Are you struggling to attract younger golfers to your club?
The generational shift in golf is bigger than ever, and if you’re not adapting, you’re losing out.
In this episode Clayton and Brad break down the widening cultural and generational gap between Baby Boomers, Gen X, Millennials, and Gen Z—and what that means for golf course managers.
We’ll uncover why younger players aren’t joining traditional clubs, what they actually want from the game, and how successful clubs are evolving to meet their expectations.
From flexible membership models to social-friendly events and digital engagement, we’re giving you actionable strategies to modernize your club and future-proof your business.
If you want to keep your course relevant and thriving in the years ahead, this episode is a must-listen. Tune in now! 🎙️⛳ #GolfClubManagement #GolfIndustry #FutureOfGolf