The Geraldton Fishermen’s Co-operative (GFC) exemplifies the cooperative model, focusing on community, sustainability, and long-term value. Rooted in cooperative principles, GFC strengthens local economies by employing people across Western Australia and fostering deep ties with small towns. Its sustainability initiatives, like achieving MSC certification, highlight its forward-thinking approach to preserving the fishing industry for future generations.

Michael May is the General Manager of Supply Chain Operations at GFC, where he has worked for eight years, though his connection to the co-op spans a lifetime due to his upbringing in a fishing family. He holds an MBA with a specialisation in business leadership and has extensive experience in the industry.

Despite challenges, such as shrinking industry size and reduced community cohesion, Michael says GFC prioritises integrity, community engagement, and aligning personal and organisational purpose. With a legacy spanning 75 years, GFC remains committed to supporting members, fostering trust, and sustaining a vital industry for generations to come.

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