Ecommerce Traffic & Conversion Podcast

Written by: Scott Brandley & DJ Sprague
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  • Summary

  • The #1 Ecommerce Podcast for Traffic and Conversion Strategies. The Ecommerce Traffic & Conversion Podcast is specifically for ecommerce CEO's, Executives, Managers, and Marketers who are passionate about improving their SEO, CRO, Reputation, and more. Hosted by Scott Brandley and DJ Sprague, CEO and CMO of Shopper Approved, and co-authors of the book Reputation King.
    2024
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Economics Management & Leadership Marketing & Sales Personal Success
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Episodes
  • Building Unbreakable Customer Trust with Natalie Oldfield

    Building Unbreakable Customer Trust with Natalie Oldfield
    Dec 24 2024
    Natalie Oldfield, the author of "Trusted: The Proven Path to Customer Loyalty and Business Growth," joins hosts Scott Brandley and DJ Sprague in the essential components of building unbreakable customer trust. Natalie shares her expertise on why trust is the most valuable asset for eCommerce CEOs and executives aiming to improve their online reputation. She emphasizes that trust impacts every area of a business, from customer retention to revenue growth, and highlights three key strategies: showing your real self, being transparent through visual content, and leveraging genuine customer reviews to establish strong connections. In this episode, you'll learn: * How to build unbreakable customer trust through authenticity and social proof. * Practical strategies to boost retention, referrals, and revenue. * The critical role of real connections in creating loyal customers. Learn how you can apply these strategies to build meaningful relationships with your customers. Don’t miss out on the chance to boost your brand's credibility and become the go-to choice in your industry. Watch the full episode: Building Unbreakable Customer Trust with Natalie Oldfield https://youtu.be/RSX0b6EVsnc Get a copy! Trusted: The Proven Path to Customer Loyalty and Business Growth: https://www.amazon.com/Trusted-Proven-Customer-Loyalty-Business/dp/B0DFPQJKFQ Learn how to become a Reputation King with our free online reputation management handbook for ecommerce. Get yours now at https://www.reputationking.com/ Connect with us: Website: https://www.shopperapproved.com/ LinkedIn: https://www.linkedin.com/company/shopperapproved/ X: https://twitter.com/shopperapproved Facebook: https://www.facebook.com/shopperapproved/ Instagram: https://www.instagram.com/shopperapproved/ Scott Brandley is an expert in reviews, social proof, and behavioral design. He is the co-founder and CEO of Shopper Approved and Trust Guard, and has built over 40 different SaaS software products over his career. Connect with Scott Brandley: Linkedin: https://www.linkedin.com/in/scott-brandley/ Facebook: https://www.facebook.com/scottbrandley1/ Duane “DJ” Sprague is a conversion rate expert, a Certified Behavioral Design Coach by the Online Influence Institute, and a certified expert by the Behavioral Design Academy, the Mindworx Academy, and the Interaction Design Institute. He holds a master’s degree in Integrated Marketing Communication and has received the 1st Place Gold Award in a global integrated marketing competition. Duane is the CMO of Shopper Approved, where he works with thousands of eCommerce websites to improve their SEO and CRO. Connect with DJ Sprague: Linkedin: https://www.linkedin.com/in/duanesprague Natalie Oldfield is an expert in trust-based leadership, dedicated to helping businesses build unbreakable customer relationships. As an author, coach, and speaker, she has guided thousands of professionals to establish trust that drives customer loyalty, repeat business, and brand reputation. Named a Top Thought Leader in Trust five times, Natalie provides practical strategies that inspire real change. Her approach is not about surface-level fixes but about creating a lasting trust that transforms both teams and bottom lines. Join Natalie to learn how trust can be your most powerful business asset. Connect with Natalie Oldfield: Website: https://www.successthroughtrust.com/ LinkedIn: https://www.linkedin.com/in/nataliedoyleoldfield/
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    20 mins
  • Igniting Your eCommerce Growth Through Podcast with Tamara Thompson

