The Sales Revolution

Written by: Ingrid Maynard
  • Summary

  • The sales process is broken. What’s required is a revolution. A revolution to engage with other people, whether they be direct customers, employees, or the greater business community.

    Leading the charge is Ingrid Maynard, Founder and Managing Director of The Sales Doctor. Ingrid’s pathway to Enrichment Philosophy evolves the sales process and mindset, freeing up sales teams to achieve outcomes beyond what they dare to imagine.

    The Sales Revolution is a podcast which explores these concepts, and introduces other leaders on their approach to business and sales.

    The Sales Revolution Book
    https://thesalesdr.com.au/the-sales-revolution-book/

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Episodes
  • Ep45 Building stronger teams in a hybrid world – Trudy MacDonald
    Feb 19 2025

    The modern workplace faces a host of challenges, including compressed roles, remote work, and insufficient induction processes, which hinder trust and engagement. It’s important, therefore, for leaders to foster connections, offering structured career pathways, and tailoring development to individual goals.

    Trudy MacDonald – Founder and Managing Director of human resource consultancy TalentCode HR – returns to The Sales Revolution to share her thoughts on how leaders can enhance employee engagement for retention and overall workplace culture.

    She encourages managers to own their team’s growth, using practical tools like development plans and the 70-20-10 learning framework. She advocates for cross-generational collaboration, mentoring, and fostering intrapreneurship to energise teams and leverage diverse strengths. By focusing on connection and individual growth, she says, organisations can improve motivation, retention, and overall success.

    MORE INFORMATION

    Episode 2 of The Sales Revolution with Trudy MacDonald, ‘Balancing empathy and accountability’:
    https://omny.fm/shows/the-sales-revolution/trudy-macdonald

    TalentCode HR
    https://www.talentcodehr.com.au/

    Trudy MacDonald LinkedIn
    https://www.linkedin.com/in/trudy-macdonald-1717846/

    Trudy MacDonald Instagram
    https://www.instagram.com/trudymacdonaldleadership/

    TalentCode HR YouTube channel
    https://www.youtube.com/@TalentCodePtyLtdSydney

    THE SALES REVOLUTION

    The Next Level Sales Impact Online Program
    https://thesalesdr.com.au/online-program/

    The Sales Revolution Book
    https://thesalesdr.com.au/the-sales-revolution-book/

    The Sales Doctor
    https://thesalesdr.com.au/

    See omnystudio.com/listener for privacy information.

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    59 mins
  • Ep44 Sales leaders! Do you know who your “customers” are?
    Feb 12 2025

    Sales leadership is about more than driving results through your team – it’s about serving multiple customer groups. Beyond your direct team and their pipeline performance, your “customers” also include the company, directors, and other internal leaders. Each requires you to deliver measurable value, whether through coaching, proactive issue resolution, or fostering cross-departmental collaboration.

    In-field coaching is vital, as it sharpens your ability to coach effectively. Additionally, engaging with top-tier customers personally can reinforce relationships and create new opportunities. By redefining service to stakeholders and modelling excellence, you can inspire cultural transformation, making 2025 your most impactful year yet as a sales leader.

    MORE INFORMATION

    The Next Level Sales Impact Online Program
    https://thesalesdr.com.au/online-program/

    The Sales Revolution Book
    https://thesalesdr.com.au/the-sales-revolution-book/

    The Sales Doctor
    https://thesalesdr.com.au/

    See omnystudio.com/listener for privacy information.

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    13 mins
  • Ep43 Relationships drive recruitment success – Jerry Kleeman
    Feb 5 2025

    Building long-term relationships with potential hires ensures better cultural fit and faster recruitment for key roles. That’s according to Jerry Kleeman, CEO & Director of Kleeman International, and Chair of Vistage for 20+ years. Jerry has conducted close to 20,000 hours of one-on-one coaching, and has consulted some of Australia’s most successful businesses.

    This is Jerry’s second episode on The Sales Revolution; this time he explores proactive leadership strategies. Leaders often overlook developmental opportunities for high-potential individuals due to being consumed by operational tasks, he says, leading to missed opportunities for succession planning and innovation.

    Jerry discusses Vistage’s role in fostering peer-supported environments for leaders to tackle challenges and think strategically. Tools like “tiger teams” offer intensive, tailored problem-solving. He underlines the significance of fostering a collaborative ecosystem and adopting a customer-conscious culture, where internal and external stakeholders are equally valued.

    MORE INFORMATION

    Episode 7 of The Sales Revolution with Jerry Kleeman, ‘Bringing out the best in your team’:
    https://omny.fm/shows/the-sales-revolution/bringing-out-the-best-in-your-team-jerry-kleeman

    Jerry Kleeman
    https://www.jerrykleeman.com/

    The Sales Doctor
    https://thesalesdr.com.au/

    The Sales Revolution Book
    https://thesalesdr.com.au/the-sales-revolution-book/

    See omnystudio.com/listener for privacy information.

    Show more Show less
    39 mins

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