Social Research

Haven't women gotten everything they want? Economic power? Social influence? Business clout? Yes, but it turns out that these fantastic gains have come at a heavy price, as consumer goods experts Michael J. Silverstein and Kate Sayre discovered in an unprecedented study of 12,000 women in 40 countries. That relentless upward climb has left women feeling stressed out, time starved, and overburdened.

In this far-reaching examination of contemporary American culture, John Zogby, one of the nation's foremost pollsters, explores who today's Americans are, identifying patterns in our social makeup that hint at the way we'll be. Companies from multinational corporations down to family-owned small businesses can benefit from this detailed information about where we are and where we're going.

Write It Forward is a one-of-a-kind book focusing on you, the author. In Write It Forward, Bob Mayer applies the time-tested strategies of the Green Berets to the world of being a successful author. He has taught thousands of writers over the years, but this new and innovative program probes deeper than words on the page. It is designed to teach writers how to think, plan and become the future best-sellers of the new age of publishing.

Now an insider at The People vs. O. J. Simpson reveals the untold story of the most widely followed trial in American history and the indelible impact it has had on the judiciary, the media, and the public. As the Los Angeles Superior Court's media liaison, Jerrianne Hayslett had unprecedented access to the trial - and met with Judge Lance Ito daily - as she attempted, sometimes unsuccessfully, to mediate between the court and members of the media and to balance their interests.

Milton Friedman is one of the most famous economists in history. His writings and theories on everything from capitalism and freedom to deregulation and welfare have inspired movements, influenced government policies, and changed the course of America’s economic history. Now, acclaimed Friedman biographer Lanny Ebenstein brings together 20 of Friedman’s greatest essays in The Indispensable Milton Friedman: Essays on Politics and Economics.

How do we stay safe? Should we? What if our attempts are exposing us even more to the very risks we are avoiding? Would acceptance of danger make us more secure? Is there such a thing as foolproof? In Foolproof, Greg Ip presents a macro theory of human nature and disaster that explains how we can keep ourselves safe in our increasingly dangerous world.

In Morning Miracle, Dave Kindred takes an in-depth look at the 21st-century newspaper by spending time in the inner sanctum of one of the country's most venerable: The Washington Post. With unprecedented access to every nook and cranny of the paper, Kindred provides a comprehensive, entertaining, no-holds-barred look at what it takes to turn out a world-class paper day in and day out.

The greatest threat to privacy today is not the NSA, but good-old American companies. Internet giants, leading retailers, and other firms are voraciously gathering data with little oversight from anyone. In Las Vegas, no company knows the value of data better than Caesars Entertainment. Many thousands of enthusiastic clients pour through the ever-open doors of their casinos. The secret to the company’s success lies in their one unrivaled asset: they know their clients intimately by tracking the activities of the overwhelming majority of gamblers.

This dramatic story of two men's efforts to save a small Wisconsin daily from obliteration at the hands of the nation's largest newspaper chain brings together startling case histories of the dubious tactics practiced by Gannett and unsparing insights into the newspaper industry.

Instagram is one of, if not THE, best platforms you can use to market your business. It provides any user a variety of ways to create content and to reach an audience. For a business, these are all that you would need to make people aware of your brand, create relationships with them, retain existing customers, manage brand reputation, and lead prospective customers to channels for conversion.

America is in the throes of a demographic overhaul. Huge generation gaps have opened up in our political and social values, our economic well-being, our family structure, our racial and ethnic identity, our gender norms, our religious affiliation, and our technology use. Today's Millennials - well-educated, tech savvy, underemployed twentysomethings - are at risk of becoming the first generation in American history to have a lower standard of living than their parents.

Las señales estaban a la vista, no solo en las calles sino en todos y cada uno de los informes de organismos internacionales. No verlas era un acto voluntarioso de ocultamiento de la realidad. Son más que simples dolores de crecimiento asociados a la modernización de Chile, tan exitosa en algunos aspectos, como el combate a la pobreza o la liberalización de la vida social.

Les fake news no són un fenomen nou: els governs, els partits polítics, els mitjans de comunicació i les grans corporacions --o els monopolis d'informació equivalents en cada època-- sempre n'han fet ús interessat. No és sospitós, doncs, que les polítiques i les reformes normatives que s'estan proposant per combatre-les criminalitzin les noves tecnologies i, en canvi, no facin el mateix amb els que s'han dedicat a produir notícies falses des de sempre?

In Networking for Authors, best-selling fantasy and horror writer Daniel Parsons explains how he has grown a supportive network of prominent authors and publishing professionals from scratch. Breaking his tactics into short, actionable steps, he demonstrates exactly how anyone can achieve similar results.

Las fake news no son un fenómeno nuevo: los gobiernos, los partidos políticos, los medios de comunicación y las grandes corporaciones - o los monopolios de información equivalentes en cada época - han hecho siempre un uso de ellas. FakeYou expone investigaciones que desmontan los mitos en los que se respalda la ola de legislaciones liberticidas que sufrimos en la actualidad. Este libro se plantea como una herramienta de defensa contra los recortes de las libertades fundamentales y un arma contra las nuevas formas de manipulación, mentira, y falsificación.

Are you a blogger who wants to take their blog to the next level? Do you see an opportunity to make money with your blog? Have you mastered the basics and want to up your game? In this audiobook, Blogging Advanced: Make Money with a Blog, we expand on the basics that were explained in the previous title and show how you can move to the next level. With Blogging Advanced you have an audiobook that explains exactly how you could be making money from what you say.

Do you have a business that could benefit from blogging? Would you like to realize a six figure profit? This audiobook will show you how! Blogging is big business, literally. From humble beginnings in the 1990's it has become the powerhouse way to present ideas, thoughts, proposals, and generate income from them. And if your business needs a boost then a blog is undoubtedly the way forward.

Making money blogging about things you love, enjoy, or are passionate about is fun, right? There has never been a better time in history to start a blog; we have unbelievable technologies at our finger tips right now, and most are free... like WordPress. The cost of entry has never been lower, the variety of ways to attract an audience has never been greater, and there are multitudes of ways to monetize your blog.

Grant McCracken, an anthropologist who now trains some of the world's biggest companies and consulting firms, argues that the CCO would keep a finger on the pulse of contemporary cultural trends, from sneakers to slow food to preppies, while developing a systematic understanding of the deep waves of culture in America and the world. The CCOs professionalism would allow the corporation to see coming changes, even when they only exist as the weakest of signals.

Bill Littlefield (NPR's Only a Game) presents the second installment in the Library of America series devoted to classic American sportswriters, a definitive collector's edition of the pathbreaking writer who invented the long-form sports story.