According to American Express, people will pay 86% more if you give them an impeccable customer experience. That’s why providing a great experience after the purchase is one of the best ways to differentiate yourself, your brand, and your business from your competitors.

So how can you improve the customer experience of your company? It’s all in the delivery of whatever you offer, whether you’re selling a product (physical or digital) or a service. Today on the Promote Yourself to CEO podcast, you’ll learn about seven ways to upgrade the delivery process of your offer that’ll have your clients or customers loving you and your business.

On this episode of Promote Yourself to CEO:

4:41 - Clear containers for your offers helps you as well as your clients or customers. How?

8:28 - With so much small business competition, how can you develop relationships with your clients so that they remain loyal to yours?

11:45 - Have a clear vision for your customer experience and create a success path to help buyers get there.

13:20 - Do you follow up after the purchase? I discuss how to create checkpoints and proactively reach out.

17:44 - You’ll need to proactively coach your clients or customers on this as well.

21:05 - What can you use to improve your customer experience on an ongoing basis?

24:57 - The last way to upgrade your customer experience is easier said than done, but it must be done for a sustainable business.

29:22 - To wrap the show, I quickly recap the seven ways to upgrade your customer or client experience.

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