Social Technology

In this essential and timely book, behavioral scientists Sanders and Hume demonstrate the astonishing reach of our social networks, and why we need to reclaim their power to effect positive change in our professional and private lives. The rise of social media has sent our social instincts into overdrive, and the impact of our networks has never been greater. But what if we could reclaim the positive power that influences our decisions, to behave better and be happier?

In the digital age, information, both true and false, spreads faster than ever. The same technology that provides access to data across the globe can abet the warping of truth and normalization of lies. In this audiobook, we examine the intersection of truth, untruth, and technology, including how social media manipulates behavior, technologies such as deepfakes that spread misinformation, the bias inherent in algorithms, and more.

Companies like Facebook and Twitter have redefined social interaction. But what if "machines" like automobiles, bicycles, health monitors, appliances, instruments, and anything else you can connect to the Internet, could all become members of your social network, collect data you care about, and feed it back to you at just the right time?

Just like the meteor that likely precipitated the end of the dinosaurs, social media is having a monumental impact on the world's economy; a change so dramatic that it has created a new business era. Welcome... to the Social Age. What does the Social Age mean for your business? Containing stories, analysis of real-world scenarios, and indispensable guidance, A World Gone Social gives you the tools and information you need to survive - and thrive - in a business climate in which customers hold all the cards...

For more than a decade, author Jeremy Goldman has helped companies inject "social" into their processes. In Going Social, he explains the ins-and-outs of platforms such as Facebook,Twitter, LinkedIn, Google+, Foursquare, Instagram, Pinterest, and others. The digital landscape offers unprecedented opportunities to breathe new life into brands, spread the word about products, and magnify loyalty.

AI is a present reality: we live at the threshold of an AI-dominated era. AI is more than a Technology wave. In the 21st century and beyond it is the very core source of power that fuels politics, business, and society: our minds, our work, and our homes. AI also rewrites the rules and forces us to lose no time in rethinking fundamental questions of our humanity. Our human brains will soon be required to adapt at hyper speed to a new paradigm of omnipresent machine intelligence. We all have to deal with both its opportunities and threats in a conscious manner.

Neither an advocate nor a critic of cultured meat, Benjamin Aldes Wurgaft spent five years researching the phenomenon. In Meat Planet, he reveals how debates about lab-grown meat reach beyond debates about food, examining the links between appetite, growth, and capitalism. Could satiating the growing appetite for meat actually lead to our undoing? Are we simply using one technology to undo the damage caused by another? Like all problems in our food system, the meat problem is not merely a problem of production. It is intrinsically social and political.

Young adults are coming of age at a time when work is temporary, underpaid, incommensurate with their education, or downright unsatisfying. Despite these challenges, media scholar S. Craig Watkins argues that this moment of precarity is rife with opportunities for innovation, and that young adults are leading the charge in turning that into an inventive and surprisingly sustainable future.

Never before has so much been known about so many. CCTV cameras, TSA scanners, NSA databases, big data marketers, predator drones, "stop and frisk" tactics, Facebook algorithms, hidden spyware, and even old-fashioned nosy neighbors - surveillance has become so ubiquitous that we take its presence for granted. While many types of surveillance are pitched as ways to make us safer, almost no one has examined the unintended consequences of living under constant scrutiny and how it changes the way we think and feel about the world.

The slippery online ecosystem is the perfect breeding ground for identities: true, false, and in between. The Internet shorthand IRL - "in real life" - now seems naïve. We no longer question the reality of online experiences but the reality of selfhood in the digital age. In The Secret Life, the essayist and novelist Andrew O'Hagan issues three bulletins from the porous border between cyberspace and IRL.

Are we driving off a digital cliff and heading for disaster, unable to focus, maintain concentration, or form the human bonds that make life worth living? Are media and business doomed and about to be replaced by amateur hour? Both visionary and practical, I Live in the Future & Here’s How It Works captures the zeitgeist of an emerging age, providing the understanding of how a radically changed media world is influencing human behavior.

We live in an age of connection, one that is accelerated by the Internet. This increasingly ubiquitous, immensely powerful technology often leads us to assume that as the number of people online grows, it inevitably leads to a smaller, more cosmopolitan world. We’ll understand more, we think. We’ll know more. We’ll engage more and share more with people from other cultures. In reality, it is easier to ship bottles of water from Fiji to Atlanta than it is to get news from Tokyo to New York.

Large corporations, big governments, and other centralized organizations have long determined and dominated the way we work, access healthcare, get an education, feed ourselves, and generally go about our lives.

Mit der gegenwärtigen technologischen Revolution ist der Traum einer umfassenden Möglichkeit der Steuerung der Gesellschaft wahr geworden. Kai Schlieter zeigt, wie Politik und Wirtschaft "Big Data" für ihre Zwecke einsetzt, wie wir alle manipuliert werden und warum sich dem niemand entziehen kann. Überall hinterlassen Menschen Datenspuren und werden von immer mehr Playern dazu angehalten, immer mehr Daten preiszugeben. Immer neuere Sensoren messen nahezu jede Lebensäußerung in Echtzeit.

Die Maschinen sind erwacht. Sie fahren selbständig Auto, lernen kochen und kellnern, malen und musizieren, denken und debattieren. Manche übertreffen uns bereits: Sie stellen bessere Diagnosen als Ärzte, beherrschen 20 Sprachen und erkennen technische Probleme, noch bevor eine Turbine ausfällt. Wohin führt das? Sind Roboter und smarte Computer ein Segen für die Menschheit oder eher eine Gefahr für Arbeitsplätze, Privatsphäre und Sicherheit?

What will our world be like in the year 2010? Where will we work? How will we travel? What kind of advances can we expect in medicine and technology? Probable Tomorrows offers a look into the near-future advances, inventions, products, services, and everyday conveniences that will change how people live and work.

Con humor y espíritu crítico, la periodista Marta García Aller nos sumerge en una búsqueda fascinante de lo que significa ser humano en un mundo incierto dominado por las máquinas. El resultado es un libro imprescindible en el que aparecen todo tipo de testigos de lo inesperado.

Las redes sociales están en boca de todos, pero son muy pocos los que saben usarlas y, por tanto, sacarles partido. O, lo que es lo mismo, monetizarlas. Tanto es así que la mayoría de los directivos responsables de empresas y los emprendedores se preguntan sí, quizá, sería conveniente incorporar estrategias en estas plataformas que generen ingresos antes de que lo haga la competencia. La pregunta es ¿cómo?

Follow along as Paul Richards takes listeners on an exciting journey through the possibilities of live streaming for business...This audiobook is the ideal starting place for anyone who wants to take their business's lead generation process to the next level. Your success really depends on how well you market yourself and Live Streaming Is Smart Marketing has insider tips on exactly how you can achieve that level of success you’ve been seeking.

SHORT DESC"Was machen die da eigentlich? Und wie funktioniert es?" Als Vater und Manager eines erfolgreichen YouTubers schildert der Autor @dieserdad auf unterhaltsame Weise, was #diesejungenleute in der digitalen Welt treiben, welche Bedürfnisse dahinterstehen, und welche Folgen das für Erziehung, Gesellschaft und Freizeitgestaltung hat. @dieserdad ist der Vater von Oskar (@dieseroskar), einem der bekanntesten und erfolgreichsten YouTuber der jungen Generation. Als dessen Erziehungsberechtigter, Manager und zunehmend auch selbst Creator hat er "Neuland".