langue: Anglais
- Corporate executives struggle to harness the power of social technologies.....
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Prix courant: 33,39$ ou 1 crédit
Prix réduit: 33,39$ ou 1 crédit
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The Wisdom of Crowds
- Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
- Auteur(s): James Surowiecki
- Narrateur(s): Erik Singer
- Durée: 5 h et 53 min
- Version abrégée
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In this endlessly fascinating book, New Yorker columnist James Surowiecki explores a deceptively simple idea that has profound implications: large groups of people are smarter than an elite few, no matter how brilliant. Groups are better at solving problems, fostering innovation, coming to wise decisions, even predicting the future.
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The Wisdom of Crowds
- Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations
- Narrateur(s): Erik Singer
- Durée: 5 h et 53 min
- Date de publication: 2004-05-20
- Langue: Anglais
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In this endlessly fascinating book, New Yorker columnist James Surowiecki explores a deceptively simple idea that has profound implications....
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Prix courant: 15,09$ ou 1 crédit
Prix réduit: 15,09$ ou 1 crédit
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Socialnomics
- How Social Media Transforms the Way We Live and Do Business, Revised and Updated Edition
- Auteur(s): Erik Qualman
- Narrateur(s): John Allen Nelson
- Durée: 9 h et 35 min
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Buy bank-owned properties at fire-sale prices! Banks and lending institutions today own more than one million foreclosed properties, more are in the foreclosure pipeline. Banks desperately want to get these properties off their balance sheets, but there aren't enough buyers. The result is a soft real estate market with prices investors and homeowners may not see again in their lifetime.
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Socialnomics
- How Social Media Transforms the Way We Live and Do Business, Revised and Updated Edition
- Narrateur(s): John Allen Nelson
- Durée: 9 h et 35 min
- Date de publication: 2020-07-09
- Langue: Anglais
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Buy bank-owned properties at fire-sale prices! Banks and lending institutions today own more than one million foreclosed properties, more are in the foreclosure pipeline. Banks desperately want to get these properties off their balance sheets, but there aren't enough buyers....
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Prix courant: 22,26$ ou 1 crédit
Prix réduit: 22,26$ ou 1 crédit
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From Zero to One Million Followers
- Become an Influencer with Social Media Viral Growth Strategies on You Tube, Twitter, Facebook, Instagram, and The Secrets to Make Your Personal Brand Known
- Auteur(s): Jake A. Clark
- Narrateur(s): Gary M. Walker
- Durée: 3 h et 26 min
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Are you looking for the competitive edge to take your personal brand to new heights and be in control of your career?The secrets to drive massive amounts of traffic to your content without paying for it and dominate your competitors?... That’s what this audiobook is about. To get consumers to walk across the bridge to your content. The opportunity to provide value and establish yourself as an authority figure. The chance to leave a legacy behind by turning your brand viral so you can automatically turn your followers into customers.
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From Zero to One Million Followers
- Become an Influencer with Social Media Viral Growth Strategies on You Tube, Twitter, Facebook, Instagram, and The Secrets to Make Your Personal Brand Known
- Narrateur(s): Gary M. Walker
- Durée: 3 h et 26 min
- Date de publication: 2019-04-17
- Langue: Anglais
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Are you looking for the competitive edge to take your personal brand to new heights and be in control of your career?The secrets to drive massive amounts of traffic to your content without paying for it and dominate your competitors? Listen to find out more....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Instagram Marketing
- Social Media Marketing Strategy Guide for Optimizing Instagram Page. How to Use the Facebook and Instagram Ads. Build Your Personal Brand on Instagram and Become an Influencer
- Auteur(s): Luke Harris
- Narrateur(s): Aaron Miller
- Durée: 3 h et 13 min
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This book provides ways to use social media marketing strategies as a guide for optimizing your Instagram page.The book also shows how to use Facebook ads and Instagram ads as a useful combination in achieving your online social media growth. The book helps you discover how to build your personal brand on Instagram and become an influencer. In this book, you’ll find out how to build engagement and develop Instagram stories for your brand in order to understand consumer insights and use the data obtained for future promotions.
