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  • 80/20 Sales and Marketing

  • The Definitive Guide to Working Less and Making More
  • Written by: Perry Marshall
  • Narrated by: Ron Allan
  • Length: 5 hrs and 43 mins
  • 4.6 out of 5 stars (35 ratings)

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80/20 Sales and Marketing

Written by: Perry Marshall
Narrated by: Ron Allan
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Publisher's Summary

*Stop "just getting by"... Master the 80/20 rule and make more money without more work.*

When you know how to walk into any situation and see the 80/20's, you can solve almost any conversion problem.

*Any traffic problem. Any money problem.*

If you're a sales and marketing professional, you can save 80 percent of your time and money by zeroing in on the right 20 percent of your market. By page 5 you'll be applying 80/20² and 80/20³ to gain 10X, even 100X the success.

With powerful 80/20 software, you'll apply the Pareto Principle to:

  • Slash time-wasters
  • Locate invisible profit centers in your business
  • Advertise to hyper-responsive buyers and avoid tire-kickers
  • Gain coveted positions on search engines
  • Differentiate yourself from rivals
  • Gain esteem in your marketplace

Created by famed marketing consultant and best-selling author Perry Marshall, unique tools show you exactly how much money you're leaving on the table, and how to put it back in your pocket – then reinvest for even greater success.

You'll identify untapped markets, incremental improvements and high-profit opportunities, gaining time, and greater income potential. The Software Tools can be found here - 8020curve.com

©2013 Perry Marshall (P)2014 Perry Marshall

What listeners say about 80/20 Sales and Marketing

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Very informative!

This book is packed with loads of information! Great book, you really need to listen with a pen and paper.

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Thankful for this book

Glad I was recommended this book. Saving me a ton of wasted effort and reminding me to generous as I grow my wealth. Win win.

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Contains MAJOR Marketing Insights

This book is a must for any entrepreneur, business owner, digital marketer etc looking to hack effectiveness in all aspects of their craft. This book is recommended reading by top 7 and 8 figure earners in the marketing world, so ignore its teachings at your own peril!

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some serious breakthroughs in this book!!

I've implemented a few ideas since having read it and already I'm seeing HUGE ROI!

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