    Igniting Your eCommerce Growth Through Podcast with Tamara Thompson
    Dec 17 2024
    Tamara Thompson, CEO and founder of Broadcast Your Authority joins hosts Scott Brandley and DJ Sprague to share key strategies that make podcasts an incredible tool to ignite eCommerce growth. Tamara also emphasizes how being a guest on the right podcasts can help you build authority, connect with ideal clients, and expand your reach. "The key is to find shows that align with your niche and deliver real value to your audience." By doing so, you not only build your personal brand but also tap into an audience that is already interested in your expertise. In this episode, you'll learn: How to generate high-quality leads through effective podcast guesting. Proven strategies to expand your audience reach using collaborations. The power of storytelling in building authority and credibility. Learn how to generate high-quality leads, boost conversions, and build meaningful connections that grow your business. Don't miss out and start transforming your podcasting efforts into a powerful lead-generation engine. Watch the full episode: Igniting Your eCommerce Growth Through Podcast with Tamara Thompson https://youtu.be/PcbDJpSORco Learn how to become a Reputation King with our free online reputation management handbook for ecommerce. Get yours now at https://www.reputationking.com/ Connect with us: Website: https://www.shopperapproved.com/ LinkedIn: https://www.linkedin.com/company/shopperapproved/ X: https://twitter.com/shopperapproved Facebook: https://www.facebook.com/shopperapproved/ Instagram: https://www.instagram.com/shopperapproved/ Scott Brandley is an expert in reviews, social proof, and behavioral design. He is the co-founder and CEO of Shopper Approved and Trust Guard, and has built over 40 different SaaS software products over his career. Connect with Scott Brandley: Linkedin: https://www.linkedin.com/in/scott-brandley/ Facebook: https://www.facebook.com/scottbrandley1/ Duane “DJ” Sprague is a conversion rate expert, a Certified Behavioral Design Coach by the Online Influence Institute, and a certified expert by the Behavioral Design Academy, the Mindworx Academy, and the Interaction Design Institute. He holds a master’s degree in Integrated Marketing Communication and has received the 1st Place Gold Award in a global integrated marketing competition. Duane is the CMO of Shopper Approved, where he works with thousands of eCommerce websites to improve their SEO and CRO. Connect with DJ Sprague: Linkedin: https://www.linkedin.com/in/duanesprague Tamara Thompson is a podcast marketing expert dedicated to helping top organizations, founders, and practitioners expand their reach by broadcasting their authority and mission online. Specializing in generating high-quality leads, Tamara employs a data-driven approach that transforms content into a powerful business tool. The tailored, done-for-you podcast solutions are designed to capture the attention of your ideal prospects, maximizing engagement across platforms. Tamara ensures that every podcast is not just a production but a growth engine for lasting success. Connect with Tamara Thompson: Website: https://broadcastyourauthority.com/ LinkedIn: https://www.linkedin.com/in/tamarathompson-serioustakepro/ Youtube: https://www.youtube.com/@broadcastyourauthority Instagram: https://www.instagram.com/tamarathompsonofficial/ Twitter: https://x.com/_tamarathompson Facebook: https://www.facebook.com/DirectorTamaraT/
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    35 mins
  • Enhancing Profitability Through Smart Checkout Optimization with Matthew Stafford

    Enhancing Profitability Through Smart Checkout Optimization with Matthew Stafford
    Dec 10 2024
    Matthew Stafford, CEO and managing partner of Build Grow Scale (BGS), joins hosts Scott Brandley and DJ Sprague to dive into the world of checkout optimization and how it impacts profitability. With over three decades of experience in eCommerce, he provides a clear roadmap for improving the checkout process to drive higher conversion rates and increase net profit. He emphasizes the importance of simplifying the user experience during checkout to turn traffic into sales, offering practical tactics to reduce friction and enhance customer satisfaction. In this episode, you'll learn: How to optimize your checkout process to dramatically boost eCommerce profitability. Common pitfalls in the checkout process and how to effectively address them. Proven strategies to reduce friction and convert more visitors into paying customers. Learn how optimizing your checkout process can turn traffic into paying customers, increase your revenue, and take your eCommerce success to the next level. Watch the full episode: Enhancing Profitability Through Smart Checkout Optimization with Matthew Stafford https://youtu.be/sfANMSD_BvI Learn how to become a Reputation King with our free online reputation management handbook for ecommerce. Get yours now at https://www.reputationking.com/ Connect with us: Website: https://www.shopperapproved.com/ LinkedIn: https://www.linkedin.com/company/shopperapproved/ X: https://twitter.com/shopperapproved Facebook: https://www.facebook.com/shopperapproved/ Instagram: https://www.instagram.com/shopperapproved/ Scott Brandley is an expert in reviews, social proof, and behavioral design. He is the co-founder and CEO of Shopper Approved and Trust Guard, and has built over 40 different SaaS software products over his career. Connect with Scott Brandley: Linkedin: https://www.linkedin.com/in/scott-brandley/ Facebook: https://www.facebook.com/scottbrandley1/ Duane “DJ” Sprague is a conversion rate expert, a Certified Behavioral Design Coach by the Online Influence Institute, and a certified expert by the Behavioral Design Academy, the Mindworx Academy, and the Interaction Design Institute. He holds a master’s degree in Integrated Marketing Communication and has received the 1st Place Gold Award in a global integrated marketing competition. Duane is the CMO of Shopper Approved, where he works with thousands of eCommerce websites to improve their SEO and CRO. Connect with DJ Sprague: Linkedin: https://www.linkedin.com/in/duanesprague Matthew Stafford, CEO and managing partner of Build Grow Scale, has over three decades of entrepreneurial experience spanning industries such as e-commerce, software, and brick-and-mortar businesses. As an equity owner of several in-house e-commerce brands, Matthew has mentored thousands of store owners and helped hundreds of brands scale past the million-dollar mark, with many reaching $10 million and beyond. Known for his expertise in e-commerce optimization, he has been a prominent speaker on this topic for over seven years, hosting BGS LIVE, North America's largest e-commerce event. Today, Matthew blends his technical knowledge with a focus on personal growth, empowering entrepreneurs to find inner fulfillment alongside professional success. Connect with Matthew Stafford: Website: https://buildgrowscale.com/ LinkedIn: https://www.linkedin.com/in/matthewstafforddotcom/ https://www.linkedin.com/company/build-grow-scale/ Youtube: https://www.youtube.com/user/windowsuccess Instagram:https://www.instagram.com/matthewstafford815/ Facebook:https://www.facebook.com/matthewjacobstafford/
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    34 mins

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