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Instagram Marketing
- Social Media Marketing Strategy Guide for Optimizing Instagram Page. How to Use the Facebook and Instagram Ads. Build Your Personal Brand on Instagram and Become an Influencer
- Narrateur(s): Aaron Miller
- Durée: 3 h et 13 min
- Date de publication: 2020-01-07
- Langue: Anglais
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This book provides ways to use social media marketing strategies as a guide for optimizing your Instagram page.The book also shows how to use Facebook ads and Instagram ads as a useful combination in achieving your online social media growth....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Persuasive Selling and Power Negotiation
- Develop Unstoppable Sales Skills and Close ANY Deal
- Auteur(s): Made for Success
- Narrateur(s): Brian Tracy, Zig Ziglar, Dianna Booher
- Durée: 10 h et 14 min
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Did you know that everything is negotiable? Unfortunately, most people are poor negotiators, and the number one reason why can be traced back to early childhood. This audio series can help you change that. Whether you are trying to influence or negotiate with your largest client, boss, spouse or even one of your children—you need to be skillful. Do you think it might help to be better at reading body language?
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I love it
- Écrit par Amazon Customer le 2018-09-13
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Persuasive Selling and Power Negotiation
- Develop Unstoppable Sales Skills and Close ANY Deal
- Narrateur(s): Brian Tracy, Zig Ziglar, Dianna Booher
- Durée: 10 h et 14 min
- Date de publication: 2010-08-12
- Langue: Anglais
- Did you know that everything is negotiable? Unfortunately, most people are poor negotiators, and the number one reason why can be traced back to early childhood. This audio series can help you change that....
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Prix courant: 30,53$ ou 1 crédit
Prix réduit: 30,53$ ou 1 crédit
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More from Less
- How We Learned to Create More Without Using More
- Auteur(s): Andrew McAfee
- Narrateur(s): Andrew McAfee
- Durée: 7 h et 57 min
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A compelling argument - masterfully researched and brilliantly articulated - that despite increasing prosperity for most of Earth’s inhabitants and an explosion of goods overall, consumption of natural resources such as metals, water, and timber has begun to decline. Best-selling author and codirector of the MIT Initiative on the Digital Economy Andrew McAfee says there’s a new reason for optimism: We’re past the point of "peak stuff" - from here on out, it'll take fewer resources to make things and fewer dollars to lead a comfortable life.
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optimism and a different perspective
- Écrit par Utilisateur anonyme le 2022-04-11
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More from Less
- How We Learned to Create More Without Using More
- Narrateur(s): Andrew McAfee
- Durée: 7 h et 57 min
- Date de publication: 2019-10-08
- Langue: Anglais
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A compelling argument - masterfully researched and brilliantly articulated - that despite increasing prosperity for most of Earth’s inhabitants and an explosion of goods overall, consumption of natural resources such as metals, water, and timber has begun to decline....
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Prix courant: 19,53$ ou 1 crédit
Prix réduit: 19,53$ ou 1 crédit
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The Art of Social Business: Strategies for Modern Success
- Your Roadmap to Dominating Social Media and Achieving Business Success
- Auteur(s): Maruf Hasan
- Narrateur(s): Andrew Baldwin, Maruf Hasan
- Durée: 9 h et 56 min
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In "The Art of Social Business: Strategies for Modern Success," delve into the dynamic world of social media marketing and unlock the secrets to achieving success in the digital age. This comprehensive guide offers invaluable insights, practical strategies, and actionable advice to help businesses of all sizes harness the power of social media to drive growth, engage audiences, and build brand presence.
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The Art of Social Business: Strategies for Modern Success
- Your Roadmap to Dominating Social Media and Achieving Business Success
- Narrateur(s): Andrew Baldwin, Maruf Hasan
- Durée: 9 h et 56 min
- Date de publication: 2024-04-11
- Langue: Anglais
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In "The Art of Social Business: Strategies for Modern Success," delve into the dynamic world of social media marketing and unlock the secrets to achieving success in the digital age.
