The modern workplace faces a host of challenges, including compressed roles, remote work, and insufficient induction processes, which hinder trust and engagement. It’s important, therefore, for leaders to foster connections, offering structured career pathways, and tailoring development to individual goals.

Trudy MacDonald – Founder and Managing Director of human resource consultancy TalentCode HR – returns to The Sales Revolution to share her thoughts on how leaders can enhance employee engagement for retention and overall workplace culture.

She encourages managers to own their team’s growth, using practical tools like development plans and the 70-20-10 learning framework. She advocates for cross-generational collaboration, mentoring, and fostering intrapreneurship to energise teams and leverage diverse strengths. By focusing on connection and individual growth, she says, organisations can improve motivation, retention, and overall success.

MORE INFORMATION

Episode 2 of The Sales Revolution with Trudy MacDonald, ‘Balancing empathy and accountability’:
https://omny.fm/shows/the-sales-revolution/trudy-macdonald

TalentCode HR
https://www.talentcodehr.com.au/

Trudy MacDonald LinkedIn
https://www.linkedin.com/in/trudy-macdonald-1717846/

Trudy MacDonald Instagram
https://www.instagram.com/trudymacdonaldleadership/

TalentCode HR YouTube channel
https://www.youtube.com/@TalentCodePtyLtdSydney

THE SALES REVOLUTION

The Next Level Sales Impact Online Program
https://thesalesdr.com.au/online-program/

The Sales Revolution Book
https://thesalesdr.com.au/the-sales-revolution-book/

The Sales Doctor
https://thesalesdr.com.au/

See omnystudio.com/listener for privacy information.

Sales leadership is about more than driving results through your team – it’s about serving multiple customer groups. Beyond your direct team and their pipeline performance, your “customers” also include the company, directors, and other internal leaders. Each requires you to deliver measurable value, whether through coaching, proactive issue resolution, or fostering cross-departmental collaboration.

In-field coaching is vital, as it sharpens your ability to coach effectively. Additionally, engaging with top-tier customers personally can reinforce relationships and create new opportunities. By redefining service to stakeholders and modelling excellence, you can inspire cultural transformation, making 2025 your most impactful year yet as a sales leader.

MORE INFORMATION

The Next Level Sales Impact Online Program
https://thesalesdr.com.au/online-program/

The Sales Revolution Book
https://thesalesdr.com.au/the-sales-revolution-book/

The Sales Doctor
https://thesalesdr.com.au/

See omnystudio.com/listener for privacy information.

Building long-term relationships with potential hires ensures better cultural fit and faster recruitment for key roles. That’s according to Jerry Kleeman, CEO & Director of Kleeman International, and Chair of Vistage for 20+ years. Jerry has conducted close to 20,000 hours of one-on-one coaching, and has consulted some of Australia’s most successful businesses.

This is Jerry’s second episode on The Sales Revolution; this time he explores proactive leadership strategies. Leaders often overlook developmental opportunities for high-potential individuals due to being consumed by operational tasks, he says, leading to missed opportunities for succession planning and innovation.

Jerry discusses Vistage’s role in fostering peer-supported environments for leaders to tackle challenges and think strategically. Tools like “tiger teams” offer intensive, tailored problem-solving. He underlines the significance of fostering a collaborative ecosystem and adopting a customer-conscious culture, where internal and external stakeholders are equally valued.

MORE INFORMATION

Episode 7 of The Sales Revolution with Jerry Kleeman, ‘Bringing out the best in your team’:
https://omny.fm/shows/the-sales-revolution/bringing-out-the-best-in-your-team-jerry-kleeman

Jerry Kleeman
https://www.jerrykleeman.com/

The Sales Doctor
https://thesalesdr.com.au/

The Sales Revolution Book
https://thesalesdr.com.au/the-sales-revolution-book/

See omnystudio.com/listener for privacy information.

Gerard Higgins is the managing director of Higgins Coatings, Australia’s largest painting contractor, leading the company to success with 27 branches and 1500 painters nationwide. Having worked in every aspect of the business, from mixing paint to overseeing operations, Gerard has built a legacy centred on family values, balancing his professional achievements with a deep commitment to his wife, children, and grandchildren, and his passion for golf, red wine, and the peninsula lifestyle.

Gerard reflects on involving multiple generations in the business and the challenges of family dynamics. He shares insights from his Harvard experience and the importance of peer groups for growth. He stresses the need for open communication and understanding personal challenges affecting work.

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The Sales Doctor
https://thesalesdr.com.au/

The Sales Revolution Book
https://thesalesdr.com.au/the-sales-revolution-book/

See omnystudio.com/listener for privacy information.

Ingrid Maynard’s talks about her new book, The Sales Revolution, which offers a fresh perspective on sales and business strategy. It’s not about traditional sales techniques; it’s a transformative approach to address today’s unprecedented challenges. Economic shifts, a decline in sales skills, and superficial strategies have created a gap that businesses must bridge. Her book highlights the need for organisations to embrace a culture of customer, combining customer consciousness with commercial competence. It’s a practical, thought-provoking guide for future-proofing businesses.

MORE INFORMATION

The Sales Doctor
https://thesalesdr.com.au/

The Sales Revolution Book
https://thesalesdr.com.au/the-sales-revolution-book/

See omnystudio.com/listener for privacy information.

The Geraldton Fishermen’s Co-operative (GFC) exemplifies the cooperative model, focusing on community, sustainability, and long-term value. Rooted in cooperative principles, GFC strengthens local economies by employing people across Western Australia and fostering deep ties with small towns. Its sustainability initiatives, like achieving MSC certification, highlight its forward-thinking approach to preserving the fishing industry for future generations.

Michael May is the General Manager of Supply Chain Operations at GFC, where he has worked for eight years, though his connection to the co-op spans a lifetime due to his upbringing in a fishing family. He holds an MBA with a specialisation in business leadership and has extensive experience in the industry.

Despite challenges, such as shrinking industry size and reduced community cohesion, Michael says GFC prioritises integrity, community engagement, and aligning personal and organisational purpose. With a legacy spanning 75 years, GFC remains committed to supporting members, fostering trust, and sustaining a vital industry for generations to come.

MORE INFORMATION

The Sales Doctor
https://thesalesdr.com.au/

The Sales Revolution Book:
https://thesalesdr.com.au/the-sales-revolution-book/

See omnystudio.com/listener for privacy information.

Jeanine Batchelor has spent her career in the construction industry, starting as one of the youngest client advisors at CBUS Superannuation Fund before working alongside her father in his successful commercial electrical business. Now co-owning a boutique home construction company and a Summertime Pools franchise in the Murray River region, she brings a customer-centric approach and a wealth of industry knowledge to her ventures.

Jeanine reflects on the challenges of balancing emotional investment in business with personal well-being. She offers advice for building sustainable, customer-focused businesses that contribute positively to their communities.

MORE INFORMATION

The Sales Doctor
https://thesalesdr.com.au/

The Sales Revolution Book:
https://thesalesdr.com.au/the-sales-revolution-book/

See omnystudio.com/listener for privacy information.

In a changing market, sales practices must evolve, focusing on resilience and returning to tried-and-tested principles. Ingrid Maynard suggests sales professionals adopt four key practices: in-person connections; going above and beyond; doing research to demonstrate genuine interest in prospects; and being practiced in conversation planning and objection handling. Mastering these skills will build strong relationships, boost credibility, and drive sales success, even in challenging times.

MORE INFORMATION

The Sales Doctor
https://thesalesdr.com.au/  

The Sales Revolution Book
https://thesalesdr.com.au/the-sales-revolution-book/

See omnystudio.com/listener for privacy information.