Social Technology

Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today - earning more money each year than their parents made in the last decade. But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle.

People are now exposed to more information than ever before, provided both by technology and by increasing access to every level of education. These societal gains, however, have also helped fuel a surge in narcissistic and misguided intellectual egalitarianism that has crippled informed debates on any number of issues. Today, everyone knows everything and all voices demand to be taken with equal seriousness, and any claim to the contrary is dismissed as undemocratic elitism.

It’s a signal paradox of our times that we live in an information society but do not know how it works. And without understanding how our information is stored, used, and protected, we are vulnerable to having it exploited. In Fancy Bear Goes Phishing, Scott J. Shapiro draws on his popular Yale University class about hacking to expose the secrets of the digital age. With lucidity and wit, he establishes that cybercrime has less to do with defective programming than with the faulty wiring of our psyches and society.

We live in complicated, dangerous times. They are also hyper-technical times. As citizens who will elect future presidents of the most powerful and influential world, we need to know - truly understand, not just rely on television's talking heads - if Iran's nascent nuclear capability is a genuine threat to the West, if biochemical weapons are likely to be developed by terrorists, if there are viable alternatives to fossil fuels that should be nurtured and supported by the government, if nuclear power should be encouraged, and if global warming is actually happening.

Have you ever actually engaged with someone’s lame dance video on Instagram? Probably not, if you’re being honest. Gimmicks just don’t work, but the pressure of having an online presence can make people do weird things. Eventually, you have to call bullsh*t. The good news is that when you cut out excuses and ditch the self-sabotaging performances, you can learn to be a real human on the internet.

The visionary chemist Sidney Gottlieb was the CIA’s master magician and gentlehearted torturer - the agency’s “poisoner in chief.” As head of the MK-ULTRA mind control project, he directed brutal experiments at secret prisons on three continents. He made pills, powders, and potions that could kill or maim without a trace - including some intended for Fidel Castro and other foreign leaders. He paid prostitutes to lure clients to CIA-run bordellos, where they were secretly dosed with mind-altering drugs. His experiments spread LSD across the United States.

Like it or not, your every move is being watched and analyzed. Consumers' identities are being stolen, and a person's every step is being tracked and stored. What once might have been dismissed as paranoia is now a hard truth, and privacy is a luxury few can afford or understand. In this explosive yet practical book, Kevin Mitnick illustrates what is happening without your knowledge - and he teaches you "the art of invisibility".

You might have trouble imagining life without your social media accounts, but virtual reality pioneer Jaron Lanier insists that we’re better off without them. In his important new audiobook, Lanier, who participates in no social media, offers powerful and personal reasons for all of us to leave these dangerous online platforms behind before it’s too late. Lanier remains a tech optimist, so while demonstrating the evil that rules social media business models today, he also envisions a humanistic setting for social networking that can direct us towards richer and fuller way of living and connecting.

As lives offline and online merge, it's easy to forget how we got here. Rise of the Machines reclaims the story of cybernetics, a control theory of man and machine. Thomas Rid delivers a portrait of our technology-enraptured era. Springing from mathematician Norbert Wiener amid the devastation of World War II, the cybernetic vision underpinned a host of myths about the future of machines. This vision radically transformed the postwar world, ushering in sweeping cultural change.

The Republic poses questions that endure: What is justice? What form of community fosters the best possible life for human beings? What is the nature and destiny of the soul? What form of education provides the best leaders for a good republic? What are the various forms of poetry and the other arts, and which ones should be fostered and which ones should be discouraged? How does knowing differ from believing?

Regarded as one of the brightest young scientists of his generation, Lewis Dartnell proposes that the key to preserving civilization in an apocalyptic scenario is to provide a quickstart guide, adapted to cataclysmic circumstances. The Knowledge describes many of the modern technologies we employ, but first it explains the fundamentals upon which they are built. The Knowledge is a brilliantly original guide to the fundamentals of science and how it built our modern world as well as a thought experiment about the very idea of scientific knowledge itself.

Urgent as ever, Like a Thief in Broad Daylight illuminates the new dangers as well as the radical possibilities thrown up by today's technological and scientific advances and their electrifying implications for us all.

After a few billion years of bearing witness to life on Earth, of watching one hundred billion humans go about their day-to-day lives, of feeling unbelievably lonely, and of hearing its own story told by others, The Milky Way would like a chance to speak for itself. All one hundred billion stars and fifty undecillion tons of gas of it. It all began some thirteen billion years ago, when clouds of gas scattered through the universe's primordial plasma just could not keep their metaphorical hands off each other.

We are entering a new technological age in which artificial intelligence and immersive media will transform society at all levels, mediating our lives by altering what we see, hear, and experience. If managed well, this could unleash a new age of abundance. If managed poorly, this technological revolution could easily go astray, compromising our privacy, autonomy, agency, and humanity. Two industry veterans provide a data-driven debate on whether the new world we're creating will be a technological utopia or an AI-powered dystopia and give guidance on how to aim for the best future we can.

This is a self help-book like no other. Because you are not helping yourself, James Acaster is helping you. When James quit all forms of social media in 2019 he felt like he'd been born anew, but he was worried he'd suffer withdrawal and get lured back online to compete in a never ending popularity contest with only one possible winner (f--king Zuckerberg). He knew that in order to stay clean he'd have to replace everything social media used to give him with three-dimensional real-life activities.

Popular Lost Cities author David Hatcher Childress takes us into the amazing world of ancient technology, from computers in antiquity to the flying machines of the gods. Childress looks at the technology that was allegedly used in Atlantis and the theory that the Great Pyramid of Egypt was originally a gigantic power station. He examines tales of ancient flight and the technology that it involved; how the ancients used electricity; megalithic building techniques; the use of crystal lenses and the fire from the gods; and more.

Whether pondering black holes or predicting discoveries at CERN, physicists believe the best theories are beautiful, natural, and elegant, and this standard separates popular theories from disposable ones. This is why, Sabine Hossenfelder argues, we have not seen a major breakthrough in the foundations of physics for more than four decades. The belief in beauty has become so dogmatic that it now conflicts with scientific objectivity: Observation has been unable to confirm mindboggling theories, like supersymmetry or grand unification, invented by physicists based on aesthetic criteria.

In Physics of the Future, Michio Kaku - the New York Times best-selling author of Physics of the Impossible - gives us a stunning, provocative, and exhilarating vision of the coming century based on interviews with over 300 of the world’s top scientists who are already inventing the future in their labs. The result is the most authoritative and scientifically accurate description of revolutionary developments taking place....

The grid is an accident of history and of culture, in no way intrinsic to how we produce, deliver and consume electrical power. Yet this is the system the United States ended up with, a jerry-built structure now so rickety and near collapse that a strong wind or a hot day can bring it to a grinding halt. The grid is now under threat from a new source: renewable and variable energy, which puts stress on its logics as much as its components.

Ready to take your social media game to the next level? "TikTok & Twitch for Beginners" is your guide to mastering the intricacies of these two leading content platforms. This book will teach you how to maximize visibility, build relationships, and monetize your content, helping you unlock millions of views and turn your passion into a profitable venture.