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Everything Is Obvious
- *Once You Know the Answer
- Auteur(s): Duncan J. Watts
- Narrateur(s): Duncan J. Watts
- Durée: 8 h et 38 min
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Why is the Mona Lisa the most famous painting in the world? Why did Facebook succeed when other social networking sites failed? Did the surge in Iraq really lead to less violence? How much can CEO’s impact the performance of their companies? And does higher pay incentivize people to work hard? If you think the answers to these questions are a matter of common sense, think again.
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Everything Is Obvious
- *Once You Know the Answer
- Narrateur(s): Duncan J. Watts
- Durée: 8 h et 38 min
- Date de publication: 2011-03-29
- Langue: Anglais
- The explanations that we give for the outcomes that we observe in life - explanation that seem obvious once we know the answer - are less useful than they seem....
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Prix courant: 32,42$ ou 1 crédit
Prix réduit: 32,42$ ou 1 crédit
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Digital Marketing for Business 2024
- Mastering the Digital Marketplace: The Beginners Guide to Make Money Online with Proven Strategies for Social Media and Affiliate Marketing Success
- Auteur(s): Maxwell Cyberstein
- Narrateur(s): Jason Belvill
- Durée: 13 h et 53 min
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"Digital Marketing for Business 2024" is your ultimate guide to mastering the digital landscape and unlocking the potential to earn money and gain independence. Written by Maxwell Cyberstein, this book is packed with the latest strategies and insights to help you succeed in the ever-evolving world of digital marketing.
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Digital Marketing for Business 2024
- Mastering the Digital Marketplace: The Beginners Guide to Make Money Online with Proven Strategies for Social Media and Affiliate Marketing Success
- Narrateur(s): Jason Belvill
- Durée: 13 h et 53 min
- Date de publication: 2024-08-07
- Langue: Anglais
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"Digital Marketing for Business 2024" is your ultimate guide to mastering the digital landscape and unlocking the potential to earn money and gain independence.
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Prix courant: 31,27$ ou 1 crédit
Prix réduit: 31,27$ ou 1 crédit
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The Art of Woo
- Using Strategic Persuasion to Sell Your Ideas
- Auteur(s): G. Richard Shell, Mario Moussa
- Narrateur(s): Alan Sklar
- Durée: 10 h et 19 min
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Your projects, programs, and career turn on the difference between "no" and "yes". Yet selling ideas, especially the kinds of ideas that make organizations work, is a skill shrouded in mystery. Part emotional intelligence, part politics, part rhetoric, and part psychology, selling ideas is not like tricking someone out of his money. It's about helping others to see things your way: engaging their minds and imaginations.
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The Art of Woo
- Using Strategic Persuasion to Sell Your Ideas
- Narrateur(s): Alan Sklar
- Durée: 10 h et 19 min
- Date de publication: 2007-11-12
- Langue: Anglais
- Your projects, programs, and career turn on the difference between "no" and "yes". Yet selling ideas, especially the kinds of ideas that make organizations work, is a skill shrouded in mystery....
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Prix courant: 32,41$ ou 1 crédit
Prix réduit: 32,41$ ou 1 crédit
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Social Media Marketing 2019
- Strategies to Become an Influencer with Facebook, Instagram, YouTube and Twitter, Grow Your Personal Brand Fast in 2019 and Beyond
- Auteur(s): Jack Gary
- Narrateur(s): Brian R. Scott
- Durée: 3 h et 23 min
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Thanks to the incredible strategies presented in this audiobook, you will learn the best and most powerful social media marketing techniques to make money using social media marketing and create abundance in your life.
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Social Media Marketing 2019
- Strategies to Become an Influencer with Facebook, Instagram, YouTube and Twitter, Grow Your Personal Brand Fast in 2019 and Beyond
- Narrateur(s): Brian R. Scott
- Durée: 3 h et 23 min
- Date de publication: 2019-01-02
- Langue: Anglais
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Thanks to the incredible strategies presented in this audiobook, you will learn the best and most powerful social media marketing techniques to make money using social media marketing and create abundance in your life....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Content Creator
- How to Stand Out Amongst the Noise
- Auteur(s): Myra E. Looring
- Narrateur(s): Julie John
- Durée: 3 h et 33 min
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What do today’s young influencers know, that you don’t? Content Creator is a handy guide that will lead you through the process and give you proven tips for creating content that connects with people. It’s amazing what you can learn about yourself when you start creating instead of consuming. You never know how creative you are until you consistently come up with new ideas and produce great content.
