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  • The Language of Sales

  • The Art and Science of Sales Communication
  • Written by: Tom Hopkins, Andrew Eilers
  • Narrated by: Bill Foote
  • Length: 5 hrs and 26 mins
  • 4.6 out of 5 stars (25 ratings)

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The Language of Sales

Written by: Tom Hopkins, Andrew Eilers
Narrated by: Bill Foote
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Publisher's Summary

“Don’t be fooled by the title, this book goes far beyond the selling process. I highly recommend this book to anyone interested in improving communication skills for any reason, personal or professional.” (Tom Ziglar, author of Choose to Win and proud son of Zig Ziglar)

Have you ever wondered why it’s so easy to talk with some people and not with others? It’s simple - you speak the same language! This doesn’t mean that you both speak English or have a similar dialect. It means that you connect with them on some level. 

In selling, building trusting relationships is all about understanding people who are different from you and being flexible enough in your communication skills to relate to them.

This is a learned skill! In The Language of Sales, veteran sales professionals Tom Hopkins and Andrew Eilers teach you the nuances of how to effectively and powerfully communicate. 

Learn to:

  • Make the most of communication with the proper vocabulary
  • Improve relationships through the written word
  • Read (and speak) between the lines with body language skills
  • Use the language of sales to overcome objections and close more sales
  • Self-motivate with powerful internal communication. 

If you’re dedicated to a lifelong career in the wonderful world of selling, why not master the skills to create the career of your dreams? What could be better than helping people benefit from the products and services you offer through more powerful communication?

©2019 Tom Hopkins and Andrew Eilers (P)2019 Made for Success Publishing

What the critics say

“There’s no doubt about it. Effective communication skills are the most critical tool in every salesperson’s arsenal. Tom Hopkins and Andrew Eilers show you how to uplevel your skill so you can maximize every client communication through The Language of Sales.” -- Bert Martinez, Marketing Consultant and Best-Selling Author of Dominating Your Mind

“Sales are made or not made based on what you say AND how you say it. Implement the advice of Tom Hopkins and Andy Eilers in The Language of Sales to build stronger relationships with clients and close more business.” -- Wendy Weiss, The Queen of Cold Calling™

“Tom Hopkins is already renowned as the master of sales phraseology. This book breaks the myth of typical ‘sales speak’ and clearly and powerfully provides us with a sales language to accelerate the success of those new to the profession of selling and to advance the effectiveness of veteran sales champions. This is a must-read for anyone in selling.” -- Michael Norton, Chief Revenue Officer, Eventus Solutions Group, President of the Zig Ziglar Corporate Training Solutions Team, Former Executive Vice President of Sandler Training

What listeners say about The Language of Sales

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  • Overall
    5 out of 5 stars
  • Jet
  • 2022-12-13

👍

No BS, very straightforward and useful! Not only for the people who work as salesmen, it can also be useful for people who wants to improve their communication skills.

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Great sales communication skills and strategies

Some fundamental basic sales communication skills for newbie getting into sales. Strategies to consider and apply to improve relationships with clients. Some thought provoking material.

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    1 out of 5 stars

Too many religious references for a book that is about selling things

From the onset of listening to this book, I thought it kind of sounds a little bit sermon like

But I thought oh well I’ll give it a chance
Then the author used Jesus Christ as an example of someone who was not self focused, but other person focussed

I thought well if we’re going to start talking about pretend things I would say the tooth fairy Santa Claus and the Easter bunny

Are all good examples,

Other than the BS religious references. I would say. The majority of this book is just recycle crap from other books I would definitely not recommend it to anyone.

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