Summary

In this episode, Jose Berlanga, CEO and founder of Houstonian Capital, shares his extensive journey as an entrepreneur, discussing the importance of resilience, navigating challenges, and the evolution of his business ventures, particularly in real estate. He emphasizes the need for quick decision-making during tough times and reflects on the lessons learned from the 2008 financial crisis. Jose also highlights the significance of hard work, adaptability, and being open to opportunities to achieve long-term success.

Takeaways

• Resilience is crucial for entrepreneurs.
• Endurance helps in overcoming setbacks.
• Act quickly during business challenges.
• Success combines hard work and luck.
• Entrepreneurship requires a certain nature.
• Long-term thinking is vital in good times.
• It's acceptable to lose money, but not reputation.
• Immersion in work leads to success.
• Home runs in business are rare; persistence is key.
• Key principles of entrepreneurship evolve over time.

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Chapters

00:00 Introduction to Jose Berlanga

03:21 Jose's Entrepreneurial Journey

06:08 Resilience in Entrepreneurship

09:25 Navigating Business Setbacks

12:17 The Shift to Real Estate

15:09 Overcoming the 2008 Financial Crisis

29:53 Navigating Financial Loss and Resilience

33:03 Evolving Business Models in Real Estate

36:43 The Nature of Entrepreneurship: Born or Made?

41:05 The Importance of Being Open to Opportunity

53:41 Key Principles of an Entrepreneur's Journey

57:39 Upcoming Projects and Final Thoughts

Credits:

Hosted by Michael Smith and Ryan Roghaar

Produced by Ryan Roghaar

Theme music: "Perfect Day" by OPM

The Carton:

⁠⁠https://medium.com/the-carton-by-eggs⁠⁠

Feature with Zack Chmeis of Straight Method up now!

⁠⁠https://medium.com/the-carton-by-eggs/zack-chmeis-35dae817ac28⁠⁠

The Eggs Podcast Spotify playlist:

bit.ly/eggstunes

The Plugs:

The Show

eggscast.com

@eggshow on twitter and instagram

On iTunes: itun.es/i6dX3pCOn

Stitcher: bit.ly/eggs_on_stitcher

Also available on Google Play Music!

Mike "DJ Ontic":

Shows and info: ⁠⁠djontic.com⁠⁠

@djontic on twitter

Ryan Roghaar:

⁠⁠http://rogha.ar⁠⁠

Summary

In this episode, Jeroen Corthout, co-founder of SalesFlare, shares his entrepreneurial journey from a corporate background to founding a CRM tailored for small businesses. He discusses the challenges of building a software product in a saturated market, the importance of usability and automation, and the strategies for funding and hiring in a bootstrap environment. Jeroen emphasizes the significance of understanding customer needs and creating a product that genuinely helps sales teams succeed.

Takeaways

• Jeroen's journey began with a passion for building websites.
• He transitioned from engineering to marketing to gain business insights.
• SalesFlare was born out of frustration with existing CRMs.
• The development process involved significant customer feedback.
• Funding strategies included accelerators and government subsidies.
• Hiring should be approached with caution to maintain company culture.
• Usability and automation are key differentiators for SalesFlare.
• Building a network in incubators can accelerate growth.
• Choosing the right tech stack is crucial for development efficiency.
• SalesFlare focuses on small and medium-sized businesses for growth.

Chapters

00:00 Introduction to Jeroen Corthout and SalesFlare

10:48 The Journey from Engineering to Entrepreneurship

22:09 Building SalesFlare: The Development Process

24:57 Bootstrapping a Software Business

26:24 Navigating Startup Funding and Financial Strategies

30:17 The Value of Accelerators and Incubators

34:12 Hiring Strategies for Startups

40:41 Choosing the Right Tech Stack

45:25 Selling the Product: Standing Out in a Crowded Market

Credits:

Hosted by Michael Smith and Ryan Roghaar

Produced by Ryan Roghaar

Theme music: "Perfect Day" by OPM

The Carton:⁠https://medium.com/the-carton-by-eggs⁠

Feature with Zack Chmeis of Straight Method up now!

⁠https://medium.com/the-carton-by-eggs/zack-chmeis-35dae817ac28⁠

The Eggs Podcast Spotify playlist:

bit.ly/eggstunes

The Plugs:

The Show

eggscast.com

@eggshow on twitter and instagram

On iTunes: itun.es/i6dX3pCOn

Stitcher: bit.ly/eggs_on_stitcher

Also available on Google Play Music!

Mike "DJ Ontic":

Shows and info: ⁠djontic.com⁠

@djontic on twitter

Ryan Roghaar:

⁠http://rogha.ar⁠

Summary

In this conversation, Anthony Taylor of SME Strategy discusses the importance of business strategy as a series of choices that organizations must make. He emphasizes the need for clear destinations, alignment among team members, and the significance of setting realistic goals. Taylor shares insights on overcoming fear of failure, the process of strategic planning, and the steps to develop an effective strategy. He highlights the importance of focusing on outcomes and making decisions quickly to adapt to changing circumstances.

Takeaways

• Strategy is fundamentally about making choices.
• Clear destinations are essential for effective strategy.
• Alignment among team members is crucial for success.
• Setting realistic goals helps avoid the fear of failure.
• The benefit of the future must outweigh the pain of change.
• Organizations should celebrate their current state before moving forward.
• The strategic planning process is applicable to all organizations.
• Focus on outcomes rather than just activities.
• Make decisions quickly and iterate as needed.
• Definiteness of purpose helps avoid distractions.

Chapters

00:00 Introduction to Anthony Taylor and SME Strategy

01:43 Understanding Business Strategy as Choices

05:56 The Importance of Clear Destinations

09:24 Aligning Goals and Actions for Success

11:53 Insights from the Book 'Alignment'

14:58 The Balance of Goal Setting and Realism

18:24 Definiteness of Purpose in Entrepreneurship

21:19 Making Decisions and Opportunity Cost

27:25 Navigating Ideation and Execution

30:22 Understanding Product-Market Fit

33:07 Strategic Planning Essentials

35:23 The Strategic Planning Process

39:23 Setting Strategic Priorities

43:51 Adapting Plans in a Changing World

51:08 Overcoming Fear of Failure

----
Credits:
Hosted by Michael Smith and Ryan Roghaar
Produced by Ryan Roghaar
Theme music: "Perfect Day" by OPM

The Carton:
https://medium.com/the-carton-by-eggs
Feature with Zack Chmeis of Straight Method up now! https://medium.com/the-carton-by-eggs/zack-chmeis-35dae817ac28

The Eggs Podcast Spotify playlist:
bit.ly/eggstunes

The Plugs:
The Show
eggscast.com
@eggshow on twitter and instagram

On iTunes: itun.es/i6dX3pC
On Stitcher: bit.ly/eggs_on_stitcher
Also available on Google Play Music!

Mike "DJ Ontic" shows and info
djontic.com
@djontic on twitter

Ryan Roghaar
http://rogha.ar