Sports Development

Deion “Coach Prime” Sanders is one of the greatest motivators and inspirational leaders of all time—on the field, in business, with family, and in his community. Now, he delivers the ultimate playbook of inspiring personal stories, winning strategies, and the motivation required to help us “elevate and dominate” in all aspects of our lives.

Honest, relatable, and raw, every listener will connect with Sally’s story and see how they too can overcome even the most difficult situations in life and sport. Choose Strong is a story for everyone from every age and walk of life looking to live their strongest life.

13 World Championship appearances. 6 Olympic Games. Hockey Hall of Famer. All while raising a child, earning multiple university degrees, and not benefiting from the financial stability male professional athletes have. She gave the game everything she had—now, Hayley shares what the game gave her.

Hockey Moms laces together the stories of NHL hockey moms like Kelly McDavid and Ema Matthews with those of mothers who never expected their children to set foot on the ice. With insight, warmth, honesty and humour, more than thirty hockey moms share their own journeys as they figure out how to juggle trips to the rink with raising a family, building their own backyard rinks, finding ways to pay for new gear and dealing with the sometimes-heartbreaking setbacks faced along the way.

Kara Goucher grew up with Olympic dreams. She excelled at running from a young age and was offered a Nike sponsorship deal when she graduated from college. Then in 2004, she was invited to join a secretive, lavishly funded new team, dubbed the Nike Oregon Project. Coached by distance running legend Alberto Salazar, it seemed like the opportunity of a lifetime. Kara was soon winning a World Championship medal, going to the Olympics, and standing on the podium at the New York and Boston marathons, just like her coach. But behind the scenes, Salazar was hiding dark secrets.

Within the chapters of Striking Thoughts, you will find the secrets of Bruce Lee's incredible success—as an actor, martial artist, and inspiration to the world. Consisting of eight sections, Striking Thoughts covers 72 topics and 825 aphorisms—from spirituality to personal liberation and from family life to filmmaking—all of which Bruce lived by. His ideas helped energize his life and career and made it possible for him to live a happy and assured life, overcoming challenging obstacles with seeming ease.

Lawrence’s accomplishments are nearly impossible to comprehend. After breaking two Guinness World Records, he shattered possibilities in 2015 by completing 50 full-distance triathlons in 50 states in 50 consecutive days. Yes, THE IRONMAN®, “the single most difficult day in sports”—a 2.4-mile swim, 112 miles on a bike, then a 26.2-mile run, all completed in under 17 hours. It is a race so intense that less than .01% of the population have completed one.

Stephen Alter was raised by American missionary parents in the hill station of Mussoorie, in the foothills of the Himalayas, where he and his wife Ameeta, now live. Their idyllic existence was brutally interrupted when four armed intruders invaded their house and viciously attacked them, leaving them for dead. The violent assault and the trauma of almost dying left him questioning assumptions he had lived by since childhood. For the first time, he encountered the face of evil and the terror of the unknown.

From being nicknamed 'God of offside' to charting the future of team India, Sourav Ganguly is undoubtedly one of the greatest captains to have played for the country. His records speak for himself: 18,000+ international runs and 11,000 runs in ODI matches including 22 centuries with an average of 41.02! Moreover, Sourav still has the highest win/loss ratio (even higher than M.S. Dhoni’s) and also holds the record of the highest number of wins overseas as a test captain. What makes Sourav Chandidas Ganguly, the 'Prince of Kolkata', such a winner?

Deena Kastor was a star youth runner with tremendous promise, yet her career almost ended after college, when her competitive method - run as hard as possible, for fear of losing - fostered a frustration and negativity and brought her to the brink of burnout. On the verge of quitting, she took a chance and moved to the high altitudes of Alamosa, Colorado, where legendary coach Joe Vigil had started the first professional distance-running team. There she encountered the idea that would transform her running career: the notion that changing her thinking - shaping her mind to be more encouraging, kind, and resilient - could make her faster than she’d ever imagined possible.

Long before Paul Rabil had become the most acclaimed lacrosse player of all time, the sport’s first million-dollar man, and started his own professional league, he knew he wanted greatness. The problem was he lacked a manual. So, he went out and created one. He asked Bill Belichick how to prepare, Steph Curry how to practice, and Sue Bird how do be resilient in the face of adversity. The Way of The Champion is the synthesis of everything Rabil learned on his path to becoming the greatest lacrosse player of all time.

It's never too late to chase your dreams: Before she discovered running, Nita Sweeney was 49-years-old, chronically depressed, occasionally manic, and unable to jog for more than 60 seconds at a time. Using exercise, Nita discovered an inner strength she didn't know she possessed, and with the help of her canine companion, she found herself on the way to completing her first marathon. In her memoir, Sweeney shares how she overcame emotional and physical challenges to finish the race and come back from the brink.

Confidence affects how we deal with stress and how we fulfill our potential to achieve the results we desire. In sports and in life, confidence is the underlying factor determining mental and physical performance, leading to overall success. This book by experienced mental performance specialist Isabelle Hamptonstone contains a collection of powerful techniques and tips to help hockey players overcome lack of confidence.

Long before he became manager of the St. Louis Cardinals and Kansas City Royals, Mike Matheny grasped the core values of what really mattered when it came to playing baseball. It wasn't attention from fans or the trophy at the end of a season that guided his morals, but the hard-won discipline, labor, and humility that he incorporated into every game he played. Now, in The Dad Coach, Matheny puts his philosophy into action and provides a step-by-step template for coaches and parents to develop solid fundamentals and a strong sense of character in their players.

Venus harnessed a rich blend of hard-won wisdom and core discipline to achieve her goals while keeping a simple promise to herself: to keep things fun. But after being diagnosed with an incurable autoimmune disorder that affected her emotional and physical wellness, Venus's vow was put to the test. She came up with the STRIVE strategy—a winning combination of holistic and scientific approaches to wellness and performance that focuses on making self-improvements reachable and sustainable.

For the first time, sporting legend Dan Carter distils his two decades at the frontiers of high-performance into his 'perfect ten' lessons. You won't find conventional wisdom here, but hard-learned truths. Honest, surprising and inspiring, The Art of Winning converts a legendary career into timeless lessons for listeners in any walk of life. Step inside the unique culture of the All Blacks - and inside the mind of a legend.

When we first meet the young man at the center of this extraordinary and moving story, he is one of 13 children by a mother addicted to crack; he does not know his real name, his father, his birthday, or any of the things a child might learn in school. And he has no serious experience playing organized football.

Shut Up and Run is Robin’s love letter to the sport; written in her one-of-a-kind voice with big energy and style. It celebrates the excitement of running while offering tips, tricks, and visual motivation to help every runner cultivate miles of sweat, laughter, swagger, and friendship.

No one sees baseball like Joe Maddon. He sees it through his trademark glasses and irrepressible wit. Raised in the “shot and beer” town of Hazleton, PA, and forged by 15 years in the minors, Maddon over 19 seasons in Tampa Bay, Chicago, and Anaheim has become one of the most successful, most colorful, and most quoted managers in Major League Baseball. He is a workplace culture expert, having engineered two of the most stunning turnarounds in the past quarter century.

A world-renowned psychologist and mindfulness performance expert who has helped superstars such as Michael Jordan and Kobe Bryant transform their careers, offers proven strategies for unleashing our innate strengths, avoiding burnout, and discovering enduring success.