Technology Business Management

A social media expert with global experience with many of the world's biggest brands - including Nike, Toyota, and Motorola - Simon Mainwaring offers a visionary new practice in which brands leverage social media to earn consumer goodwill, loyalty, and profit, while creating a third pillar of sustainable social change through conscious contributions from customer purchases. These innovative private sector partnerships answer perhaps the most pressing issue facing business and thought leaders today: how to practice capitalism in a way that satisfies all needs.

John Seely Brown and Paul Duguid show us how to look beyond mere information to the social context that creates and gives meaning to it. Arguing elegantly for the important role that human sociability plays, even - perhaps especially - in the digital world, The Social Life of Information gives us an optimistic look beyond the simplicities of information and individuals.

Big Data Revolution is a guide to improving performance, making better decisions, and transforming business through the effective use of big data. Listeners are guided through tried-and-true methodologies for getting more out of data and using it to the utmost advantage. This audiobook describes the major trends emerging in the field, the pitfalls and triumphs being experienced, and the many considerations surrounding big data, all while guiding listeners toward better decision-making from the perspective of a data scientist.

The high-tech industry has given rise to a pioneering group of entrepreneurs and executives that is not only behind today's most innovative technological advances but also at the forefront of a dynamic new movement in business. Now, in Silicon Gold Rush, their inspirational stories are told and their strategies for success revealed.

Demystifying IT has been hailed as the one book about information technology that leaders of midsized companies should listen to. Given the importance of IT in today’s world, it might also be the most timely and valuable business book of any kind to be published recently. The co-authors are masters of leveraging IT for creating sustainable competitive advantages for businesses. They’ve been at it for decades, solving problems that defied other experts, and leading digitization projects which have boosted client companies into new realms of growth and profit.

Sumérgete en 'Cómo hacer negocios con tecnología: El toque Midas', un fascinante manual de Daniel Cestau Liz que desentraña los secretos de triunfar en el dinámico mundo de la tecnología. Desde estrategias comerciales hasta casos de éxito, este libro es una certificación única en su clase. Con el enfoque de un 'Rey Midas' tecnológico, Daniel comparte décadas de experiencia, guiándote para elevar la facturación, aumentar la rentabilidad y destacar en la industria.

What To Do When Machines Do Everything is a guidebook to succeeding in the next generation of the digital economy. When systems running on Artificial Intelligence can drive our cars, diagnose medical patients, and manage our finances more effectively than humans it raises profound questions on the future of work and how companies compete. Drawing upon real-world cases, data, and insight, the authors provide clear strategic guidance and actionable steps to help you and your organization move ahead in a world where exponentially developing new technologies are changing how value is created.

AI-Powered Project Management: Merging Technology with Team Success by Mohammad Zaripour explores how artificial intelligence (AI) is transforming project management. This guide provides a roadmap for integrating AI into project workflows, helping professionals enhance decision-making, optimize processes, and improve team collaboration.

For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and nonprofit organization while securing her place as one of America's most sought after thought leaders.

Virtual Distance - the measurable disconnect that arises when we rely on digitally mediated communication - applies to all of us. In the second edition of The Power of Virtual Distance, Karen Sobel Lojeski and Richard R. Reilly showcase 15 years of data to describe their powerful framework for predicting everything from trust, employee engagement, and job satisfaction to bottom-line results.

Data is everywhere, coming at us in a never-ceasing, ever-rising river that threatens to overwhelm us. Igor Tulchinsky, the trader behind global quantitative investment management firm WorldQuant, reveals, how natural patterns underlie data patterns that may dictate life or death, success, or failure. This book demonstrates how to exercise real intelligence by discerning the patterns that surround us every day and how to leverage this information into success in the workplace and beyond.

If you have tried everything imaginable but have never been able to use artificial intelligence to scale your business or enhance your projects, then this could be one of the most important audiobooks you have listened to in years. Practical Artificial Intelligence: An Enterprise Playbook is written to give you an in-depth view of Artificial Intelligence and how it can be used to make analytics more productive and efficient at workplaces.

There's another, better way to drive durable, effective change in your organization, and it’s been proven effective by global IT and business consulting leader Infosys. The Live Enterprise operating model provides a clear path to transform large complex businesses into agile, digital ecosystems that evolve with changing market needs and scale to any size.

Thomas R. Köhler und Julia Finkeissen liefern in ihrem neuen Buch eine Bestandsaufnahme der aktuellen Technologien und trennen dabei schonungslos Hype von Wirklichkeit. Sie liefern das Rüstzeug für jede Führungskraft, um KI aktiv im Unternehmen sinnvoll einzusetzen. Business 5.0 zeigt in sieben Schritten, wo und wie KI-Projekte im Unternehmen etabliert werden können, und liefert konkrete Beispiele für unterschiedliche Branchen und Querschnittsfunktionen.

The use of cognitive analytics/artificial intelligence (AI) systems is set to accelerate. Advanced Analytics and AI prepares business users for the era of cognitive analytics/artificial intelligence. Building on established texts and commentary, it specifically prepares you in terms of expectation, impact on personal roles, and responsibilities. It focuses on the specific impact on key industries (retail, financial services, utilities and media) and also on key professions (such as accounting, operational management, supply chain and risk management).

In modern history, the story of capitalism has been a story of firms and financiers. That's all going to change thanks to the Big Data revolution. As Viktor Mayer-Schönberger, best-selling author of Big Data, and Thomas Ramge, who writes for The Economist, show, data is replacing money as the driver of market behavior. Big finance and big companies will be replaced by small groups and individual actors who make markets instead of making things: think Uber instead of Ford, or Airbnb instead of Hyatt. Will this be an age of prosperity or of calamity?

Create Your Own Future is a powerful book on self-empowerment that offers a wealth of ideas readers can apply immediately to take complete control of their personal and work lives. Intended for anyone who wants to make more money and get more satisfaction from life, the book offers twelve principles for success and real-world action plans that help you reach your goals. Author Brian Tracy is one of the most renowned and successful self-help authors and speakers in the world; Create Your Own Future presents all his accumulated experience in making success happen for others. Now, it can make success happen for you.

Certain ideas about business leadership are held to be timeless, and certain characteristics of leaders - often including a square jaw, a deep voice, and extroversion - are said to be universal. In Leading in the Digital World, Amit Mukherjee argues that since digital technologies are changing everything else, how could they not change leadership ideologies and styles? Drawing on a global survey of 700 mid-tier to senior executives and interviews with C-level executives from around the world, Mukherjee explains how digital technologies are already reshaping organizations.

The Civil War was the first "modern war." Because of the rapid changes in American society, Abraham Lincoln became president of a divided United States during a period of technological and social revolution. Among the many modern marvels that gave the North an advantage was the telegraph, which Lincoln used to stay connected to the forces in the field in almost real time. No leader in history had ever possessed such a powerful tool to gain control over a fractious situation. An eager student of technology, Lincoln had to learn to use the power of electronic messages.

Marcus Sidonius Falx is an average Roman citizen. Born of a relatively well-off noble family, he lives on a palatial estate in Campania, dines with senators and generals, and, like all of his ancestors before him, owns countless slaves. Having spent most of his life managing his servants - many of them prisoners from Rome's military conquests - he decided to write a kind of owner's manual for his friends and countrymen.