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Content Creator
- How to Stand Out Amongst the Noise
- Narrateur(s): Julie John
- Durée: 3 h et 33 min
- Date de publication: 2020-12-23
- Langue: Anglais
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What do today’s young influencers know, that you don’t? Content Creator is a handy guide that will lead you through the process and give you proven tips for creating content that connects with people....
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Prix courant: 18,74$ ou 1 crédit
Prix réduit: 18,74$ ou 1 crédit
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Social Media Marketing
- Strategies for Engaging and Converting Audiences (Marketing 360°: The Power of Modern Marketing)
- Auteur(s): Maria Cesarini Viturino
- Narrateur(s): Evie Epifano
- Durée: 1 h et 41 min
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This guide is indispensable for marketing professionals, entrepreneurs, and students who seek to master the world of social media. With a detailed analysis of the main platforms - Facebook, Instagram, Twitter, LinkedIn, and TikTok - this book teaches how to create attractive and effective content strategies.
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Social Media Marketing
- Strategies for Engaging and Converting Audiences (Marketing 360°: The Power of Modern Marketing)
- Narrateur(s): Evie Epifano
- Durée: 1 h et 41 min
- Date de publication: 2024-08-14
- Langue: Anglais
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This guide is indispensable for marketing professionals, entrepreneurs, and students who seek to master the world of social media.
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Prix courant: 8,71$ ou 1 crédit
Prix réduit: 8,71$ ou 1 crédit
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Marketing Now
- 134 of the World's Leading SEO, Online Advertising and Social Media Gurus Share Their Number 1, Actionable Digital Marketing Tip, Helping You to Grow Your Website Visitors, Boost Your Ecommerce Conversion Rates and Accelerate Your Online Business
- Auteur(s): David Bain
- Narrateur(s): David Bain
- Durée: 5 h et 54 min
- Version intégrale
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Histoire
As marketers, we've been travelling at breakneck speed over the past few years. More and more technologies and opportunities present themselves on a daily basis, and it doesn't seem possible to keep up. In fact, we shouldn't be expected to keep up. What we need is a filtering system that just shares the best up-to-date advice and ensures that the rest of the noise doesn't even reach us.
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Marketing Now
- 134 of the World's Leading SEO, Online Advertising and Social Media Gurus Share Their Number 1, Actionable Digital Marketing Tip, Helping You to Grow Your Website Visitors, Boost Your Ecommerce Conversion Rates and Accelerate Your Online Business
- Narrateur(s): David Bain
- Durée: 5 h et 54 min
- Date de publication: 2020-05-08
- Langue: Anglais
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As marketers, we've been travelling at breakneck speed over the past few years. More and more technologies and opportunities present themselves on a daily basis, and it doesn't seem possible to keep up. In fact, we shouldn't be expected to keep up....
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Prix courant: 25,00$ ou 1 crédit
Prix réduit: 25,00$ ou 1 crédit
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Social Media Metrics
- How to Measure and Optimize Your Marketing Investment
- Auteur(s): Jim Sterne
- Narrateur(s): Dan John Miller
- Durée: 5 h et 31 min
- Version intégrale
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Au global
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Performance
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Histoire
Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix. While other books explain why social media is critical and how to go about participating, Social Media Metrics focuses on measuring the success of your social media marketing efforts. Success metrics in business are based on business goals where fame does not always equate to fortune.
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Social Media Metrics
- How to Measure and Optimize Your Marketing Investment
- Narrateur(s): Dan John Miller
- Durée: 5 h et 31 min
- Date de publication: 2020-07-17
- Langue: Anglais
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Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix....
Échec de l'ajout au panier.
Veuillez réessayer plus tardÉchec de l'ajout à la liste d'envies.
Veuillez réessayer plus tardÉchec de la suppression de la liste d’envies.
Veuillez réessayer plus tardÉchec du suivi du balado
Ne plus suivre le balado a échoué
Prix courant: 18,39$ ou 1 crédit
Prix réduit: 18,39$ ou 1 crédit
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