Where will retail media be 12 months from now? Will the UK market finally be as "mature" as the US? Will AI have upended the channel? And will the term itself still be common place?

To answer these questions, PMW's Editor Robin Langford (25:00) joined host Joe at Retail Media Summit UK '24. Recorded on the ground at the event, Robin and Joe discuss the channel's top talking points and reveal their biggest takeaways from the day. Interwoven within the discussion are clips from interviews conducted at the Summit with channel experts from the likes of Co-op, WH Smith, Tesco, Boots, The Very Group, and more.

Also on this episode, the entire editorial team is in the studio (3:19) to reminisce about last week's PMW Awards 2024, each revealing a favourite winner and a personal highlight from the evening.

This podcast was hosted by PMW's Multimedia Editor, Joseph Arthur.

~ Episode breakdown ~

(3:19) The PMW team talk our 2024 awards

(25:00) Defining retail media

(37:27) What does the future of retail media look like?

(44:14) Retail media in the US vs the UK

~ Further reading ~

A moment at Retail Media Summit UK '24 with... Boots Media Group

Can retail media deliver a true halo effect this Christmas?

Performance Marketing World Awards: all 28 winners announced

View from the red carpet: photos from the PMW Awards 2024

PMW Awards 2024: The winner's circle in pictures

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